Global Innovation Evangelist Brian Solis is back to talk about Generation Novel, but this time about how marketers can reach and gain the trust of this unique and new category of customers that have evolved out of the pandemic.

Savvy sales teams aren’t just turning traditional responses to challenges on their heads, they’re recognising that the challenges themselves have changed. Here are three key ways in which sales need to reimagine old problems and be creative with fresh solutions.

In the final two episodes of Salesforce Live: Australia & New Zealand, we heard Trailblazers, leaders and experts weigh in on what’s next for two distinct areas: Government and IT & Admin. While most of the challenges were different, many of the opportunities and paths forward shared some common themes. See the highlights and key takeaways below or watch the sessions on demand.

“The future of work happened. And it happened on 11 March when the World Health Organization announced a pandemic.”

This International Women’s Day, we’re highlighting the fact that an equal world is an enabled world. This year’s theme #EachforEqual presents an opportunity to reflect on how we’re promoting equality every day of the year.

We’re delighted to announce that Salesforce will again be flying the flag for equality as a Major Partner at Sydney Gay and Lesbian Mardi Gras 2020. Join us – be visible, vocal and proud on the journey to equality for all.

Sales today is a complex dance of data and relationships, of the digital and the hands-on, of the smallest details and the big picture.

The use of emerging technologies to drive innovation hinges on the ability to unlock data from back- and front-end systems. So in 2018, Salesforce acquired MuleSoft, the provider of one of the world’s…

The use of emerging technologies to drive innovation hinges on the ability to unlock back-end data and capabilities. So in 2018, Salesforce acquired MuleSoft, the provider of one of the world’s leading platforms for building application networks. Since then, we’ve worked together to accelerate our customers’ digital transformations, enabling them to unlock data and capabilities across legacy systems, cloud apps and devices to create a composable enterprise, make smarter, faster decisions and end up with highly differentiated, connected customer experiences.

Ready to upskill for the future? Here are 12 Trails to set you up with the skills you need to succeed in 2020 and beyond, just in time for the Christmas break.   …