Small and growing businesses are nimble and can quickly adapt to the changing expectations of their customers. But businesses need a foundation for growth in a platform that scales beyond spreadsheets, manual processes, and disparate point solutions. Hear from customer Trailblazers to see how Salesforce helps them solve the challenges they face today and prepare for the success they expect tomorrow. You'll be amazed how easy it is to grow when you build your business to connect around your customers!

Time: 1:00 - 1:40 p.m.

Join Robert Wickham, Regional Vice President of Enterprise Sales, Salesforce, and industry leaders to see the future of customer engagement. Robert will highlight how innovative companies are using the cloud, mobility, IoT, and artificial intelligence to achieve new levels of success. Salesforce will showcase new products like Salesforce Einstein that will dramatically change how employees across sales, service, marketing & IT perform their jobs and engage with customers. Seating in the Main Keynote is limited. Attendees will be seated first–come, first–served.

Time: 1:50 - 2:50 p.m.

In today’s competitive environment, sales teams must connect with customers in new ways and become Sales Trailblazers to achieve sales success and develop deeper customer relationships. Companies must empower every sales rep to sell smarter, sell faster and sell the way they want to drive maximum sales productivity. Join Salesforce leaders and special guests to learn how Salesforce for Sales helps companies drive revenue from prospect to advocate. Learn about the latest Salesforce technologies and best practices you can use to maintain your sales edge.

Time: 3:20 - 4:10 p.m.

Imagine a world where artificial intelligence (AI) empowers every interaction to be personalised; like you’re the only one receiving every advertisement displayed, mobile offer, email sent and experiencing unique website, social and in-store visits. This might seem like an unachievable goal, but this is the future customer experience (CX), and it’s what customers now expect.

Join us to learn how innovative brands and industry luminaries are leading the way in defining the next generation of CX for your business, delivering more accurate, relevant, and personalised touch points in-store and online. Soul Machines will inspire you to think about how CX can help you connect to your customers in a whole new way.

Soul Machines was spun out of the University of Auckland in July of 2016 to commercialise the BabyX technology developed by two times Academy Award winner Dr Mark Sagar. Soul Machines is now deploying the world’s first digital employees with some of the biggest corporate brands in the world in Banking and Finance, Software and Technology, Automotive and Healthcare industries. From digital sales and customer service agents to digital celebrities Soul Machines literally puts an emotionally intelligent and responsive human face on AI. Their world leading technology uses brain models to bring their digital humans to life from its cloud based Human Computing Engine.

Time: 4:10 - 5:00 p.m.

Digital disruption is driving shopper demand for personalisation. Stores are being reimagined as showrooms, distribution centers, experience centers and are increasingly only a touchpoint along a shoppers journey.

Time: 1:00 - 1:40 p.m.

Marketing is the sum of all interactions with your brand. In a world where customer experience is king, relevant and contextual interactions are the keys to the kingdom. Join us to discover an evolution in marketing that puts the customer at the center of every experience with your brand — from awareness and acquisition, to retention. Hear how the world's most innovative companies are getting smarter and more predictive about their customers, creating seamless 1-to-1 customer journeys.

Time: 3:20 - 4:00 p.m.

At Salesforce, we provide our customers with everything they need to achieve a new kind of customer success, including expert guidance, support and learning resources. Hear from a customer on how they started with Salesforce to innovate, optimise, and run efficiently on the platform to achieve business results, faster.

Time: 4:10 - 4:50 p.m.

Join us for an interactive discussion with your peers on how to successfully adopt and leverage Lightning for your organisation. Whether you are just beginning your journey, or have already started down the path, this is a great opportunity to hear and share best practices, tips for a successful launch and getting the most out of the Lightning experience.

Time: 1:00 - 1:20 p.m.

How to use Social Hub to improve productivity and gain better insights while making smarter decisions with your marketing efforts.

Time: 1:20 - 1:40 p.m.

Summer '17 is our 53rd release and we want to make sure you're prepared to take full advantage of all the new features. Join our Success Team for release highlights, use cases and best practices that will help you drive business value for your end users.

Time: 2:55 - 3:15 p.m.

The concept of customer journey is no longer a stranger to marketers of today and most companies agree that delivering a personalised messaging is important in improving call to action conversion rates. However, your ideal customer journey map does not just turn into reality overnight - creating these journeys requires understanding the target audience, defining the right CTA, knowing what messages to deliver and when. Sounds complicated? In this session, an industry expert will share insights on how to master the essentials of customer journeys and turn your marketing strategy into customer journeys in just a few simple steps.

Time: 3:20 - 3:40 p.m.

Today's customers are more connected than ever before, and customer service is on the front lines of delivering on customer expectations. Whether you're optimising your operations or transforming your business, your customers expect you to deliver proactive service on every new channel as it emerges.

Time: 3:40 - 4:00 p.m.

Omnichannel loyalty marketing is the powerful confluence of the physical and digital worlds that address the challenges faced by consumers and brands. And, when coupled with location-based technologies, accurate data and engagement methods can deliver amazing results for customer engagement.

So how do you leverage this to increase customer loyalty?

Join us to discuss how businesses can leverage location marketing technology and use data to drive more engaging customer experiences and increase customer loyalty.

Time: 4:10 - 4:30 p.m.

It takes a plan and some advocacy to transform a community from a simple self-service solution to an engagement hub where your customers and prospects go to learn, engage, and grow with your products. Join us to learn techniques for using a community as an onboarding, educational, and advocacy tool, and creating a single place for your customers to onboard, succeed, and grow.

Time: 4:30 - 4:50 p.m.

Experience Design isn't just a buzzword anymore — it has become table stakes for any company trying to compete in today's digital environment. In fact, according to Forrester, on average, every dollar invested in UX brings 100 dollars in return. Learn why a design-led approach to innovation can make or break your competitive advantage in the Age of the Customer.

Time: 1:00 - 1:20 p.m.

Today's marketing is about more than just campaigns - it's every touchpoint with your customer. Join us to discover how to optimise the Marketing Cloud Connect feature in order to better leverage data across Salesforce Marketing, Sales, and Services Clouds, so you can build 1-to-1 relationships with your customers.

Time: 1:20 - 1:40 p.m.
            4:10 - 4:30 p.m.

Are you ready to sell faster and smarter with the new Salesforce Lightning UI? This session is a must for customers looking to migrate to Lightning. Experts will outline key steps you need to take to ensure migration readiness, as well as share best practices from recent customer implementations.

Time: 3:20 - 3:40 p.m.

Salesforce Success Specialists provide valuable recommendations during 1:1 expert engagements. Hear how these recommendations can be implemented quickly with Configuration Services and incorporated into the Accelerator delivery to maximise your ROI.

Time: 3:40 - 4:00 p.m.
           4:30 - 4:50 p.m.

Join us for an intimate and interactive discussion with other customers to learn about the leading Key Performance Indicators that drive the reports and dashboards you rely on to make your most important business decisions. We will discuss best practices for identifying, creating, managing, and assigning metrics in your business.

Time: 1:00 - 1:50 p.m.

Journey-led transformations deliver impact across many key business metrics; time saved, more revenue, and happier customers at a lower cost. Join this interactive discussion and explore how your campaigns can have an even more significant business impact by aligning your goals with the customer experience.

Time: 1:00 - 1:50 p.m.

Join us for an interactive discussion with other customers to learn how you can prepare for your Lightning transition using the Lightning Readiness Check Tool. During this session, we will demonstrate the Lightning Readiness Check Tool and discuss best practices for features and the gotchas involved. In addition to having the dialogue with other customers, you will be joined by a Lightning expert.

Time: 3:00 - 3:50 p.m.

We'll discuss the importance of sales and marketing alignment, why it's important and how it would improve your marketing efforts in providing better quality leads to your sales team.

Time: 3:00 - 3:50 p.m.

Join us for an intimate and interactive discussion with other customers to learn about end-user training techniques to increase Salesforce adoption and empower users in your company. This session focuses on the framework used to design and deliver an effective end-user training program. We will discuss strategies on the 5 Ws, ways to develop a role-based curriculum, and explore ideas for delivering and measuring your training efforts. Education is an ongoing journey. Get started on the right track!

Time: 4:10 - 5:00 p.m.

The term 'Data Management Platform' has gained significant momentum over the last 7 years, but what is it all about? Join us for a presentation on the role of the DMP and an overview of why they have become so popular. This session will help you to understand: What a DMP does, How data is surfaced and activated, what types of data are most valuable and whether your data could be used for marketing purposes or as an incremental revenue stream

Time: 4:10 - 5:00 p.m.