Lead Qualification with Pardot

Questions? Call us at 1800 667 638 (AU), 0800 450 064 (NZ).

Quickly identify your hottest leads and pass them to your sales team seamlessly with Pardot's lead scoring and qualification. Assign your leads a score based on how they interact with your marketing campaigns, and a grade based on their likelihood of closing. Pardot enables you to act more quickly to close the deal.

Get a closer look at lead qualification with Pardot in this brief video.

Pardot customers have seen:

  • +28% increase in sales revenue
  • +26% better marketing ROI
  • +37% increase in marketing campaign effectiveness
  • +26% more qualified leads
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