9 August, 2022 | Melbourne

Salesforce Industries Summit
for Retail and Consumer Goods

Be inspired by the most influential
minds in Retail, Consumer Goods
and Commerce.

Featured

Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

GET THE TOOLS

Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

EXPLORE SERIES

Jun 15, 2022 By Marie-Claire Andrews

How Salesforce Helped PaySauce Transform From a Startup to a Scale-Up

Moving to a new CRM can be daunting, shares PaySauce’s head of sales and marketing. However, the process will definitely be worthwhile. Learn PaySauce’s top tips on how to successfully implement Salesforce.... Read More

Sales, Marketing, Customer Experience, Customer Service, Customer Engagement, Marketing Cloud, Sales Cloud

Jun 14, 2022 By Joe Delaney

Customer-Centricity Is Critical to Australia's Future as a Renewable Energy Superpower

In Australia’s transition to net zero, customer-centricity will play a critical role during a critical decade. Salesforce’s Joe Delaney spoke with three industry leaders to find out why – and what to do next.... Read More

Customer Experience, Customer Engagement, Research

Reinventing your approach to CX begins with employee experience

Mar 17, 2022 By Salesforce

Great Customer Experience Starts With Employee Experience

The key to improving your customer experience (CX) lies in ensuring your employees have a good experience (EX). Learn how you can strategically improve the employee experience, especially for those in a hybrid workplace.... Read More

Customer Experience, Customer Engagement

Feb 01, 2022 By Dion Appel

Openpay's CEO shares 3 customer experience lessons from the 'buy now, pay later' revolution

‘Buy now, pay later’ fintech companies have transformed layby for the 21st century, and learned important lessons along the way. Dion Appel, CEO ANZ at Openpay, shares his thoughts about the benefits and challenges of personalisation.... Read More

Financial Services, Financial Services Cloud, Research, Customer Experience, Customer Engagement, Personalization

Dec 15, 2021 By Salesforce

Canva, Foxtel and The Warehouse Group reveal their digital transformation success lessons

In the face of a rapidly evolving business landscape, organisations are looking for a leg-up when implementing significant change. We sat down with Canva, The Warehouse Group and Foxtel to hear stories of transformation and the lessons they learned along the way.... Read More

Digital Transformation, Customer Engagement, Customer Experience

Dec 13, 2021 By Salesforce

SMB Trailblazers’ favourite customer moments in 2021

Four small and medium-sized businesses share their surprising wins and customer outcomes from the past 12 months, and why each one has a lesson for 2022.... Read More

Small Business, Research, Trailblazer Story, Customer Engagement, Digital Transformation

Dec 09, 2021 By Robert Lopez

Norths Collective serves community members by going deeper into customer data and marketing personalisation

The deeper Norths Collective has dived into data-driven marketing strategies, the more engagement and growth they have seen. Here, Robert Lopez shares their successes with Marketing Cloud and their detailed plan to harness the power of Interaction Studio.... Read More

Marketing, Marketing Automation, Marketing Cloud, Marketing Personalization, Personalization, Customer Engagement, E-Books

Dec 02, 2021 By Keri Brooke

5 new sales metrics every sales manager should be thinking about

Discover why businesses are considering sales performance metrics that shift focus to long-term customer and employee relationships.... Read More

Sales, Sales Strategies, Customer Engagement, E-Books

Dec 01, 2021 By Jason Hanna

Why super ‘stapling’ has made member engagement a top priority for superannuation funds

Updated super fund regulations are motivating funds to amp up customer engagement. Personalisation, education and digitisation will be key to customer retention and acquisition as old customer streams disappear thanks to super ‘stapling’.... Read More

Financial Services, Customer Engagement, Personalization

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Editors' Picks

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Salesforce.com/au

Salesforce Industries Summit
for Retail and Consumer Goods

Get a monthly round-up of our top blogs straight to your inbox.

Featured

Sales enablement essentials

Be inspired by our customers

Leadership insights

How Salesforce Helped PaySauce Transform From a Startup to a Scale-Up

Customer-Centricity Is Critical to Australia's Future as a Renewable Energy Superpower

Great Customer Experience Starts With Employee Experience

Openpay's CEO shares 3 customer experience lessons from the 'buy now, pay later' revolution

Canva, Foxtel and The Warehouse Group reveal their digital transformation success lessons

SMB Trailblazers’ favourite customer moments in 2021

Norths Collective serves community members by going deeper into customer data and marketing personalisation

5 new sales metrics every sales manager should be thinking about

Why super ‘stapling’ has made member engagement a top priority for superannuation funds

Editors' Picks

How customer service changed in 2020

CRM 101 for sales leaders

3 years of customer engagement trends

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce Industries Summit for Retail and Consumer Goods

Get a monthly round-up of our top blogs straight to your inbox.

Featured

Editors' Picks

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce Industries Summit
for Retail and Consumer Goods