Are you ready for Salesforce Live? We’ve brought together inspirational leaders from Australia and New Zealand to share their stories of success, how they innovated, and what you can do today to make positive changes for tomorrow. Here are the 10 sessions getting us super excited....
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The pandemic has put true value on adaptability, patience and empathy. Sales leaders and sales reps need to find new strengths, over communicate and continue to learn, and rethink metrics to enable partnership. Ian McAdam on five steps for sales teams and leaders now – not one of them is ‘sell!’....
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SMB leaders and solopreneurs – LinkedIn is a powerful social marketing tool to build your brand. Here are four simple ways to improve your presence and increase your influence....
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What are the ingredients to a successful lead generation campaign? Sales and marketing working together? Data? GO1’s Chief Growth Officer and Co-Founder Vu Tran shares his ingredient list....
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Whether applying for a loan, opening an account, suspending a misplaced card, selecting insurance, funding a term deposit or just making a straightforward payment, today’s consumers expect to be able to do it all quickly, easily and from their preferred devices....
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Based on the experience of Salesforce customers and members of The CMO Club, we’ve assembled a brief playbook for advertising in a downturn, with actions built around insight, impact, improvement and investment....
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Can data drive sales and also fuel passion? Yes, says Trailblazer Para Mobility. Their implementation of a Salesforce CRM has empowered their sales team to create meaningful solutions for vulnerable customers and communities....
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Gisele Kapterian and Miguel Carrasco on the relationship between service delivery and trust, and how governments can deliver services with speed and impact....
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