In 1999, Salesforce changed the mindset of what enterprise software could be. Salesforce CEO Marc Benioff envisioned making software easier to purchase, simpler to use, and more democratic without the complexities of installation, maintenance, and constant upgrades. The logo NO SOFTWARE was created and our mascot SaaSy soon followed. SaaSy brought customers together and cheered them on. Now, like the company, our family has grown.
Our Trailhead characters embrace the fun side of our company and inspire our community to blaze new trails and always strive to uphold our values of trust, equality, innovation and customer success. Each of our characters has a specific job and purpose. Get to know them a little better and help us welcome aboard the latest member of the Salesforce family, Brandy the Fox.
We are in a new digital-first world. Customer expectations are changing. We’re working from anywhere. With all of these complex challenges, what’s a marketer to do? Call Brandy, the newest Salesforce character!
Wherever you are in your marketing, Brandy is here to help monitor pipeline, cultivate campaigns, tell stories with personalization, adapt to trends, and more.
You’ll see her start to appear alongside our other characters — Astro, Codey, Appy, and all our favorite friends — in the coming weeks and months.
Here’s a little more about Brandy the marketer and some insights behind her creation.
Marketers and foxes have more in common than you might think. Here are some details on Brandy, and why she’s a fox.
With her brilliant mind only matched by her blazing fur coat — perfectly matching Marketing Cloud’s hallmark orange — Brandy truly is a natural fit to the Salesforce family.
Brandy is an on-the-go, work-from-anywhere marketer. She’s just like you.
But mainly, she’s just like you: a marketer who delivers unforgettable moments for their customers. See how those moments are being built by marketers everywhere at Marketer Career Path on Trailhead.
You’ll be able to: