{"id":174,"date":"2025-05-20T03:25:00","date_gmt":"2025-05-19T19:25:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&#038;p=174"},"modified":"2025-09-24T13:57:36","modified_gmt":"2025-09-24T05:57:36","slug":"vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/","title":{"rendered":"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth"},"content":{"rendered":"\n<p><strong>SINGAPORE\/VIETNAM<\/strong> \u2013 May 20, 2025 \u2013 Salesforce (NYSE: CRM),&nbsp; the world\u2019s leading AI CRM, today announced that Vietcombank is implementing <a href=\"https:\/\/www.salesforce.com\/ap\/financial-services\/cloud\/\">Salesforce\u2019s Financial Services Cloud<\/a>, <a href=\"https:\/\/www.salesforce.com\/ap\/analytics\/crm\/\">CRM Analytics<\/a>, <a href=\"https:\/\/www.salesforce.com\/ap\/marketing\/\">Marketing Cloud<\/a>, and <a href=\"https:\/\/www.salesforce.com\/ap\/mulesoft\/\">MuleSoft<\/a> to unify Retail and Corporate Banking functions on a single AI-powered platform. This implementation, supported by the combined expertise of PwC-Gimasys-CMC TS, will enhance the bank\u2019s operational efficiency and sales and marketing productivity. Together, these solutions will enable Vietcombank to create a unified view of the customer, allowing all relationship managers across Vietcombank to deliver better quality service.<\/p>\n\n\n\n<p>As a leader in AI CRM, Salesforce provides trusted and autonomous AI with Agentforce and best-in-class apps for sales, service, marketing, commerce, and IT \u2014 all on one integrated platform.<\/p>\n\n\n\n<p>This initiative marks a key milestone in Vietcombank\u2019s digital transformation journey,&nbsp; maintaining the bank\u2019s position as Vietnam\u2019s leading financial institution. By modernising its digital infrastructure with Salesforce, Vietcombank is doing away with siloed data and manual processes to create a more streamlined workflow that enables seamless customer engagement.&nbsp;<\/p>\n\n\n\n<p>Salesforce solutions will also empower marketing teams to launch targeted digital campaigns capturing high-quality leads and driving faster conversions through intelligent segmentation and omnichannel outreach. With streamlined lead management, Salesforce helps to ensure efficient follow-up, while AI-driven insights\u2014such as propensity models and next-best-product recommendations\u2014 empower relationship managers to identify cross-sell and upsell opportunities and respond quickly to customer needs.&nbsp;<\/p>\n\n\n\n<p>A mobile app also gives relationship managers flexible access to real-time insights and tools, allowing them to engage clients and close deals on the move, enhancing productivity and deepening client relationships.<\/p>\n\n\n\n<p><strong>Ms. Nguyen Thi Kim Oanh, Member of the Board of Directors and Head of the Project Implementation Committee<\/strong>, <strong>Vietcombank,<\/strong> said, \u201cThis CRM initiative is more than just a technology project for Vietcombank. It\u2019s integral to our strategic transformation in how we approach customers, improving management and sales efficiency bank-wide. With the support of the Board of Directors, the Executive Board, our branches, and our trusted partners Salesforce, Gimasys, PwC, and CMC-TS, we are confident in a professional, effective, and timely implementation that will significantly differentiate Vietcombank in serving customer needs.&#8221;<\/p>\n\n\n\n<p>&#8220;We are excited to collaborate with Vietcombank, a leading force in Vietnam&#8217;s banking sector, on this transformative journey. This collaboration signifies a shared vision for the future of banking shaped by data-driven strategies where technology serves as the catalyst for enhanced customer relationships. Salesforce\u2019s trusted platform is purpose-built to help financial institutions like Vietcombank better serve their customers, boost operational agility, and lead in today\u2019s fast-evolving market,&#8221; said <strong>Sujith Abraham, Senior Vice President and General Manager, ASEAN at Salesforce<\/strong>.\u00a0\u00a0\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SINGAPORE\/VIETNAM \u2013 May 20, 2025 \u2013 Salesforce (NYSE: CRM),&nbsp; the world\u2019s leading AI CRM, today announced that Vietcombank is implementing Salesforce\u2019s Financial Services Cloud, CRM Analytics, Marketing Cloud, and MuleSoft to unify Retail and Corporate Banking functions on a single AI-powered platform. This implementation, supported by the combined expertise of PwC-Gimasys-CMC TS, will enhance the [&hellip;]<\/p>\n","protected":false},"author":467,"featured_media":334,"template":"","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"sf_content_type":[56,58],"sf_theme":[68,71],"sf_topic":[12,23,25],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[3],"sf_collection":[],"sf_visibility":[],"coauthors":[311],"class_list":["post-174","sf_press_release","type-sf_press_release","status-publish","has-post-thumbnail","hentry","sf_content_type-press-releases","sf_content_type-press-releases-customer","sf_theme-artificial-intelligence","sf_theme-digital-transformation","sf_topic-artificial-intelligence","sf_topic-customer-success","sf_topic-digital-transformation","sf_location-singapore"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth\" \/>\n<meta property=\"og:description\" content=\"SINGAPORE\/VIETNAM \u2013 May 20, 2025 \u2013 Salesforce (NYSE: CRM),&nbsp; the world\u2019s leading AI CRM, today announced that Vietcombank is implementing Salesforce\u2019s Financial Services Cloud, CRM Analytics, Marketing Cloud, and MuleSoft to unify Retail and Corporate Banking functions on a single AI-powered platform. This implementation, supported by the combined expertise of PwC-Gimasys-CMC TS, will enhance the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-24T05:57:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"678\" \/>\n\t<meta property=\"og:image:height\" content=\"381\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data2\" content=\"Salesforce Newsroom\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/#\/schema\/person\/0e4e75fa61fdfeed791c35d196f077b5\"}],\"headline\":\"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth\",\"datePublished\":\"2025-05-19T19:25:00+00:00\",\"dateModified\":\"2025-09-24T05:57:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/\"},\"wordCount\":446,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp\",\"inLanguage\":\"en-SG\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/\",\"url\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/\",\"name\":\"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp\",\"datePublished\":\"2025-05-19T19:25:00+00:00\",\"dateModified\":\"2025-09-24T05:57:36+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#breadcrumb\"},\"inLanguage\":\"en-SG\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-SG\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage\",\"url\":\"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp\",\"contentUrl\":\"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp\",\"width\":678,\"height\":381,\"caption\":\"Vietcombank Salesforce\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.salesforce.com\/ap\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Press Releases\",\"item\":\"https:\/\/www.salesforce.com\/ap\/news\/sf_press_release\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/#website\",\"url\":\"https:\/\/www.salesforce.com\/ap\/news\/\",\"name\":\"Salesforce\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.salesforce.com\/ap\/news\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-SG\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/news\/#\/schema\/person\/0e4e75fa61fdfeed791c35d196f077b5\",\"name\":\"Salesforce Newsroom\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-SG\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/05af745405ea6044f33450fb99dc60d0811d4d7aa9566d83fe42c07d89693a19?s=96&d=mm&r=g3e9c2b0fad4e47c566b7be5ff1f58cab\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/05af745405ea6044f33450fb99dc60d0811d4d7aa9566d83fe42c07d89693a19?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/05af745405ea6044f33450fb99dc60d0811d4d7aa9566d83fe42c07d89693a19?s=96&d=mm&r=g\",\"caption\":\"Salesforce Newsroom\"},\"url\":\"https:\/\/www.salesforce.com\/ap\/news\/author\/in-news\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth - Salesforce","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/","og_type":"article","og_title":"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth","og_description":"SINGAPORE\/VIETNAM \u2013 May 20, 2025 \u2013 Salesforce (NYSE: CRM),&nbsp; the world\u2019s leading AI CRM, today announced that Vietcombank is implementing Salesforce\u2019s Financial Services Cloud, CRM Analytics, Marketing Cloud, and MuleSoft to unify Retail and Corporate Banking functions on a single AI-powered platform. This implementation, supported by the combined expertise of PwC-Gimasys-CMC TS, will enhance the [&hellip;]","og_url":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/","og_site_name":"Salesforce","article_modified_time":"2025-09-24T05:57:36+00:00","og_image":[{"width":678,"height":381,"url":"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes","Written by":"Salesforce Newsroom"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/ap\/news\/#\/schema\/person\/0e4e75fa61fdfeed791c35d196f077b5"}],"headline":"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth","datePublished":"2025-05-19T19:25:00+00:00","dateModified":"2025-09-24T05:57:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/"},"wordCount":446,"image":{"@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp","inLanguage":"en-SG"},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/","url":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/","name":"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/ap\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp","datePublished":"2025-05-19T19:25:00+00:00","dateModified":"2025-09-24T05:57:36+00:00","breadcrumb":{"@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#breadcrumb"},"inLanguage":"en-SG","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/"]}]},{"@type":"ImageObject","inLanguage":"en-SG","@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#primaryimage","url":"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp","contentUrl":"https:\/\/www.salesforce.com\/ap\/news\/wp-content\/uploads\/sites\/28\/2025\/05\/Databricks.webp","width":678,"height":381,"caption":"Vietcombank Salesforce"},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/ap\/news\/press-releases\/2025\/05\/20\/vietcombank-taps-salesforce-to-power-ai-driven-innovation-and-customer-centric-growth\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/ap\/news\/"},{"@type":"ListItem","position":2,"name":"Press Releases","item":"https:\/\/www.salesforce.com\/ap\/news\/sf_press_release\/"},{"@type":"ListItem","position":3,"name":"Vietcombank Taps Salesforce to Power AI-Driven Innovation and Customer-Centric Growth"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/ap\/news\/#website","url":"https:\/\/www.salesforce.com\/ap\/news\/","name":"Salesforce","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/ap\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-SG"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/ap\/news\/#\/schema\/person\/0e4e75fa61fdfeed791c35d196f077b5","name":"Salesforce Newsroom","image":{"@type":"ImageObject","inLanguage":"en-SG","@id":"https:\/\/secure.gravatar.com\/avatar\/05af745405ea6044f33450fb99dc60d0811d4d7aa9566d83fe42c07d89693a19?s=96&d=mm&r=g3e9c2b0fad4e47c566b7be5ff1f58cab","url":"https:\/\/secure.gravatar.com\/avatar\/05af745405ea6044f33450fb99dc60d0811d4d7aa9566d83fe42c07d89693a19?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/05af745405ea6044f33450fb99dc60d0811d4d7aa9566d83fe42c07d89693a19?s=96&d=mm&r=g","caption":"Salesforce Newsroom"},"url":"https:\/\/www.salesforce.com\/ap\/news\/author\/in-news\/"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/ap\/news","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_press_release\/174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_press_release"}],"about":[{"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/types\/sf_press_release"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/users\/467"}],"version-history":[{"count":3,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_press_release\/174\/revisions"}],"predecessor-version":[{"id":541,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_press_release\/174\/revisions\/541"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/media\/334"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/media?parent=174"}],"wp:term":[{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_content_type?post=174"},{"taxonomy":"sf_theme","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_theme?post=174"},{"taxonomy":"sf_topic","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_topic?post=174"},{"taxonomy":"sf_product","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_product?post=174"},{"taxonomy":"sf_industry","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_industry?post=174"},{"taxonomy":"sf_role","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_role?post=174"},{"taxonomy":"sf_multimedia_asset","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_multimedia_asset?post=174"},{"taxonomy":"sf_location","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_location?post=174"},{"taxonomy":"sf_collection","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_collection?post=174"},{"taxonomy":"sf_visibility","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/sf_visibility?post=174"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/news\/wp-json\/wp\/v2\/coauthors?post=174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}