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World Tour Essentials Melbourne

Connect with your customers in a whole new way with the #1 AI CRM.

Thursday, 13 June 
Melbourne Convention & Exhibition Centre (MCEC)

8:00 a.m.–5:30 p.m. AEST
Join us in Melbourne to discover how to succeed in our new era of artificial intelligence with the #1 AI CRM. With inspiring sessions, learn new ways to deepen your customer relationships, increase productivity, and grow your bottom line with CRM + AI + Data + Trust on one integrated platform, Einstein 1.

Experience world-class learning, connection and inspiration at World Tour Essentials Melbourne.

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Now everyone’s an Einstein.

See the power of CRM + AI + Data + Trust in action! Discover how Einstein 1 brings #1 CRM apps together with trusted AI and data to create your company’s customer 360 and a single source of truth - connecting you with your customers in a whole new way.

Woman presenting on stage next to Einstein

Learn from the best.

Gain unique insights from customer Trailblazers, AI experts, and thought leaders on their experiences overcoming challenges in our new era of AI. Hear remarkable stories of customer success and dive into how our latest innovations can help develop your blueprint for growth.

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Find your solutions.

Want to improve your customer relationships? Discover how our best-in-class CRM apps for sales, service, marketing, commerce, and more can help you succeed by delivering better relationships, productivity, and margins with trusted AI and data all on one integrated platform.

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Get ready for the Main Keynote: Welcome to the AI Enterprise

Hear from Salesforce leaders, AI visionaries, industry experts, and Trailblazer Rob Pickering, General Manager - Technology, AFL, to learn how any company can become an AI Enterprise with CRM + AI + Data + Trust.

Hear inspiring stories of customer success from these Trailblazers.

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Even if you’re new to Salesforce, this event is for you.

Hear inspiring stories of our customers’ success in driving business growth and transforming customer experiences with the world’s most trusted customer relationship management (CRM) platform. Discover how you can empower your sales, service, marketing, IT and commerce teams to work as one from anywhere.

Smiling woman and standing between Astro and Einstein.

Immerse in innovation at the Campground.

See Einstein 1 come to life in our buzzing Campground as we showcase solutions for various roles and industries. Chat with our Salesforce experts and get hands-on with live product demos.

Your agenda for success.

Agenda subject to change. All times listed in AEST.

8:00 a.m.
Doors open

Pick up your badge and connect with peers over coffee in the Campground.

8:45 a.m.–9:20 a.m.
Sessions, demos, and hands-on learning

Get a glimpse of the day’s sessions, product demos, workshops, and hands-on learning.

9:30 a.m.–11:10 a.m.
Keynote Room
Main Keynote

Join Salesforce leaders to learn how everyone can become an Einstein with CRM + AI + Data + Trust.

11:20 a.m.–12:45 p.m.
Sessions, demos, and networking

Participate in our exciting sessions, watch our product demos, and network with fellow peers.

12:45 p.m.–1:44 p.m.

Enjoy lunch provided and network or relax in the Campground.

1:45 p.m.–4:45 p.m.
Sessions, demos, and networking

The learning continues with expert-led sessions, product demos, workshops, and more.

4:30 p.m.–5:30 p.m.
Networking reception

Connect with fellow Trailblazers at the end of the day, and enjoy some nibbles and drinks.

Salesforce friends in Melbourne with a sign that reads World Tour Essentials

Your AI journey starts at World Tour Essentials Melbourne.