Within just weeks of the launch, there were 1,300 Chatter groups established as more and more scouting groups connected online. The next logical step was to introduce an app and maximise digital engagement. However, Scouts Aotearoa’s core team of 17 didn’t have the time to build a bespoke app, so they opted to simply turn the online community into an app using Mobile Publisher. This not only reduced the time and cost of upfront development, but eliminated the overheads that would have come with maintaining the app.
Developed in just ten weeks, the app is now available to download from the Apple App Store and Google Play and will provide scouts with a social media-like experience in a safe and secure environment.
"Young people today see the internet through apps, and Salesforce helps us to engage with them in this space and to give them the tools to create and own their scout adventure,” said Tabor. “Now the problem we’re trying to solve is scaling and removing the burden of administration from volunteers by automating manual processes. We’re confident we can achieve all of this with Salesforce."
When asked what he’d learned from this experience and what advice he’d give to others, Tabor said not to be afraid to start the transformation journey sooner rather than later. “All the time and effort we spent trying to maintain parity with old systems could have been spent building better systems and processes and more engaging experiences. Now we have not only solved an immediate crisis, but we have a pathway to work towards and are closer to achieving one source of truth for all our data.”