The media industry has been disrupted. Seven West Media is rising to the occasion, by investing in its tech, upgrading its platforms and personalising ads....
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Whatever size your company, the only way to scale is by prioritising data and putting your customers first. Get tips from seven Aussie Trailblazers on how they drove digital transformation in their businesses and the important lessons they learned along the way....
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Australia’s digital skills gap is growing. How can your organisation prepare? Here’s the advice from experts at Deloitte, Salesforce, and Revolent Group....
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For small businesses, digital transformation can be daunting. The good news is that it’s both doable and likely to produce some quick wins. Here, Simone Longden shares Itoc’s success story – and 5 great outcomes you’ll want to replicate....
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Marketers use an average of 13 disconnected marketing and advertising platforms, and Datorama is the innovation that brings everything together. Here, product marketer Dan Scodellaro is given 2 minutes to explain exactly how Datorama saves you time, money and effort....
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Phygital is a relatively new business strategy that blends the physical and the digital. But what exactly does that mean and how can harnessing the phygital benefit your business? The answers can be found in these four Trailblazer success stories....
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Salesforce’s 2022 Global Digital Skills Index report is in and the results reveal that both Australia and New Zealand are well behind on digital readiness. Alexandra McDonald outlines the various causes of the digital skills gap and points towards a future where we can work together to close it....
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According to the latest State of Marketing report, marketers across ANZ are jumping aboard CDP. Here, Salesforce’s Robert Colborne, explains why this piece of tech is changing the game, breaks down its benefits and points marketers in the right direction....
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Cybersecurity is vital for every business in the digital-first world. Explore our cybersecurity infographic to see how to secure your most important business data. Can you afford not to protect your data?...
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