{"id":50009,"date":"2020-08-20T17:56:00","date_gmt":"2022-10-18T17:56:41","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=50009"},"modified":"2022-11-02T02:44:40","modified_gmt":"2022-11-02T09:44:40","slug":"salesforce-live-anz-highlights-from-the-opening-keynote","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/blog\/salesforce-live-anz-highlights-from-the-opening-keynote\/","title":{"rendered":"Salesforce LIVE: ANZ &#8211; Highlights from the Opening Keynote"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\" id=\"our-path-forward-together\">Our path forward, together<\/h3>\n\n\n\n<p>Otene Hopa, M\u0101ori Advisor at TupuToa conducted a traditional Whakatau to open the day for our New Zealand viewers (and curious Aussies!), while Yvonne Weldon, Chairperson of Metropolitan Local Aboriginal Land Council delivered a Welcome to Country for Australia, before Craig Skinner and Pip Marlow spoke about the importance of diversity and equality.&nbsp;<\/p>\n\n\n\n<p>\u201cOne of our core values is equality,\u201d said New Zealand MD Craig Skinner, pointing out that the level of workforce diversity is a signal of the level of equality in society. \u201cM\u0101ori representation in the technology sector is just two per cent.\u201d&nbsp;<\/p>\n\n\n\n<p>Last year, Skinner told us, Salesforce in NZ formed a partnership with TupuToa to assist M\u0101ori and Pacific interns as they build professional experience, networks and skills, while in Australia a COSBOA partnership is <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2020\/08\/meet-our-small-business-grant-recipients.html\" target=\"_blank\" rel=\"noopener\">administering $670,000 worth of grants to small businesses<\/a> with a specific focus on Indigenous-owned and female-owned SMBs.<\/p>\n\n\n\n<p>This is not simply the right thing to do \u2013 although that\u2019s a good enough reason to do it. There is a huge imperative to transform right now.&nbsp;<\/p>\n\n\n\n<p>\u201c2020 has been the most difficult business environment I\u2019ve had to navigate,\u201d Pip Marlow said. \u201cWe have to lead through this change.\u201d<\/p>\n\n\n\n<p>Companies need to be equipped to work from anywhere, sell from anywhere and service from anywhere \u2013 this is the digital imperative today, and diversity plays a role in how successful a transformation can be.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\n<p><i><a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/314339\" target=\"_blank\" rel=\"noopener\">Watch the Welcome to Country on demand<\/a><\/i><\/p>\n<\/li><li>\n<p><i><a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/314340\" target=\"_blank\" rel=\"noopener\">Watch the Whakatau on demand<\/a><\/i><\/p>\n<\/li><li>\n<p><i><a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/296190\" target=\"_blank\" rel=\"noopener\">Watch the full Opening Keynote on demand<\/a><\/i><\/p>\n<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"we-saw-how-to-build-employee-trust-in-the-workcom-demo\">We saw how to build employee trust in the work.com demo<\/h3>\n\n\n\n<p>\u201cLike customer relationships, employee relationships are all about trust,\u201d said Di Terry, VP Solution Engineering APAC at Salesforce. \u201cWe\u2019ve been thinking night and day about how to build trusted relationships. Work.com brings together organisational and health data, makes sure our employees are safe and well, and makes sure we can work from anywhere.\u201d<\/p>\n\n\n\n<p>Terry walked us through a demo of the Work.com app, and how it helps capture the right information to make sure an employee is fit for work while respecting their privacy, building trust with the employee along the way.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/296190\" target=\"_blank\" rel=\"noopener\"><i>See Di Terry\u2019s work.com demo in the Opening Keynote.<\/i><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"xero-shifted-from-accounting-software-to-small-business-platform\">Xero shifted from accounting software to small business platform<\/h3>\n\n\n\n<p>Joining us from lockdown in Melbourne, Xero\u2019s Chief Customer Officer Rachael Powell shared some of the incredible initiatives her team has launched in the past six months in support of accountants, bookkeepers and small businesses.&nbsp;<\/p>\n\n\n\n<p>\u201c2020 has definitely brought about a lot of challenges none of us anticipated,\u201d Powell said. \u201cIt\u2019s important for us to have acted quickly, because uncertainty for our customers breeds fear.\u201d&nbsp;<\/p>\n\n\n\n<p>With its own workforce safe and set up to work from home, Xero was able to quickly turn its attention to helping those customers. While it couldn\u2019t give them certainty it could help them navigate the mountains of information they were receiving and and support them in accessing government support packages.<\/p>\n\n\n\n<p>The \u2018Behind Small Business\u2019 initiative saw the launch of a business continuity hub tailored to the changing needs of small businesses now,&nbsp; a customer response team with access to financial information who could help assess whether SMBs were eligible for government support, and the acceleration of product development including cash flow forecasting tools.<\/p>\n\n\n\n<p>\u201cWhat\u2019s really important as we move into this new phase is to recognise that this is the new normal \u2013 we\u2019re not going&nbsp; back,\u201d Powell said. \u201cResponsibility comes with this.\u201d<\/p>\n\n\n\n<p>Powell explained that Xero\u2019s purpose of supporting small businesses is now more important than ever, and is driving Xero\u2019s evolution from an accounting platform to a small business platform.&nbsp;<\/p>\n\n\n\n<p><i><a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/296190\" target=\"_blank\" rel=\"noopener\">Watch the full discussion with Rachael Powell in the Opening Keynote<\/a>, or tune in as Xero Executive GM Customer Experience Nigel Piper speaks about <a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/296194\" target=\"_blank\" rel=\"noopener\">how Xero is innovating to put customers first<\/a>.<\/i><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"true-alliance-scaled-and-deployed-its-ecommerce-platform\">True Alliance scaled and deployed its ecommerce platform<\/h3>\n\n\n\n<p>\u201cMarch was a very hard time for us and many retailers \u2013 we had to shut our doors,\u201d said True Alliance Chief Financial Officer Roni Perlov. \u201cThank god we had digital capabilities.\u201d<\/p>\n\n\n\n<p>Perlov explained the True Alliance digital journey, which started 18 months ago. \u201cWe represent 20+ brands and, to do our job as brand custodians, we needed best-in-class platforms.\u201d<\/p>\n\n\n\n<p>Within True Alliance, a digital agency in partnership was tasked with engaging a partner and soon launched two commerce sites. By the time of last year\u2019s Black Friday and Cyber Monday shopping events, 16 sites were live \u2013 including headless commerce across brands including Lacoste, Speedo and Ugg.<\/p>\n\n\n\n<p>\u201cBy March, we were well-positioned to aggressively launch ecommerce,\u201d Perlov said. He credits the team, digital capabilities and supply chain with True Alliance\u2019s ability to \u2018capture the moment\u2019 and weather retail shutdowns.&nbsp;<\/p>\n\n\n\n<p>\u201cThe thing I\u2019m most proud of is that we have a team of people that are very engaged &#8211; that doesn\u2019t happen by chance.\u201d<\/p>\n\n\n\n<p><i><a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/296190\" target=\"_blank\" rel=\"noopener\">Watch the full discussion between Pip Marlow and Roni Perlov in the Opening Keynote<\/a>, or tune in as <a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/296195\" target=\"_blank\" rel=\"noopener\">Perlov dives deeper<\/a> into how True Alliance continued to provide frictionless experiences while physical stores were shut down and 90% of the team worked remotely.<\/i><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"crowded-house-showed-us-true-collaboration\">Crowded House showed us true collaboration<\/h3>\n\n\n\n<p>Okay, we have the official ruling: Crowded House is an Aussie band with NZ roots.&nbsp;<\/p>\n\n\n\n<p>\u201cI decided when the shutdown happened I would try and broadcast some music every day,\u201d inimitable frontman Neil Finn told us from his LA home. He continued to do so for about two months, until he felt like he\u2019d played every song.<\/p>\n\n\n\n<p>\u201cThe power of music being made on the spot helped people to feel connected,\u201d Finn said. \u201cThere\u2019s no gatekeepers so we can communicate directly \u2026 it\u2019s hard to feel intimate over a computer screen, but there are ways.\u201d<\/p>\n\n\n\n<p>Indeed.&nbsp;<\/p>\n\n\n\n<p>When Finn introduced his remote bandmates \u2013 Nick Seymour in Ireland, MItchell Froome in Santa Monica, and Finn\u2019s two sons Liam and Elroy \u2013 we had a small twinge of doubt about whether these far-flung musos could really cure our isolation-induced live music cravings. But then they started playing.&nbsp;<\/p>\n\n\n\n<p><i>What else can we say \u2013 see for yourself! They\u2019re belting out classic hits <\/i>Something so Strong, Don\u2019t Dream it\u2019s Over <i>and<\/i> Weather with You <i>right at the end of the <a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/agenda?agendaPath=session\/296190\" target=\"_blank\" rel=\"noopener\">Keynote, available now on demand<\/a>.&nbsp;<\/i><\/p>\n\n\n\n<p>Every Salesforce LIVE: session is available now, on demand \u2013 <a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/overview\/?d=7013y000002NdnOAAS\" target=\"_blank\" rel=\"noopener\">watch now.<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.salesforce.com\/au\/events\/sflive20\/anz\/overview\/?d=7013y000002NdnOAAS\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"\/\/www.salesforce.com\/content\/dam\/blogs\/au\/2020\/August\/PostSFLANZ_Blog_CTA.gif\" alt=\"\"\/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The world has gotten a little smaller while we\u2019re all separated \u2013 yesterday, Trailblazers across the Tasman shared their expertise, experience and insights in the Salesforce LIVE: Australia and New Zealand keynote. And \u2013 whichever side of the ditch you say they belong to \u2013 Crowded House serenaded us live from their home studios in three continents to our home offices (aka kitchens, lounge rooms and dining tables). Here are the highlights.<\/p>\n","protected":false},"author":1,"featured_media":54429,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"39029556166c4a95ab6f7bdac19cbb8d","post_meta_title":"","ai_synopsis":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[2484,2452,2478],"sf_content_type":[],"coauthors":[2454],"class_list":["post-50009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-digital-transformation","sf_topic-events","sf_topic-trailblazer-story"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Salesforce LIVE: ANZ - Highlights from the Opening Keynote | Salesforce<\/title>\n<meta name=\"description\" content=\"The world has gotten a little smaller while we\u2019re all separated \u2013 yesterday, Trailblazers across the Tasman shared their expertise, experience and insights in the Salesforce LIVE: Australia and New Zealand keynote. 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