{"id":13166,"date":"2026-02-26T18:30:00","date_gmt":"2026-02-26T07:30:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=13166"},"modified":"2026-02-27T12:08:13","modified_gmt":"2026-02-27T01:08:13","slug":"anz-partner-awards-2025","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/news\/stories\/anz-partner-awards-2025\/","title":{"rendered":"Salesforce Announces 2025 ANZ Partner of the Year Award Winners, Celebrating Excellence in the Agentic Era"},"content":{"rendered":"\n

Salesforce today announced the winners of the 2025 ANZ Partner of the Year Awards, honouring a special group of partners who are redefining the future of work by building Agentic Enterprises<\/a> across Australia and New Zealand.<\/p>\n\n\n\n

“Our partners are the essential architects of the Agentic Enterprise across the region, working shoulder-to-shoulder with our customers to turn the promise of AI into production-ready reality,” said Erin Williams, RVP Alliances & Channels ANZ, Salesforce<\/strong>. “The winners this year have shown incredible skill in closing the ‘last mile’ of AI\u2014taking the raw power of LLMs and grounding them in the trusted data and business logic of the Salesforce platform to drive growth.”<\/p>\n\n\n\n

From Experimentation to Execution<\/strong><\/h3>\n\n\n\n

Since the launch of Agentforce in late 2024, Salesforce partners<\/a> have been instrumental in helping organisations successfully navigate the opportunity and challenges of agentic AI. <\/p>\n\n\n\n

\u201cFrom established global leaders to agile emerging specialists, the breadth and depth of our partners\u2019 capabilities are what enable Australian and New Zealand businesses to scale with confidence,\u201d Williams said. \u201cThey not just implementing technology, they are leading a people-focused transformation that redefines how work gets done in the agentic era.\u201d<\/p>\n\n\n\n

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“Our partners are the essential architects of the Agentic Enterprise across the region, working shoulder-to-shoulder with our customers to turn the promise of AI into production-ready reality.”<\/p>\n\n\n\n

Erin Williams, RVP Alliances & Channels ANZ, Salesforce<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n

\u201cBeing named Salesforce ANZ Partner of the Year is a real honour and reflects the strong, collaborative partnership WPP shares with Salesforce,\u201d said Tim Matheson, CTO, ANZ for WPP. <\/strong>\u201cIt recognises our shared focus on innovation, creativity and delivering customer experiences that help our clients succeed in ANZ and around the world. Together, we\u2019re helping brands build stronger connections with their customers and achieve their goals.<\/p>\n\n\n\n

\u201cThe award also recognises how we\u2019re working with Salesforce to shape the next wave of customer experience,\u201d he continued. \u201cWe\u2019re bringing together Salesforce capabilities with WPP\u2019s creativity and brand expertise to help teams move faster, make better decisions and solve complex challenges.\u201d <\/p>\n\n\n\n

\u201cA key example is the alignment of Salesforce Agentforce with WPP Open, our Agent Hub, and the Experience Studio, grounded in WPP\u2019s decades of brand intelligence and behavioural science, this enables us to deliver smarter, more effective outcomes for clients.\u201d<\/p>\n\n\n\n

\u201cThe scale of this shift is unprecedented,\u201d said Erin Williams<\/strong>. \u201cAccording to IDC, for every $1 Salesforce makes, our partner ecosystem is projected to make $6.93 by 2028. Our partners are driving over 51% of activated agents globally, acting as ‘Customer Zero<\/a>‘ by deploying Agentforce within their own firms to gain the firsthand expertise our customers demand.\u201d<\/p>\n\n\n\n

2025 ANZ Partner of the Year Award Winners<\/strong><\/h3>\n\n\n\n

The following partners were recognised at the 2026 ANZ Partner Innovation Summit for their exceptional contributions over the past year: <\/p>\n\n\n\n

Award Category: <\/strong>ANZ Partner of the Year<\/p>\n\n\n\n