In the past, Salesforce held its own conference called Cloudforce. But this year we are partnering with CeBIT Australia.

CeBIT is not a show just for consumers, nor is it a conference just for big business, it's actually ideal for Small and Mid-sized Businesses.  It's a great conference where you can learn about the latest in technology and it's also a great networking event.

Salesforce is committed to helping Aussie Small Businesses and we have an agenda tailored specifically to help SMBs get the most out for the 3 day conference.

If you can't afford to spend the entire 3 days at CeBIT, then I suggest you attend the first day, 28th May 2013.

Here are the Top 5 reasons SMBs should be at CeBIT:

  1. Zero Cost  (providing you register now whilst we still have free tickets)
  2. Keynote Speakers (Local MPs and international guests) will provide a glimpse into the future of IT in Australia
  3. Hear local SMB success story Lorna Jane on how they have succeeded by being customer focussed through technology in this social media age.
  4. Breakout Sessions will help your with ‘Search Marketing Secrets’,leverage the ‘Power of Social’ and how Salesforce has ‘changed the life’of SMB owners
  5. Visit our Expo Stand - Grab a free drink at the Cloud Bar and meet all our partners located on our stand ready to show you how they can help implement CRM and other solutions for your business. We'll have a theatre running over the 3 days, full of free mini-shows.

Don't forget to register for your Free Ticket to CeBIT Sydney


Special Agenda for Small Business

Below is the agenda we've put together for SMBs so you can be sure to get the most out the day - 28th May 2013.

Where is CeBIT Sydney 2013?




CeBIT 2013 Opening Plenary & Keynote 

Venue A: The Star Events Centre - 80 Pyrmont St, Pyrmont  (formerly Star City Casino)

CeBIT Australia Official Opening Plenary

Time: 8:30 - 10:00 am

With special guests: The Hon Barry O’Farrell MP, Clover Moore MP, Harper Reed, Rayid Ghani and Vivek Kundra. Keynote

Time: 10:00 - 12:00 pm

Hear firsthand from leader Vivek Kundra and successful customers like Lorna Jane and CGU Insurance about how they are transforming into customer companies. 


Breakout sessions for  SMBs:

With 20 expert-led sessions, you'll be able to learn the latest news on our products, get introduced to new technologies and find out how to improve and grow your business. 

Venue B: Sydney Convention & Exhibition Centre - Darling Harbour (also known as SCEC)

* Times subject to change, room location to be confirmed closer to the date.

7 Secrets to Successful Search Marketing

Time: 1:00pm - 1:45pm

Presenter: Mark Vozzo (me!) @markvozzo:

If done right, small businesses can use search engines like Google to get in front of more customers and prospects than ever before. Are you using Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) to drive new business? Help your customers find you, and get your website to the top of the list, with these essential tips for SEO and SEM.

How Salesforce Changed My Life

Time: 2:00pm - 2:45pm

A panel of small business owners will share their experiences with Salesforce and how it has changed their lives. Hear their stories as they explain how they are using Salesforce apps to revolutionise and grow their businesses. The must-see session for anyone in a small business.

The Power of Social Marketing: Not Just for the Big Brands

Time: 3:00pm - 3:45pm

Do you think social media is just for experts, ninjas and guys with coloured socks? We’ll show you how social media gives every business the opportunity to accelerate growth, expand reach and build strong customer relationships. Director of Product Marketing, Derek Laney, will share practical tips on how you can assess your current social media plan and a model for crafting a killer social media marketing program.

Top 5 Things to Supercharge Your Business with Salesforce

Time: 4:00pm - 4:45pm

Join us for a rapid-fire session to learn some of the different things you can do with Salesforce to supercharge your business. Increase win rates and discover great apps to save time and reduce costs. Our insider and expert, Carlos Mora, shares his top 5 Salesforce hints for small business.

I hope you found this post of value. If you have any further questions, please post a comment below.

And don't forget to register for your Free Ticket to CeBIT Sydney. I look forward to seeing you there!