{"id":49164,"date":"2021-09-21T17:24:00","date_gmt":"2022-10-18T17:24:44","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=49164"},"modified":"2023-03-16T15:51:15","modified_gmt":"2023-03-16T04:51:15","slug":"salesforce-economy-set-to-generate-1-6t-usd-in-new-revenue-and-over-9m-new-jobs-by-2026-study-reveals","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/blog\/salesforce-economy-set-to-generate-1-6t-usd-in-new-revenue-and-over-9m-new-jobs-by-2026-study-reveals\/","title":{"rendered":"New IDC Study: The Growth of Salesforce and Its Partner Ecosystem"},"content":{"rendered":"\n<p>A new study on the growth of Salesforce and its partner ecosystem has been released today by IDC. This latest study comes with the wave of monumental change that continues to see businesses revolutionise their operations for a digital-first, work\u2014from\u2014anywhere new normal and reveals the Salesforce partner ecosystem is on track to become nearly six times larger than Salesforce itself by 2024.&nbsp;<\/p>\n\n\n\n<p>We\u2019ve pooled the highlights from the study, which you can <a href=\"https:\/\/www.salesforce.com\/content\/dam\/web\/en_us\/www\/documents\/reports\/idc-salesforce-economy-report.pdf\" target=\"_blank\" rel=\"noopener\">access in full here<\/a>.<\/p>\n\n\n<aside class=\"contextual-driver has-text-align-left\">\n\t<header>\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tThe Salesforce Economy in the Next Six Years\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/content\/dam\/web\/en_us\/www\/documents\/reports\/idc-salesforce-economy-report.pdf\" target=\"_blank\">\n\t\t\t\t<span>Download now<\/span>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\"><path d=\"M13.92 5.38a1 1 0 0 0 0-.76.9.9 0 0 0-.17-.26.3.3 0 0 0 0-.07l-4-4a1 1 0 0 0-1.46 1.42L10.59 4H1.07a1 1 0 0 0 0 2h9.52l-2.3 2.29a1 1 0 0 0 0 1.42 1 1 0 0 0 1.42 0l4-4a.3.3 0 0 0 0-.07.9.9 0 0 0 .21-.26\" \/><\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-evergreen\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@1x.png\"\n\t\talt=\"Illustration of evergreen\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<h3 class=\"wp-block-heading\" id=\"cloud-growth-driven-by-digital-transformation-needs\">Cloud growth driven by digital transformation needs<\/h3>\n\n\n\n<p>IDC cites digital transformation urgencies as catalyst for the rapidly expanding cloud computing market, and therefore, Salesforce\u2019s continued growth. <a href=\"https:\/\/www.salesforce.com\/au\/cloudcomputing\/\">Cloud computing<\/a> has quickly become a vital ingredient to any enterprise\u2019s digital transformation strategy, especially with the spike in remote work and contactless customer engagement. The study forecasts that cloud\u2014related technologies will make up 27% of digital transformation spending in 2021 and will rise to 37% by 2026.\u00a0<\/p>\n\n\n\n<p>Greater than 75% of all relevant decision makers said that the pandemic either accelerated or had no impact on cloud deployments. Fifty\u2014one percent of enterprises that boast official digital transformation strategies rate cloud ecosystems as a \u201cvery important\u201d part of the equation.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"partner-ecosystem-thrives-alongside-salesforce\">Partner ecosystem thrives alongside Salesforce<\/h3>\n\n\n\n<p>The study predicts a glowing future for Salesforce\u2019s partners: \u201ctaking the overall economic benefits of cloud computing and winnowing them down to those tied to Salesforce and its ecosystem yields an impressive picture\u201d.<\/p>\n\n\n\n<p>As mentioned, the global ecosystem of companies that support Salesforce client implementations is currently five times larger than Salesforce itself, and set to grow to more than six times larger by 2026.&nbsp;<\/p>\n\n\n\n<p>It\u2019s predicted that between 2021 and 2026, the Salesforce economy will create new revenues that total $1.6 trillion USD ($2.19 trillion AUD\/2.29 trillion NZD) globally \u2013 a jump of more than 350% over that period. Australia\u2019s portion of that total will sit at around $35.53 billion USD ($48.6 billion AUD) and New Zealand\u2019s will hit $6.82 billion USD ($9.71 billion NZD).<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69edf5ef02806&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69edf5ef02806\" class=\"wp-block-image size-full is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/au\/blog\/wp-content\/uploads\/sites\/4\/2022\/10\/salesforce-idc-report-economic-impact-australia-1.jpg?strip=all&#038;quality=95\" alt=\"Table from the IDC White Paper, \u201cThe Salesforce Economy in the Next Six Years\u201d\" class=\"wp-image-54620\" width=\"678\" height=\"466\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption>Table from the IDC White Paper, \u201cThe Salesforce Economy in the Next Six Years\u201d<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"millions-of-new-jobs-set-to-stem-from-the-salesforce-economy\">Millions of new jobs set to stem from the Salesforce economy<\/h3>\n\n\n\n<p>As these Salesforce economy revenues continue to grow, IDC says that so too will the demand for relevant talent. For Australians and New Zealanders in 2026, this means 104,400 and 26,000 new jobs respectively (9.3 million worldwide).<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69edf5ef03725&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69edf5ef03725\" class=\"wp-block-image size-full wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/au\/blog\/wp-content\/uploads\/sites\/4\/2022\/10\/salesforce-idc-report-economic-impact-new-zealand_-1.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-54621\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption>Table from the IDC White Paper, \u201cThe Salesforce Economy in the Next Six Years\u201d<\/figcaption><\/figure>\n\n\n\n<p>Which is why Salesforce empowers anyone to learn the skills needed for these 1.06 million jobs in Australia and New Zealand with Salesforce\u2019s free online learning platform <a href=\"https:\/\/www.salesforce.com\/au\/products\/platform\/products\/trailhead\/\" target=\"_blank\" rel=\"noopener\">Trailhead<\/a> \u2013 so that this demand for talent can be met with pathways to new skills, to therefore satisfy new jobs within the ecosystem. Today, over 3.6 million people use Trailhead, compared to the 1.7 million only two years ago (October 2019) and the Trailhead Community has helped 3 in 5 members get a new job.&nbsp;<\/p>\n\n\n\n<p>Here in Australia, Trailhead has supported many people to help not only themselves, but also the community. <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2021\/08\/golden-hoodies-where-are-they-now.html\" target=\"_blank\" rel=\"noopener\">Jessica Macpherson<\/a>, founder of <a href=\"https:\/\/www.stkildamums.org\/\" target=\"_blank\" rel=\"noopener\">St Kilda Mums<\/a> and <a href=\"https:\/\/blazeyourtrail.org\/\" target=\"_blank\" rel=\"noopener\">Blaze Your Trail<\/a>, leveraged Salesforce\u2019s digital learning platforms to empower mothers returning to the workforce, job seekers, and ailing charities.&nbsp;<\/p>\n\n\n\n<p>Outside of creating new technologies around digital skills, Salesfoce also supports creating more equal pathways to these new jobs. Recently, <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2021\/07\/tuputoa-preparing-maori-pacific-leaders.html\" target=\"_blank\" rel=\"noopener\">Salesforce New Zealand partnered with TupuToa<\/a> to create employment pathways by ensuring corporates took on paid M\u0101ori and Pacific interns. One of many such interns, Mikara Hendry, has since joined Salesforce as Solutions Engineer..<\/p>\n\n\n\n<p>Then there\u2019s Dooley Whitton, a 23\u2014year-old Kamilaroi man who in May 2021 became the first Indigenous Salesforce intern. New doors opened for Dooley after he took advantage of the <a href=\"http:\/\/careertrackers.org.au\/\" target=\"_blank\" rel=\"noopener\">CareerTrackers<\/a> program, which matches Indigenous students with paid internships.<\/p>\n\n\n\n<p>Through Trailhead, other empowerment platforms, and partnerships, Salesforce is always looking for new ways to equip people from all walks of life with invaluable skills for the modern, digital\u2014first sales world.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"all-this-growth-supports-sustainability-and-work-from-anywhere\">All this growth supports sustainability and work-from-anywhere<\/h3>\n\n\n\n<p>Customers are looking to Salesforce to help facilitate both new work flexibility and a more sustainable future, the study reveals. When companies work with Salesforce to enable a from\u2014anywhere system, populations that would usually struggle to operate from a physical office are presented with new and exciting opportunities.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69edf5ef0477d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69edf5ef0477d\" class=\"wp-block-image size-full wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/au\/blog\/wp-content\/uploads\/sites\/4\/2022\/10\/salesforce-benefits-cloud-use-idc-report-1.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-54622\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption>Table from the IDC White Paper, \u201cThe Salesforce Economy in the Next Six Years\u201d<\/figcaption><\/figure>\n\n\n\n<p>Environmentally, the rapid migration to work\u2014from\u2014anywhere will foster an ongoing cut back on carbon emissions. Another <a href=\"https:\/\/www.idc.com\/getdoc.jsp?containerId=US47426420\" target=\"_blank\" rel=\"noopener\">study<\/a> by IDC reveals that from 2021\u201424, cloud computing could lead to a reduction of up to <a href=\"https:\/\/www.idc.com\/getdoc.jsp?containerId=prUS47513321\" target=\"_blank\" rel=\"noopener\">one billion metric tonnes of C02<\/a>.&nbsp;<\/p>\n\n\n\n<p>These advancements, combined with tools such as <a href=\"https:\/\/www.salesforce.com\/au\/products\/sustainability-cloud\/overview\/\" target=\"_blank\" rel=\"noopener\">Sustainability Cloud<\/a> and Salesforce\u2019s <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2020\/09\/how-business-leaders-can-help-combat-the-climate-crisis.html\" target=\"_blank\" rel=\"noopener\">ongoing environmental commitments<\/a>, make it easy to see why 28% of surveyed customers have turned to Salesforce for support on sustainability strategies.<\/p>\n\n\n<aside class=\"contextual-driver has-text-align-left\">\n\t<header>\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tThe Salesforce Economy in the Next Six Years\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/content\/dam\/web\/en_us\/www\/documents\/reports\/idc-salesforce-economy-report.pdf\" target=\"_blank\">\n\t\t\t\t<span>Download now<\/span>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\"><path d=\"M13.92 5.38a1 1 0 0 0 0-.76.9.9 0 0 0-.17-.26.3.3 0 0 0 0-.07l-4-4a1 1 0 0 0-1.46 1.42L10.59 4H1.07a1 1 0 0 0 0 2h9.52l-2.3 2.29a1 1 0 0 0 0 1.42 1 1 0 0 0 1.42 0l4-4a.3.3 0 0 0 0-.07.9.9 0 0 0 .21-.26\" \/><\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-evergreen\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@1x.png\"\n\t\talt=\"Illustration of evergreen\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<h3 class=\"wp-block-heading\" id=\"methodology\">Methodology<\/h3>\n\n\n\n<p>Findings in this study come primarily from two sources:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>An internal model maintained by IDC, fueled by both IDC\u2019s market research and external sources.<\/li><li>An online survey conducted in August 2021 of 525 decision makers familiar with their organisation\u2019s cloud deployments across Australia, New Zealand, France, Germany, Japan, Singapore, the UK, and the US.<\/li><\/ol>\n\n\n\n<p><i>Source: IDC White Paper, sponsored by Salesforce, \u201cThe Salesforce Economic Impact,\u201d doc #US48214821, September 20, 2021<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>IDC study says Salesforce economy is set to generate $1.6T USD in new revenue and over 9M new jobs by 2026. Here are the highlights.<\/p>\n","protected":false},"author":1,"featured_media":49167,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"8a7f3c92541d4ae5ac6575a8e462b813","post_meta_title":"","ai_synopsis":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[2462],"sf_content_type":[],"coauthors":[2541],"class_list":["post-49164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-research"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>New IDC Study: The Growth of Salesforce and Its Partner Ecosystem | Salesforce<\/title>\n<meta name=\"description\" content=\"IDC study says Salesforce economy is set to generate $1.6T USD in new revenue and over 9M new jobs by 2026. Here are the highlights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/au\/blog\/salesforce-economy-set-to-generate-1-6t-usd-in-new-revenue-and-over-9m-new-jobs-by-2026-study-reveals\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New IDC Study: The Growth of Salesforce and Its Partner Ecosystem\" \/>\n<meta property=\"og:description\" content=\"IDC study says Salesforce economy is set to generate $1.6T USD in new revenue and over 9M new jobs by 2026. 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