{"id":51808,"date":"2021-11-04T19:24:00","date_gmt":"2022-10-18T19:24:54","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=51808"},"modified":"2022-10-27T19:23:46","modified_gmt":"2022-10-28T02:23:46","slug":"southasiaforce-hits-the-ground-running-as-salesforce-anzs-newest-equality-group","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/blog\/southasiaforce-hits-the-ground-running-as-salesforce-anzs-newest-equality-group\/","title":{"rendered":"Meet Southasiaforce: Salesforce ANZ\u2019s Newest Equality Group"},"content":{"rendered":"\n<p>Southasiaforce is one of the newest additions to the family of Salesforce Equality Groups here in ANZ. But just a few months in, it has already gathered some 150 members \u2014 growth that is testament to the energy and vision of its leadership team.&nbsp;<\/p>\n\n\n\n<p>Here Ruchir Garg, Dulmini Kotalawala and Bisma Malik share the big plans they have for Southasiaforce and give a welcome to anyone who would like to participate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"shining-a-light-on-taboo-topics\">Shining a light on taboo topics<\/h2>\n\n\n\n<p>Ruchir Garg, founder and president of the local ANZ chapter, has been a long time supporter of the global Southasiaforce Equality Group. However, he wanted to see a local group in action.&nbsp;<\/p>\n\n\n\n<p>\u201cThe South Asian population is growing here in Australia and New Zealand, and unfortunately the global activities don\u2019t take place in our time zone, which makes it really difficult to participate,\u201d he says.&nbsp;&nbsp;<\/p>\n\n\n\n<p>With the help of the global Southasiaforce community, Ruchir and his colleagues kicked off Southasiaforce ANZ in August. The group includes people from across the region, which encompasses Afghanistan, Bhutan, Bangladesh, India, Maldives, Nepal, Pakistan and Sri Lanka, but membership is open to anyone. A big part of Ruchir\u2019s vision for the group is to address issues that are not traditionally given much space in South Asian cultures.&nbsp;<\/p>\n\n\n\n<p>\u201cI want to bring up the uncomfortable issues, the taboo topics. Southasiaforce is a safe space for people to speak freely about the challenges they face,\u201d he says.<\/p>\n\n\n\n<p>With this goal in mind, the team\u2019s first event was held in <a href=\"https:\/\/www.salesforce.com\/au\/blog\/2021\/03\/mardi-gras-2021-highlights-infographic.html\" target=\"_blank\" rel=\"noopener\">partnership with Outforce<\/a>.&nbsp;<\/p>\n\n\n\n<p>\u201cWe had a panel discussion about how difficult it is to come out as LGBTQI+ in South Asian cultures. There is a lot of judgement and taboo around the LGBTQI+ community, so that\u2019s something we wanted to address early on,\u201d he says.&nbsp;<\/p>\n\n\n\n<p>\u201cWe love being able to partner with other Equality Groups to really shine a light on those intersectional experiences.&nbsp;<\/p>\n\n\n\n<p>\u201cWe feel strongly that education and openness around difficult topics is a critical role of Southasiaforce,\u201d adds Dulmini Kotalawala, events chair for the group.&nbsp;<\/p>\n\n\n\n<p>\u201cNext year, for example, we will be partnering with the Women\u2019s Network to run a panel discussion about domestic violence. While it\u2019s a global issue of course, it\u2019s important that we look at it through a South Asian lens so we can explore the particular cultural challenges and expectations South Asian women might be facing.\u201d<\/p>\n\n\n\n<p>Southasiaforce also moved quickly to create an internal equality circle for people to discuss their fears and anxieties about what has been happening in Afghanistan recently. The group also raised more than $1000 for Australia for UNHCR, and eligible donations will be matched by Salesforce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"uplifting-the-south-asian-community\">Uplifting the South Asian community<\/h2>\n\n\n\n<p>Just as these serious issues demand attention, so too is Southasiaforce committed to celebrating and uplifting unique South Asian cultures and to helping South Asians in Australia feel welcome, confident and supported.&nbsp;<\/p>\n\n\n\n<p>\u201cWe will aim to focus on supporting immigrants and helping them become job ready,\u201d says Ruchir.&nbsp;<\/p>\n\n\n\n<p>\u201cAs an immigrant myself, I know what it\u2019s like to experience racism and the challenges of arriving in a new country. But I also know that for every bad person, there are one hundred good ones, so we want to break down misconceptions on both sides of the relationship.\u201d&nbsp;<\/p>\n\n\n\n<p>There are also plans to partner with a not-for-profit so Salesforce staff can help train students from South Asian backgrounds on the tech skills they will need for the future. The partnership would also help prepare students for the challenges they might face as people of colour.&nbsp;<\/p>\n\n\n\n<p>In the meantime, the group is preparing for Diwali, traditionally a five-day festival marking the start of the Hindu New Year.&nbsp;<\/p>\n\n\n\n<p>To celebrate Diwali and raise awareness of its cultural importance, Southasiaforce will hold an internal virtual event. The theme of the event is \u2018good over evil and knowledge over ignorance\u2019.&nbsp;<\/p>\n\n\n\n<p>\u201cWe\u2019ll be joined by our executive sponsor, Archana Subramanian, who will be sharing a story relating to the theme,\u201d explains Ruchir.&nbsp;<\/p>\n\n\n\n<p>\u201cThen we\u2019ll be asking people to submit their stories and selecting a few to share at the event.\u201d&nbsp;<\/p>\n\n\n\n<p>\u201cAfter the stories, Masterchef finalist Kishwar Chowdhury will join us for a cooking session. She will show the audience how to make Naan Khatai Biscuit and Mishti Doi and then we\u2019ll finish with some virtual games and prizes.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"raising-awareness-and-reconnecting-with-culture\">Raising awareness and reconnecting with culture<\/h2>\n\n\n\n<p>Events, sharing stories and inviting others to learn more about South Asian culture are key to the group\u2019s mission of challenging misconceptions and having difficult conversations.&nbsp;<\/p>\n\n\n\n<p>\u201cPeople often have such negative associations with South Asian countries,\u201d says Bisma Malik, co-chair of growth for the group.&nbsp;<\/p>\n\n\n\n<p>\u201cWith COVID in India and the terrible things happening in Afghanistan, sometimes all the amazing diversity of culture, food, festivals and religions of South Asia get lost. Southasiaforce is an important platform for us to celebrate that diversity and highlight all the positive aspects of South Asian culture.&nbsp;<\/p>\n\n\n\n<p>\u201cI\u2019d been really keen to be involved in an Equality Group and was trying to find one I could really connect with. When Ruchir reached out to me, I knew I would feel at home at Southasiaforce.&nbsp; It\u2019s a very intersectional group and it\u2019s wonderful to come together with people from similar backgrounds or with those who want to be allies. It\u2019s helped me feel that I can bring my full authentic self to work.\u201d<\/p>\n\n\n\n<p>\u201cSouthasiaforce has helped me connect with like minded people and realise the value of my own culture and the importance of reconnecting with it,\u201d says Dulmini.&nbsp;<\/p>\n\n\n\n<p>\u201cI\u2019m excited for it to become a widely known group which can facilitate VTO and fundraising and other events that support and celebrate the South Asian community.\u201d<\/p>\n\n\n\n<p>\u201cEquality groups really are another form of education,\u201d adds Bisma.&nbsp;<\/p>\n\n\n\n<p>\u201cIf you want to expand your horizons and learn how to be a good ally, this is a great way to do it. There are no expectations and you don\u2019t have to bring anything except an open mind.\u201d<\/p>\n\n\n\n<div class=\"layout-one wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Learn more about the importance of workplace diversity and how to make equality a reality.<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\"><\/p>\n\t\t\t\n\t\t\t\t\t\t\t\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.salesforce.com\/au\/company\/equality\/\" target=\"_blank\" rel=\" noopener\">Learn More<\/a><\/div>\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" 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<\/p>\n","protected":false},"author":1,"featured_media":51810,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"e2a5b97ce0a44b418e8185a4ffe05d51","post_meta_title":"","ai_synopsis":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[2475,2486,2540],"sf_content_type":[],"coauthors":[2454],"class_list":["post-51808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-business-as-a-platform-for-change","sf_topic-equality","sf_topic-salesforce-culture"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ 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