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It’s become more important to blend together marketing best practices to create a customised strategy that will fit your target audience. We’ve picked 7 of the year’s most popular marketing trends and techniques to examine how they fit together to make your marketing stronger and more adaptable.
You’ll learn how to:
Identify and implement elements of some of the year’s most popular B2B marketing strategies including account-based marketing, and predictive analytics.
Spot trends in your prospect’s behaviour that can inform your marketing strategy.
Build trust and better relationships with your clients and prospects in the age of the customer.
Work more closely with your sales team to create a streamlined buying experience.