Company cited for low risk, low cost service, strong marketing and growing revenues
SAN FRANCISCO, Calif. - October 28, 2003 - Salesforce.com®, the world leader in delivering software-as-service, today announced that it has been honored with Forbes Magazine's Fall 2003 Best of the Web award. An overview of the B2B industry, the awards were issued in a variety of market segments, including aerospace & defense, business process outsourcing, collaboration and customer relationship management (CRM). Salesforce.com received the honor in the CRM category, along with Oracle (Nasdaq: ORCL), SAP (NYSE: SAP), and Siebel (Nasdaq: SEBL). The complete awards can be found at www.forbes.com/bow/.
Forbes called salesforce.com, "A rare CRM success story [that] has become red-hot in the growing hosted niche. The reason: companies are turning away from expensive ERP installations. Instead, they're opting for Salesforce.com's ASP model because it's less risky and payments are only monthly. Strong, no-holds barred marketing - tagged with the "No software" mantra - helped drive [salesforce.com's] revenues up 142% last year".
The article also quotes Erin Kinikin, a Forrester Research analyst, "Siebel, Oracle and SAP software got so complex, that you need a Ph.D. in software to install it. With the hosted model, all you need is the sales process. The challenge is that Siebel isn't the only option anymore. Every deal gets harder [for Siebel] to clinch."
Forbes additionally reported: "Pity Siebel. Once the undisputed CRM leader, Siebel Systems is now running fast to stay ahead. Besides plunging revenues, Siebel's once lofty market share is being chipped away by hard-charging German powerhouse SAP. There's mounting pressure to move beyond the ho-hum. And there's no relief in sight: CRM revenues are slated to fall 7% this year after diving 22% in 2002. Nose-diving revenues splashed red ink in 2002: a loss of $35.7 million. Siebel recently announced it is offering a new CRM hosting service - CRM OnDemand - to smaller companies, though critics say it's late to this hot niche."
"It is a great honor to receive this award from such a prestigious magazine as Forbes, known for its integrity and rigorous analysis," said Marc Benioff, chairman and CEO of salesforce.com. "Forbes is correct in pointing out that B2B has changed significantly. It is indeed evolving as companies truly harness the power of the Internet via the software-as-service utility model."
With more than 8,000 customers and 110,000 subscribers worldwide, salesforce.com is the world's most successful application utility and the first profitable software-as-service provider. Salesforce.com allows the scalable, secure management of sales force automation, campaign management, customer service and support, as well as documents and files. Salesforce.com is built on sforce, the salesforce.com client/service application system, allowing it to be easily customized by tools from BEA (NASDAQ: BEAS), Borland (NASDAQ: BORL) and Microsoft (NASDAQ: MSFT). The new salesforce.com Integration Server powered by TIBCO (NASDAQ: TIBX), available to salesforce.com customers, offers integration with almost every corporate system including SAP (NYSE: SAP), Oracle (NASDAQ: ORCL) and PeopleSoft (NASDAQ: PSFT) applications.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit http://salesforce.com/au/, or call 1800 667 638 (Australia) or 0800 450 064 (New Zealand).