Online Customer Relationship Management Application Recognized As Powerful, Affordable Alternative to Enterprise Software
SAN FRANCISCO, CA — August 20, 2001 — Salesforce.com, the global market leader in online customer relationship management (CRM), today announced it received a "Deploy" rating from the InfoWorld Test Center for its customizable, complete online CRM application. Salesforce.com earned the test center's highest recommendation for its ability to rapidly deliver comprehensive, integrated sales force automation, customer support management and marketing automation components without the complexity of traditional CRM implementation. The full review, "Salesforce.com: A Rich Dollop of CRM," appears in the August 13 issue of InfoWorld.
InfoWorld's Test Center praised salesforce.com's eponymous Web-based CRM application for its flexibility, ease of use and deep feature set. "We were very impressed with salesforce.com," said Mario Apicella, senior analyst at the InfoWorld Test Center. "Salesforce.com's flexible CRM service can bring your customers closer to your business objectives and to your sales forecasts, all at an affordable cost."
"Salesforce.com is committed to building a powerful online CRM application that displaces expensive, risky and difficult-to-use enterprise software," said John Dillon, president and CEO of salesforce.com. "We appreciate this recognition from InfoWorld Labs and we will continue to enhance our application with powerful features and functionality to support the business success of our customers."
Salesforce.com is the only Web-based CRM application to receive a "Deploy" rating. The InfoWorld Test Center bases its recommendations on by original research done in InfoWorld's $23 million, dedicated multi-platform, enterprise test center. Since 1978, InfoWorld has performed the industry's most trusted testing of technology and products to help senior IT executives select the best technologies to drive specific business benefits such as revenue growth, relationship management, and enhancing organizational efficiencies.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit http://salesforce.com/au/, or call 1800 667 638 (Australia) or 0800 450 064 (New Zealand).