Einstein Analytics

50 Ways Salesforce Einstein Analytics Can Improve Your Business

In today’s increasingly connected society, data is the fulcrum on which the entire business world turns. Studies suggest that every day the human race generates 2.5 exabytes of new data — the informational equivalent of 250,000 Libraries of Congress! Contained within these vast stores of data are the insights that businesses may use to better understand their customers and themselves. In fact, according to McKinsey & Company, companies that adopt data-driven strategies enjoy 5% higher productivity and 6% higher profits than competitors.

This focus on big data for business is only going to become more prevalent as more and more digital data becomes available. In fact, IDC reports that worldwide revenue for big data and business analytics will increase from $130.1 billion in 2016 to over $203 billion through 2020.

In order to remain competitive, your business need s to do more than just collect information to fill data silos. It needs to be capable of capturing, analysing, and extrapolating valuable, actionable insights from every piece of digital intelligence available, and to do so in real time. For that, you need Salesforce Einstein Analytics.

Here are 50 reasons why Einstein Analytics is the only choice when it comes to selecting the right analytics platform for your business.

Hit the Ground Running.

  1. Work with a platform you can trust: Enjoy the peace of mind that comes from working with the most celebrated customer-relationship platform available on the market.

  2. Save on expenses: Decrease operating costs by using an analytics platform that operates entirely out of the cloud. This means no expensive installation or maintenance costs, and no need to invest in analytics-specific onsite hardware.

  3. Get set up quickly: Take advantage of advanced analytics within minutes, thanks to powerful big-data solutions available right out of the box.

  4. Cut out the fluff: Don’t waste money paying for features you don’t use. Salesforce Einstein Analytics offers multiple packages and per-use pricing, so you always have the analytics tools you need, at a price that you can afford.

  5. Customise your solution: Trust the analytics tool that conforms to the unique needs of your business. Salesforce Einstein Analytics is built on a fully customisable CRM platform, designed to meet you more than halfway. With Einstein Analytics, you’ll always have the analytics solution that works best for you.

  6. Enjoy built-in support: Take the confusion out of data analysis. Salesforce Einstein Analytics offers built-in guides, tutorials, and multi-channel support options, so you’ll never have to worry about not getting the most out of your analytics solution.

  7. Integrate your data: Don’t wait for your IT teams to optimise your software for data analysis. Salesforce Einstein Analytics incorporates analysis tools into every application and system, meaning integrated, easy-to-use analysis functionality that leads to faster results.

    Salesforce knows that when it comes to on-point data analysis, the last thing you want is to have to wait. Einstein Analytics is designed with speed and usability in mind, so that from the moment you turn it on, you’ll be gathering, analysing, and employing valuable data. After all, the data stream isn’t going to wait for you. Trust the analytics solution that eliminates analytics down time, and start putting your data to work for you from day one.

    Connect Across Departments.

  8. Integrate with the entire Salesforce ecosystem: Salesforce Einstein Analytics is a core component of the Salesforce Customer Success Platform, and integrates perfectly with Sales Cloud, Service Cloud, Marketing Cloud, and Platform (to name a few), giving every team access to the same client data, for a seamless customer journey across every department.

  9. Easily explore customer data from every source: Gather and investigate data from any source, giving your team an hyper-detailed look at the numbers that matter.

  10. Bring your people together: Connect sales, service, marketing, and every other team through cloud-based data analytics that can be accessed and collaborated on by authorised users across every department.

  11. Unify your goals: Give your teams a united vision and objectives they can strive for, with data that is insightful, reliable, and actionable.

  12. Collaborate from the dashboard: Make collaboration simple by working with other colleagues over a user-friendly interface that displays relevant information updated in real time.

  13. Generate presentation-worthy visuals: Use built-in tools to turn data insights into appealing and informative visuals, perfect for presentations. With Einstein Analytics, everyone in your organisation can keep up with the numbers.

  14. Be a part of the conversation: Take advantage of social media technology to improve team communication, with Salesforce Chatter for Einstein Analytics.

  15. Put it all into context: Provide a consistent view across every department with embedded dashboards, so reliable analytics information is never more than a click away.

  16. Never be out of reach: Work with your teams and your data over any device, from anywhere in the world, thanks to mobile-first design compatible with any desktop, laptop, or mobile device.

    Salesforce Einstein Analytics gives you and your teams the power to turn data analysis into a team effort. Connect with your people over user-friendly dashboards to explore data in real time. Jump on social feeds to discuss findings and share insights. Access collaborative tools over mobile devices. Einstein Analytics makes it possible for you and your teams to put their heads together for data solutions that lead to success.

    Analyse Your Business.

  17. See team performance: Use real-time, easy-to-follow reports to chart team performance with Service Wave Analytics, identifying and improving trouble areas before they get out of hand.

  18. Access relevant KPIs: Access Sales Analytics to explore key performance indicators, such as quota attainment, sales cycle, pipe generation, and more, across your entire organisation, to ensure your strategy is always right on target.

  19. Track call-center efficiency: See trends related to your customer support channels right on your home dashboard, so you can make informed decisions to promote better client services.

  20. Chart changes: Track team performance across extended timelines and more easily see patterns, dips, and upcoming opportunities.

  21. Become a better coach: Use detailed overviews of teams and individual employees to offer guidance and training where needed.

  22. Empower your teams to analyse themselves: Give your teams the power to benchmark their performance against top performers.

  23. Eliminate the holes in your campaigns: Perform whitespace analysis to identify and close up the gaps in your strategy.

    Salesforce Einstein Analytics gives you the ability to put your business under the microscope. Chart progress, rate performance, and shore up weaknesses in real time, thanks to cloud-based dashboards and visually rich reports. Get a bird’s-eye view of your entire operation, or get up close and personal with individual data sets. With Einstein Analytics, the data that drives your business is always at your fingertips.

    Find the Key to Sales Success.

  24. See the big picture: Explore all the data relevant to your sales operations in a single location via the Sales Executive Dashboard.

  25. Eliminate borders: See your business across geographies, products, customer demographics, and time periods, for a true view of how your sales are progressing.

  26. Find the devil in the details:Increase win rates by digging down deep into the specifics of your sales pipeline.

  27. Predict the future: Chart historical trends to accurately forecast which strategies are likely to be most effective with which leads. Additionally, employ the Salesforce Einstein AI for automated predictive accuracy that improves over time.

  28. Reduce churn: Get detailed insights into the motivations, preferences, and goals of each individual customer, ensuring personalised customer journey that is more likely to lead to conversion.

  29. Focus on the right leads: Analyse your prospects to see which are the most likely to convert, and which are not.

  30. Evaluate your lead sources: See which sources result in the most valuable leads, so you can better focus your efforts where they’re going to pay off.

  31. Recognise your biggest wins: See your top-five closed deals, so that you can set standards that lead to real improvement.

  32. Optimise the customer experience: Solve issues and track client satisfaction by the numbers, directly from the Salesforce platform, for happier clients and better returns across the board.

    Understand key performance drivers, recognise emerging trends, predict future events, and more. Optimise your pipeline, and give your sales associates the information they need to provide their customers with the best possible experience. Salesforce Einstein Analytics gives your sales team the power to turn data into insight, and insight into profit.

    Market Smarter.

  33. Dive deeper: Get to the heart of your marketing data, with detailed analysis of funnels, campaigns, lead conversion rates, and even the marketing channels themselves.

  34. Present the right message: Create messaging to spire and entice your target audience, and get valuable insight into the individuals who make up that audience.

  35. Be your own data analyst: Marketing data analysis is too important to place in someone else's hands. Become your own marketing analyst, with easy-to-use tools and clear, visually-focused reports.

  36. Take instant action: Strike while the iron is hot, and act upon up-to-the-minute marketing data from centralised dashboards and control panels.

  37. Make B2B marketing your speciality: Take advantage of unique and effective B2B marketing tools to get ahead of the competition.

  38. Understand the brand experience: Use reliable data to see what your clients see, and make positive changes with the customer experience as your key focus.

    The data that drives marketing campaigns is generally very complex, but that doesn’t mean that it should be confusing. Salesforce Analytic Cloud gives you the insight you need to get behind the data, and see what’s driving your business, what’s guiding your customers, and how your business can turn that information into real results.

    Optimise Service.

  39. Set your priorities: Use service manager to prioritise open cases, so that the your teams always have a direct view of which customers need their attention.

  40. Evaluate your accounts: Quickly identify which accounts have the largest number of cases and highest opportunity amount.

  41. Connect with your agents: Access the dashboard and see at a glance which agents are responsible for which cases, then assign notifications for when specific conditions are met.

  42. Review your service backlog: Compare relevant data, to identify service trends over time, and see how totals compare between years.

    Service is what keeps you clients coming back for more. Give your teams the tools to provide the levels of high-quality service that your customers expect, and then go above and beyond. Analytics cloud empowers you to optimise service.

    Revolutionise Analytics for Your Business.

  43. Integrate with third-party applications: Extend your analytics aptitude beyond the Salesforce core systems, with advanced integration options for any third-party website.

  44. Go mobile: Act on data wherever you are, with mobile access to every aspect of the Salesforce platform. Search resources, review vital data, and optimise your various campaigns all from your mobile smart device.

  45. Optimise your pipelines: Embrace top, data-driven strategies for managing your pipeline.

  46. Automate your analysis efforts: Salesforce Einstein AI is designed to automatically analyse millions of data combinations, for results that are as informed as they are extensive.

  47. Enjoy the highest level of data security: Share data across any device from anywhere, comfortable in the knowledge that Salesforce Einstein Analytics uses the same cloud security best practices as the core Salesforce Customer Success Platform, trusted by more than 150,000 businesses worldwide.

  48. Push the limits: Extend your analytics abilities through custom-made applications, courtesy of app development tools from Salesforce Platform. Or, find the perfect ready-made app to fill your specific analytics needs, available from the Salesforce AppExchange.

  49. Gain deeper visibility into your business: Combine Einstein Analytics with Lightning Reports, for a completely transparent view of your most important data.

  50. Keep up the pace: Don’t let yourself get slowed down by having to work with data spread thin across your organisation. Abandon the spreadsheets and cut your dependence upon IT, and let Salesforce Einstein Analytics consolidate your data in a single, central location, so that your business is as dynamic as the data that powers it.

We’re living in a period of data revolution. Be at the forefront of that revolution, and see how Salesforce Einstein Analytics can turn valuable data into priceless insights. Einstein Analytics tames the flow information, and puts it to work for you, for better decisions, more customer-focused campaigns, and more intelligent strategies.

Data should be about mastery, not mystery. Salesforce Einstein Analytics gives businesses the power to harness raw data for real business solutions that make real differences. 75% of Salesforce customers report that Einstein Analytics has boosted their individual and team productivity levels, saving them an average of 11 hours per month per IT/sales/operations resource. And the longer they use Einstein Analytics, the more productivity continues to increase.


Everyday, the human race produces unimaginably large amounts of data, use it. Build your business on a foundation of data analysis, and you’ll find that the more you understand about your clients and yourself, the better prepared your organisation will be achieve success. Turn your data into insights with Salesforce Einstein Analytics, and see how the right information, properly analysed, can make all the difference.

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