VP for Strategic Research

Peter Coffee, VP for Strategic Research at Salesforce, has been with the company for nine years. His global territory engages him in conversations, workshops and keynote presentations in dozens of cities and with hundreds of CIOs seeking action-oriented guidance on digital transformation for customer connection and superior team effectiveness.

Prior to joining Salesforce, Peter spent eighteen years as an internationally published writer and consultant, including his role as technology analyst and columnist for industry publications including eWEEK and PC Week. In addition to his own two books, How to Program Java and Peter Coffee Teaches PCs, he has written on cloud security and privacy; he was also a chapter contributor to Prentice Hall's Nanotechnology: Science, Innovation, and Opportunity. He previously served as the first Manager for Desktop Computing Planning at The Aerospace Corporation, where his research work included space-asset applications of AI techniques. Before that, he held project management roles at Exxon Corporation including arctic resource development.

Peter received his engineering degree from MIT in 1978 and an MBA from Pepperdine University in 1985. He has held college faculty appointments in expert-systems programming, IT management and business analytics, while also lecturing at Stanford, CalTech, Harvard Business School, and the Sloan School of Management at MIT as well as other institutions in Europe, Asia and South America. He advises on curriculum and degree program planning in analytics and "big data" initiatives at three U.S. universities. He writes regularly for the UK blog Diginomica at http://diginomica.com/author/petersalesforce/ and is a frequent keynote contributor at Salesforce events including Dreamforce, the world's largest software industry conference.

Ravel Lai

Group IT Director
Jardine Restaurant Group

Ravel Lai is an IT veteran with over 24 years’ experience in the retail industry including Fashion, FMCG, Food & Beverage and shopping mall. He rejoined Jardine Restaurant Group HK for almost 3 years as Group IT Director managing the IT teams for both Pizza Hut and KFC in HK, Macau, Vietnam and Myanmar.

Ravel is also the Digital Marketing Head of Pizza Hut HK and the Social CRM Lead of Pizza Hut and KFC HK. He is driving the digital and CRM strategy to engage with customers in different digital channels such as website, social media and mobile app.

Ravel is not only an IT professional but also holds a MBA major in Marketing. Out of his work, he is a die-hard Liverpool football fan and the driver of his 9 years old daughter.

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Gabrielle Kirstein

Executive Director
Feeding Hong Kong

Gabrielle Kirstein is the Executive Director of Feeding Hong Kong, a Hong Kong registered charity with a mission to fight hunger in Hong Kong and reduce the amount of quality food being sent to our city’s landfills.

Feeding Hong Kong is the only food bank in Hong Kong dealing exclusively with surplus food. Product is donated by retailers, manufacturers and distributors and then sorted and redistributed to those in need through a network of charity partners. These include shelters for the homeless, children’s homes, senior day centres and other non-profit programmes that provide food to the hungry.

Gabrielle started her career at the international advertising agency Bates UK and their integrated communication consultancy 141 London. She moved to Hong Kong in 2003 and worked in communications and events with corporate clients, multilateral institutions and non-profit organisations prior to founding Feeding Hong Kong.

Gabrielle is also a Director of Redress, a Hong Kong based NGO working to promote environmental sustainability in the fashion industry by reducing textile waste, pollution, water and energy consumption.

Gabrielle has a BA in English Literature from Durham University and an MSc in Development Studies from the School of Oriental and African Studies.

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Fiona Lau

COO and Co-founder

Fiona is the COO and co-founder at Shopline, a unique branded e-commerce solution for merchants in Asia. She helped grow revenue 10X within one year and spearheaded Shopline’s first international expansion into Taiwan. Shopline is invested by 500 Startups and Alibaba's Entrepreneurs Fund. Prior to founding Shopline, Fiona worked at global firms including Disney and Goldman Sachs.

Andrew Martin

RVP Salesforce Marketing Cloud - Asia

Andrew is Regional Vice President of the Marketing Cloud in Asia region, having joined Salesforce by way of the acquisition of ExactTarget in June 2013.

He is an energetic leader with more than 15 years global experience in the SaaS and Digital Marketing industries. During this time he has successfully built and led teams focused on helping customers grow their business through digital strategies.

He has also helped to launch businesses in Australia, Singapore and Japan with wide reach into new markets within the Asia Pacific region. In doing so, he has had the opportunity to partner with a range of marketers working in some of Asia Pacific’s biggest and best brands, as well as some of the most exciting and new startups in emerging markets.

Prior to joining ExactTarget Andrew was based in London where he was part of the team to establish a UK operation for Australia-based email marketing company FortyTwo International, in addition to expanding the Northern European operations for France-based reputation management company Augure.

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Vincent Cotte

Senior Manager, Product Marketing

Vincent Cotte (Senior Manager Product Marketing) is responsible for Salesforce’s sales, analytics and platform go-to-market across Asia Pacific. Working to ensure an open line of communication between customers and product management; as well as educating the market on the opportunities possible using the latest technology and advances in Salesforce’s capabilities. Over 15 years experience with SAS and TIBCO in North America and Asia Pacific regions working with Fortune 500 companies across financial services, communications and manufacturing. Key focus on designing platforms to deliver real-time customer engagement.

*Speakers get added regularly, this is just the start!