Get 40% off on Starter Suite, the all-in-one CRM for small business.
Try for free for 30 days.Small Business Sales
Win more deals, faster, with AI-powered sales solutions that work for your small business. It’s easy to get started and grow with everything you need — from lead to close — all in one place.


Small businesses grow faster with Salesforce.




Sell more. Stress less.
Work smarter at every stage of the deal cycle with built-in AI—automate your sales process, prioritise top deals, and scale faster.
Grow with a complete view of your business.
Easily manage all your data on a single, trusted platform to gain real-time insights and drive smarter decisions.
Easily manage all lead, opportunity and account data on a single platform to get a complete view of your customers.

See exactly what is going on in your business with customisable reports and dashboards.

Tailor KPIs to your business, track pipeline on a single screen and make adjustments in real-time to grow faster.




Accelerate sales pipeline.
Automate outreach, streamline account planning, and eliminate data entry to move deals forward faster.
Drive sales forward with automated outreach sequences, personalised email templates, and follow-up tasks—all designed to keep deals moving.

Streamline account research, set measurable goals to guide strategy, and collaborate across teams to win new business.

Eliminate manual data entry by automatically syncing contacts, events, and emails to your CRM—saving you time and reducing errors.




Sell smarter and close more deals with AI.
From lead to close, built-in AI helps reps focus on what matters most—nurturing leads, automating tasks, and closing with confidence.
Grow pipeline by nurturing inbound leads 24/7. Empower every rep with a dedicated coach to ensure pitch quality and consistency.

Use AI-powered lead and opportunity scoring to identify the right deals at the right time, ensuring reps focus on what matters most.

Automatically log and transcribe calls, improving rep follow-through and accelerating deal movement with AI-driven insights.




Extend the power of your sales team with these related products.
Sales Cloud
Max out efficiency with better automation, data and intelligence.
Sales Engagement
Accelerate sales with engagement built directly into your CRM. Connect with buyers and drive action.
Sales AI
Guide sellers at every step of the sales cycle and automate the mundane with built-in intelligence.
Sales Programs
Boost seller efficiency and productivity with outcome-based enablement - all in the flow of work.

Grow fast with Starter Suite.
Start fast and grow faster with ready-to-use tools built into the world’s #1 CRM. Find more leads, win more deals and keep customers happy all in a single, easy-to-use app.
Sales for Small Business Pricing
Find the right solution for your business needs
Starter Suite
- Email Marketing and Analytics
- Out-of-the-box Sales Processes
- Seamless Customer Service
Pro Suite
- Everything in Starter plus Enhanced, Real-Time Chat
- Greater Customisation and Automation
- Sales Quoting and Forecasting
- Access to AppExchange
Sales Enterprise
- Everything in Pro Suite plus Advanced Pipeline Management & Deal Insights
- Conversation Intelligence
- Agentforce
Sales Unlimited
- Everything in Enterprise plus Predictive AI
- Conversation Intelligence and Sales Engagement
- Premier Success Plan and Full Sandbox
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
Small business, big wins. Get the tools and insights to sell smarter.
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Start your trial.
Hit the ground running fast with ready-to-use tools that don't require a tonne of setup.
Talk to an expert.
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See how Salesforce CRM can help your small business succeed today.
Sales Software for Small Business FAQs
Sales CRM software allows businesses to better manage customer relationships by storing and managing customer and prospect information. Sales CRM software does this by compiling information from multiple communication channels, including a business’ website, email, telephone, social media and more. This is especially beneficial to a small business, where teams are often shoulder the responsibilities of a much larger workforce.
So instead of tracking sales on a spreadsheet or keeping customer information on sticky notes, rolodexes or even in a salesperson’s memory, sales CRM software can be considered a kind of business management software system that makes data available to everyone in the business who might need it: sales, service, marketing and even others, like accounting, business planning and management.
Salesforce CRM is consistently recommended as the most preferred CRM for small business in reviews and comparison websites because we deliver what we promise: real results for your small business. With Salesforce CRM for small business, your sales reps can access all customer information in one place, save time with automation and work deals from anywhere, any time. Managers can tweak processes, monitor progress and project future metrics with more confidence. Contact Salesforce to see how you can convert more leads into sales revenue.
Artificial intelligence is changing sales by enabling businesses to automate and optimise various sales activities, from lead engagement with bots to AI-generated email content. It is also helping businesses make data-driven decisions to improve sales performance and increase revenue.
AI can help with everything from automating repetitive tasks, giving you insights into customer behaviour and drafting personalised messages to your customers. It can also help you to prioritise which sales opportunities to focus on and make data-driven decisions to optimise sales performance.
Sales analytics can improve sales performance through data-driven decision-making and better customer insights. With a better understanding of your customers, you can create more personalised sales messaging and increase customer satisfaction. This means your teams save time, sales processes are more streamlined and revenue and profitability often increase as a result.
To get started, you can sign up for a free trial of Starter Suite to get capabilities across sales, service and marketing. You can also sign up for a free trial of Sales Cloud if you're more interested in dedicated sales capabilities. Once you are ready, choose a pricing plan that suits your needs and configure the platform to meet your business requirements. You can also get help from Salesforce consultants or partners on our AppExchange to help with a successful implementation.