Salesforce.com Wins SearchCRM.com 2007 Product of the Year Awards in "Online Service" and "Sales Force Automation" Categories
SAN FRANCISCO - March 7, 2008
Salesforce Customer Portal and Salesforce SFA deemed best in class
- Salesforce.com [NYSE: CRM],
the market and technology leader in Software-as-a-Service and Platform-as-a-Service, today
announced that it has received two 2007 Products of the Year awards from SearchCRM.com.
Salesforce Customer Portal won in the "Online Service" category, and, for the third time,
Salesforce SFA was named the winner in "Sales Force Automation." According to the editors of
TechTarget's Enterprise Applications Media Group, Salesforce Customer Portal "garnered especially
high marks for usability and support." Salesforce SFA was deemed by SearchCRM.com judges a
"clear winner in the SFA Category," who gave the solution "high marks for innovation, ease of use
"Our unique Software-as-a-Service, multi-tenant delivery model, ensures that Salesforce is
easy to deploy and use, and also can fully leverage the power of Platform-as-a-Service," said Marc
Benioff, chairman and CEO at salesforce.com. "We're happy to again be recognized by
SearchCRM.com for our unparalleled Salesforce SFA solution, and excited to see that the Salesforce
Customer Portal has been chosen best in the market. The combined solutions offer our
customers a CRM powerhouse for managing both customer information and customer-facing
The award winners were selected by a panel of thirteen independent industry experts and
analysts, CRM professionals, and SearchCRM.com editors, who evaluated 50 products in eight CRM
categories. When evaluating Salesforce Customer Portal, one judge commented, "With search and
knowledgebase capabilities, along with full online case management, this easy-to-deploy and
[easy-to-] maintain Software-as-a-Service customer service suite should be on the short list of
buyers." Salesforce Customer Portal was also recognized for its ability to be easily
"integrated into homegrown applications, front-office systems like Office, or back-office systems
such as Oracle and SAP" using Force.com.
The judges also commended salesforce.com for continuing innovation with Salesforce SFA,
remarking that "Salesforce.com has not only pioneered the on-demand SFA category but continues to
innovate with new Web 2.0 technologies, IdeaExchange, AppExchange, Force.com, etc."
The esteemed panel of judges in the SearchCRM.com Product of the Year Award competition
included: Bill Band, vice president and principal analyst at Forrester Research; Donna Fluss,
founder and president of DMG Consulting; Sheryl Kingstone, director of enterprise research at The
Yankee Group; Ken Landoline, program manager of customer-centric strategies at The Yankee Group;
Laurie McCabe, vice president of SMB insights and business solutions at Access Markets
International Partners, Inc.; John Ragsdale, vice president at Research, Service and Support
Professionals Association; Penny Reynolds, founding partner at The Call Center School; Richard
Smith, vice president and CRM practice director at Green Beacon Solutions; Richard Snow, vice
president and research director of customer and contact center performance management at Ventana
Research; and Suresh Vittal, senior analyst at Forrester Research.
For more information on the SearchCRM Product of the Year Awards,
See how Salesforce can help you achieve unparalleled online service and sales force
automation success with a free 30-day trial
(https://www.salesforce.com/form/trial/freetrial.jsp?d=70130000000DlQl) and 5-minute demonstration
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Salesforce.com is the world’s largest provider of customer relationship management (CRM) software. For more information about salesforce.com (NYSE: CRM), visit: www.salesforce.com/au/.
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