{"id":50772,"date":"2019-10-09T18:44:00","date_gmt":"2022-10-18T18:44:07","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=50772"},"modified":"2022-11-01T15:41:04","modified_gmt":"2022-11-01T22:41:04","slug":"a-crash-course-on-dreamforce","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/blog\/a-crash-course-on-dreamforce\/","title":{"rendered":"A crash course on Dreamforce"},"content":{"rendered":"\n<p>Listen up Salesforce newbies, this one&#8217;s for you. The buzz online and within our community has started, and you might be wondering what is this \u2018Dreamforce\u2019 all about. For some Trailblazers \u2014 our community of customers, partners, and employees \u2014 it\u2019s an experience like no other.&nbsp; So what exactly is Dreamforce? Here\u2019s your crash course on the Salesforce event of the year.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-dreamforce-history-lesson\">A Dreamforce history lesson<\/h2>\n\n\n\n<p>Started in 2003, Dreamforce is more than just a conference \u2014 it\u2019s a celebration of Trailblazer and customer success. Held over four days in San Francisco during our spring, Trailblazers travel from across the globe to share their stories, hear from inspiring keynotes, attend sessions and workshops and learn from each other.&nbsp;<\/p>\n\n\n\n<p>Last year, Dreamforce hosted more than 170,000 registered attendees from all over the world, with even more catching the action via Salesforce Live or Twitter \u2014 more than 13 million to be exact.&nbsp;<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d693991948e&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d693991948e\" class=\"wp-block-image wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"\/\/www.salesforce.com\/content\/dam\/blogs\/au\/2019\/October\/dreamforce_whattoexpect.jpg\" alt=\"\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>And that\u2019s the beauty of Dreamforce \u2013 it\u2019s designed with all Trailblazers in mind. Whether you\u2019re a company of five or a Fortune 500, there\u2019s going to be something to take away by attending or streaming Dreamforce.<\/p>\n\n\n\n<p>Whether you\u2019re there to learn, be inspired, give back or have a lot of fun, here\u2019s what to expect.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-dreamforce-expands-your-learning\">Dreamforce expands your learning&nbsp;<\/h2>\n\n\n\n<p>At its core, Dreamforce is a learning experience. You can transform your career with knowledge from 2,700+ breakout sessions, take part in training and certification opportunities, see hands-on demos, and meet hundreds of partners with solutions to help you grow. Obviously there is a lot on offer and the key is to plan, plan, plan! Here are a few locations that are packed with learning opportunities:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><b>Keynote and breakout sessions.<\/b> Get inspired by the leaders looking into the future and hear how they use technology to reach and engage their customers like never before.<\/li><li><b>Trailhead Zone. <\/b>Meet Community Leaders, explore demos to learn about the latest Salesforce technologies, talk with product experts, <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2019\/03\/how-mytrailhead-can-empower-help-your-employees-and-your-busines.html\" target=\"_blank\" rel=\"noopener\">discover how Trailhead helps you learn new skills<\/a>, and learn tips, and tricks that help companies become more customer-centric.<\/li><li><b>Customer Success Expo and Campground.<\/b> Meet Salesforce product experts, test drive thousands of customer success solutions, get immersed in industry experiences, and get to know hundreds of partners offering innovative ways to help you transform your business, all in one location.&nbsp;<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-dreamforce-delivers-thought-leadership\">Dreamforce delivers thought leadership<\/h2>\n\n\n\n<p>Every year, the world\u2019s most innovative minds come to Dreamforce to inspire, excite, and motivate attendees. From former <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2018\/09\/dreamforce-2018--8-of-the-best-moments-from-day-three.html\" target=\"_blank\" rel=\"noopener\">Vice President Al Gore talking about the climate crisis<\/a>, to Tristan Harris advising on ethics in artificial intelligence, to actor Tracee Ellis Ross and Olympian Adam Rippon discussing equality and paving the way forward in their respective field, Dreamforce delivers some memorable moments (<a href=\"https:\/\/www.salesforce.com\/au\/blog\/2018\/10\/the-highlights-from-dreamforce-18.html\" target=\"_blank\" rel=\"noopener\">and that was only a few of the highlights from 2018!<\/a>).&nbsp;<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d6939919d14&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d6939919d14\" class=\"wp-block-image wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"\/\/www.salesforce.com\/content\/dam\/blogs\/au\/2019\/October\/dreamforce_inspo.jpg\" alt=\"\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-dreamforce-is-an-opportunity-to-help-the-community\">Dreamforce is an opportunity to help the community&nbsp;<\/h2>\n\n\n\n<p>We believe amazing things happen when we work together to help others. For those at Dreamforce they have the opportunity to make an impact on the community, whether that be stuffing backpacks with school supplies, participating in a book drive, packing kits for natural disaster victims, or volunteering time to help young adults build their professional networks. <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2019\/08\/-school-plus-collaboration-forum--the-future-of-stem-education-.html\" target=\"_blank\" rel=\"noopener\">Giving back is part of the Salesforce DNA<\/a> and in the past we\u2019ve supported organisations like Girl Scouts of America, (RED), and many more.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-there-is-no-party-like-a-dreamforce-party\">There is no party like a Dreamforce party<\/h2>\n\n\n\n<p>It\u2019s always a celebration when Trailblazers get together and Dreamforce is the biggest of all. From impromptu dance parties, selfies with friends, and a little karaoke, Dreamforce becomes a celebration of all things Trailblazer. There\u2019s also a lot of networking opportunities, from the numerous power breakfasts and lunches to cocktails and <a href=\"https:\/\/trailblazercommunitygroups.com\" target=\"_blank\" rel=\"noopener\">meetups<\/a> at local watering holes. And after a long day of learning, there\u2019s nothing like getting your dance on at one of the numerous parties and events, capped off with the ultimate party: Dreamfest.&nbsp;<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d693991a36a&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d693991a36a\" class=\"wp-block-image wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"\/\/www.salesforce.com\/content\/dam\/blogs\/au\/2019\/October\/df_view_crowds.png\" alt=\"\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Part party, part music festival (U2, Alicia Keys, Metallica, Janet Jackson and Bruno Mars have all played), and part <a href=\"https:\/\/www.theconcertforkids.com\/?utm_source=salesforce&amp;utm_medium=blog\" target=\"_blank\" rel=\"noopener\">fundraiser benefit<\/a>, Dreamfest benefits the UCSF Benioff Children\u2019s Hospital, which to date has received $73 million in support thanks to the generosity of the Salesforce community.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-stay-up-to-date-on-all-things-dreamforce\">Stay up to date on all things Dreamforce<\/h2>\n\n\n\n<p>This year, Dreamforce is 19-22 November 2019, and while registrations are now sold out, there are other ways you can ensure you don\u2019t miss a moment of the action:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.salesforce.com\/dreamforce\" target=\"_blank\" rel=\"noopener\">The Dreamforce website<\/a> is your official go-to. Here you\u2019ll find schedules and speakers leading up to and during the conference.&nbsp;<\/li><li>Go behind the scenes with Salesforce\u2019s own live-streamed web series <a href=\"https:\/\/www.youtube.com\/user\/dreamforce?utm_source=salesforce&amp;utm_medium=blog\" target=\"_blank\" rel=\"noopener\">The Road to Dreamforce<\/a>. For all the latest news and tips on how to maximise your Dreamforce experience, tune in every Friday morning from now until Dreamforce for the newest episode.&nbsp;<\/li><li>Right here on the <a href=\"https:\/\/www.salesforce.com\/au\/blog\" target=\"_blank\" rel=\"noopener\">Salesforce ANZ blog<\/a>! We will be sharing previews of what\u2019s to come and publishing daily up-dates. &nbsp;<\/li><li>Connect with fellow Trailblazers and join the conversation on <a href=\"https:\/\/twitter.com\/salesforceapac\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>&nbsp;and <a href=\"https:\/\/www.instagram.com\/salesforceapac\/?hl=en\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>. Get on-the-ground coverage of the event when you follow @Dreamforce, and news and insights from @SalesforceAPAC. And don\u2019t forget to follow and use the hashtag #DF19.<\/li><\/ul>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/au\/video\/\">Watch along at home on Salesforce LIVE<\/a>&nbsp;and subscribe to the Salesforce blog for all the announcements and highlights throughout the week.<\/p>\n\n\n<aside class=\"contextual-driver has-text-align-left\">\n\t<header>\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tWant more awesome content?\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/au\/form\/other\/blog-newsletter\/?d=7010M000000O5YqQAK&#038;nc=7010M000000O5tKQAS&#038;_gl=1*1rjh6qs*_ga*Nzg0OTU3NjEwLjE2NjYyNDYzMDA.*_ga_3VHBZ2DJWP*MTY2NjgzOTUxNC4zLjEuMTY2Njg0MDkyMy4wLjAuMA..\" target=\"_blank\">\n\t\t\t\t<span>SUBSCRIBE TO OUR BLOG<\/span>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\"><path d=\"M13.92 5.38a1 1 0 0 0 0-.76.9.9 0 0 0-.17-.26.3.3 0 0 0 0-.07l-4-4a1 1 0 0 0-1.46 1.42L10.59 4H1.07a1 1 0 0 0 0 2h9.52l-2.3 2.29a1 1 0 0 0 0 1.42 1 1 0 0 0 1.42 0l4-4a.3.3 0 0 0 0-.07.9.9 0 0 0 .21-.26\" \/><\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/au\/blog\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n","protected":false},"excerpt":{"rendered":"<p>Listen up Salesforce newbies, this one&#8217;s for you. <\/p>\n","protected":false},"author":1,"featured_media":50774,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"c7a182d8da9e4286acdf410d35450041","post_meta_title":"","ai_synopsis":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[2480,2481,2536,2452],"sf_content_type":[],"coauthors":[2454],"class_list":["post-50772","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-customer-success","sf_topic-innovation","sf_topic-dreamforce","sf_topic-events"],"yoast_head":"<!-- This site is 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