Riverplus gained value from Salesforce almost immediately as the sales team began recording all of their customers and activities in Sales Cloud and a complete and accurate picture of the business emerged. For the first time, Singprasert could track every sale and the company had information on customers which it could use to better engage with them and identify cross-sell opportunities.
“Selling is science. You can’t rely on what you think; you need detailed information to forecast and make sales. Salesforce gives us that information and helps us grow,” said Singprasert.
The company’s sales reps now spend 80% of their day working from Salesforce. It helps them to track opportunities and manage tasks and ultimately achieve their targets. With the recent adoption of Salesforce CPQ, it also saves them time managing quotes and contracts.
A single quote previously took 30 minutes to produce as sales reps looked through thousands of SKUs to find the right pricing and calculated total costs in spreadsheets. Now, quotes can be produced in five minutes with just a few clicks in Salesforce, saving the sales team up to two hours each day.
“Using CPQ has made our lives much easier and the tight integration of our sales and product data has given me greater insight into trends like which products we are selling the most,” Singprasert.