{"id":6411,"date":"2021-09-09T20:29:00","date_gmt":"2023-09-04T20:29:07","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=6411"},"modified":"2024-04-29T09:50:45","modified_gmt":"2024-04-29T09:50:45","slug":"real-world-examples-of-machine-learning","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/real-world-examples-of-machine-learning\/","title":{"rendered":"Machine Learning: 6 Real-World Examples"},"content":{"rendered":"\n

Machine learning is a modern innovation that has enhanced many industrial and professional processes as well as our daily lives. It\u2019s a subset of artificial intelligence (AI)<\/a>, which focuses on using statistical techniques to build intelligent computer systems to learn from available databases.<\/p>\n\n\n\n

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Marketing Cloud Demo <\/span> <\/h2>\n\t\t\t\t\t\t\t

Automate and manage every campaign, publish content, analyse results, and optimise as you go.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t

\n\t\t\t\t\tWatch Demo<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t
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With machine learning, computer systems can take all the customer data and utilise it. It operates on what\u2019s been programmed while also adjusting to new conditions or changes. Algorithms adapt to data, developing behaviours that were not programmed in advance.<\/p>\n\n\n\n

Learning to read and recognise context means a digital assistant could scan emails and extract the essential information. Inherent in this learning is the ability to make predictions about future customer behaviours. This helps you understand your customers more intimately and not just be responsive, but proactive.<\/p>\n\n\n\n

Deep learning<\/a> is a segment of machine learning. In essence, it\u2019s an artificial neural network with three or more layers. Neural networks with only one layer can make estimated predictions. The addition of more layers can assist with increasing optimisation and accuracy.<\/p>\n\n\n\n

Machine learning is relevant in many fields<\/a> and industries, and has the capability to grow over time. Here are six real-life examples of how machine learning is being used.<\/p>\n\n\n\n

1. Image recognition<\/b><\/h2>\n\n\n\n

Image recognition is a well-known and widespread example of machine learning in the real world. It can identify an object as a digital image, based on the intensity of the pixels in black and white images or colour images. <\/p>\n\n\n\n

Real-world examples of image recognition:<\/b><\/p>\n\n\n\n