{"id":6704,"date":"2022-12-15T05:15:00","date_gmt":"2022-12-15T13:15:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=6704"},"modified":"2022-12-15T05:15:00","modified_gmt":"2022-12-15T13:15:00","slug":"link-appexchange-migration","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/news\/stories\/link-appexchange-migration\/","title":{"rendered":"Salesforce Expands AppExchange Commerce Ecosystem for Retailers to Find Success Now"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>New AppExchange<\/em> <em>commerce apps and experts help retailers become customer companies by better understanding shoppers&#8217; needs, while maximizing time to value&nbsp;<\/em><\/p>\n\n\n\n<p>Today, Salesforce announced it will bring more than 250 commerce partner apps to <a href=\"https:\/\/appexchange.salesforce.com\/mktcollections\/cloud-collections\/commercecloud\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a> \u2013 the leading enterprise cloud marketplace \u2013 to help reduce costs, increase efficiencies, and drive customer success on <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Commerce Cloud<\/a>.<\/p>\n\n\n\n<p>By the end of February 2023, Salesforce commerce partners such as <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3u00000MRwoaEAD&amp;placement=a0d3u00000CJVk6AAH&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Algolia<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/akeneo-headless\/\" target=\"_blank\" rel=\"noreferrer noopener\">Akeneo<\/a>, <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000FMdTNUA1&amp;placement=a0d3u00000CJVjqAAH&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Adyen<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/bambuser\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bambuser<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/bazaarvoice\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bazaarvoice<\/a>, <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000DvLFvUAN&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Bringg<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/builderio-headless\/\" target=\"_blank\" rel=\"noreferrer noopener\">Builder.io<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/forter\/\" target=\"_blank\" rel=\"noreferrer noopener\">Forter<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/inriver\/\" target=\"_blank\" rel=\"noreferrer noopener\">InRiver<\/a>, <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000G0yJ1UAJ&amp;placement=a0d3u00000CJVjqAAH&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Ordergroove<\/a>, <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000FvL4lUAF&amp;placement=a0d3u00000CJVjqAAH&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Predict Spring<\/a>, <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N4V00000DYIFgUAP&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Threekit Visual Commerce<\/a>, <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N4V00000JGMgfUAH&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Uniform<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/yottaa\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yottaa<\/a>, and hundreds of others will be available on AppExchange.<\/p>\n\n\n\n<p><strong>Why extend Commerce Cloud:<\/strong> In today\u2019s economic climate, retailers need to deliver the personalized, connected, and seamless online shopping experiences that customers expect \u2014 faster and with fewer resources.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>According to <a href=\"https:\/\/www.salesforce.com\/news\/stories\/salesforce-ecommerce-trends-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce\u2019s State of Commerce Report<\/a>, 44% of retailers are prioritizing lowering costs over the next two years.<\/li><li>And, 45% of retailers are prioritizing process automation to achieve these goals.&nbsp;<\/li><\/ul>\n\n\n\n<p><strong>Driving the news:<\/strong> Customer companies are driving success today by making more informed decisions \u2013 backed by data from across their businesses \u2013 that put the needs of their customers first. Salesforce\u2019s expanded commerce ecosystem on AppExchange will help retailers quickly and easily find the right partner apps and experts to focus on their customers, including by streamlining operations, automating payments, expanding fulfillment capabilities, and more \u2013 to become true customer companies. For example:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Deliver digital and composable experiences faster and easier \u2013&nbsp;with greater cost savings. <\/strong>With pre-built integrations like <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/builderio-headless\/\" target=\"_blank\" rel=\"noreferrer noopener\">Builder.io<\/a> and <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N4V00000DVcO6UAL&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Algolia<\/a>, customers can incorporate third-party functionality quickly and easily to continuously improve the digital experience and increase conversions.<\/li><li><strong>Streamline operations while increasing<\/strong> <strong>revenue<\/strong>. More than 60 proven commerce apps on AppExchange \u2014 like <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000FMdTNUA1&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Adyen<\/a> \u2014 deliver integrated payments across online, mobile, and in-store channels. These apps help improve transaction performance and the customer payment experience.<\/li><li><strong>Create personalized customer moments with dynamic shopping experiences.<\/strong> With apps like <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/threekit\/\">Thr<\/a><a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/threekit\/\" target=\"_blank\" rel=\"noreferrer noopener\">e<\/a><a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/threekit\/\">ekit Visual Commerce<\/a> and <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/bambuser\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bambuser<\/a>, customers enjoy immersive automated shopping experiences that bring products to life in real time.<strong>&nbsp;<\/strong><\/li><\/ul>\n\n\n\n\n\n<p><\/p>\n\n\n\n<p><strong>The customer perspective<\/strong>: Footwear retailer <a href=\"https:\/\/www.salesforce.com\/news\/stories\/shoe-carnival-steps-up-unified-shopping-experiences-with-salesforce\/?amp\" target=\"_blank\" rel=\"noreferrer noopener\">Shoe Carnival<\/a> is leveraging AppExchange Commerce Cloud solutions to automate online orders and secure the digital buying experience.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Shoe Carnival is using <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000DvLFvUAN&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Bringg\u2019s<\/a> app on AppExchange to expand store fulfillment options with speedy, same-day delivery from brick-and-mortar stores.&nbsp;<\/li><li>By installing <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/partner-marketplace\/partners\/forter\/\" target=\"_blank\" rel=\"noreferrer noopener\">Forter\u2019s<\/a> Fraud Prevention app on AppExchange, Shoe Carnival safely raised approval rates by over 250 basis points (bps) while reducing fraud by 75%.<\/li><\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Salesforce has made our engagements with customers more personalized and efficient both in-store and online by providing us with automated insights and AI-powered recommendations.<\/p><cite>Deb Hannah, SVP Marketing, Shoe Carnival<\/cite><\/blockquote>\n\n\n\n<p>Furniture company <a href=\"https:\/\/www.salesforce.com\/resources\/customer-stories\/how-millerknoll-computes-carbon-impact\/#step2\" target=\"_blank\" rel=\"noreferrer noopener\">MillerKnoll<\/a> is also using commerce solutions on AppExchange to enhance their ecommerce experience and increase transactions.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Automating customer service chats and payments has led to over 100,000 online service chats in one year and a 50% increase in order value.<\/li><\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>We are always looking at how to scale our business and better reach customers, and with AppExchange, we have been able to do just that. The apps we installed have helped us enhance the ecommerce experience so that we can ensure leads get converted into business.<\/p><cite>John Stratford, VP of Global E-Commerce at MillerKnoll<\/cite><\/blockquote>\n\n\n\n<p><strong>Comments on the news: <\/strong>Salesforce and partner executives weighed in on how the expanded ecosystem will support customers:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u201cRetail customers today rely on apps and expertise from Salesforce partners to achieve business success faster,\u201d said <strong>Woodson Martin, EVP and GM of AppExchange.<\/strong> \u201cBy expanding our commerce ecosystem on AppExchange, we are making it easier for customers to find the right solutions that extend Commerce Cloud to increase conversion, drive efficient processes, and improve personalization for customers across channels.\u201d<\/li><li>\u201cAdyen is helping Salesforce commerce customers scale their online payment capabilities across all digital shopping touch points,\u201d said <strong>Brian Dammeir, President of North America, Adyen.<\/strong> \u201cOn AppExchange, we are giving customers easy access to the commerce apps they need to streamline operations, save time, and deliver the seamless experiences customers today expect.\u201d&nbsp;<\/li><li>\u201cBringg&#8217;s innovations provide Salesforce commerce customers with the tools to expand their fulfillment capabilities, reduce delivery costs and offer real time tracking and self-service returns,\u201d said <strong>Nick Trakas, Director of Global Partnerships, Bringg.<\/strong> \u201cBringing all commerce apps on AppExchange together ultimately drives faster time to value for retailers to deliver a customer-centric experience and drive customer success today.&#8221;<\/li><\/ul>\n\n\n\n<p><strong>Fast facts:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>The Salesforce AppExchange is the world\u2019s leading enterprise cloud marketplace, with more than 7,000 apps and experts.&nbsp;<\/li><li>More than 91% of Salesforce customers, from small businesses to enterprise companies, have installed at least one app from AppExchange.&nbsp;<\/li><li>The AppExchange, launched in 2006, has seen more than 11 million lifetime app installs, helping to accelerate customer success across the Salesforce journey.<\/li><\/ul>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--watercliff\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tCompanies Globally Report an Average of 25% IT Cost Savings with Salesforce\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2022\/11\/07\/companies-report-cost-savings-with-salesforce\/\" target=\"_blank\">\n\t\t\t\t<span>Dive into the research<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-watercliff\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-watercliff-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-watercliff-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-watercliff-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-watercliff-large@1x.png\"\n\t\talt=\"Illustration of watercliff\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-explore-further\"><strong>Explore furthe<\/strong>r:&nbsp;<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Learn more about <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a> and explore today\u2019s <a href=\"https:\/\/appexchange.salesforce.com\/mktcollections\/cloud-collections\/commercecloud\" target=\"_blank\" rel=\"noreferrer noopener\">Commerce Cloud Collection<\/a> on AppExchange with hundreds of solutions coming soon.<\/li><li>Get the latest <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2022\/11\/29\/cyber-week-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">holiday shopping data<\/a> and learn how Salesforce is powering the holidays.&nbsp;<\/li><li>Learn more about how Salesforce and its partner ecosystem are helping <a href=\"https:\/\/www.salesforce.com\/blog\/save-with-commerce-order-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">commerce leaders expedite time to value<\/a> to cut costs and drive revenue.<\/li><li>Follow AppExchange on <a href=\"https:\/\/twitter.com\/appexchange?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/appexchange\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a>.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>New AppExchange commerce apps and experts help retailers become customer companies by better understanding shoppers&#8217; needs, while maximizing time to value&nbsp; Today, Salesforce announced it will bring more than 250 commerce partner apps to AppExchange \u2013 the leading enterprise cloud marketplace \u2013 to help reduce costs, increase efficiencies, and drive customer success on Commerce Cloud. [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":6705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[1095],"sf_theme":[1115],"sf_topic":[1120,1093],"sf_product":[1128,1147],"sf_industry":[1165],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1094],"sf_collection":[1171],"sf_visibility":[],"coauthors":[],"class_list":["post-6704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_content_type-news-highlights","sf_theme-digital-transformation","sf_topic-customer-360","sf_topic-digital-transformation","sf_product-commerce-cloud","sf_product-appexchange","sf_industry-retail","sf_location-global","sf_collection-success-now"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Salesforce Expands AppExchange Commerce Ecosystem for Retailers to Find Success Now - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/au\/news\/stories\/link-appexchange-migration\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salesforce Expands AppExchange Commerce Ecosystem for Retailers to Find Success Now\" \/>\n<meta property=\"og:description\" content=\"New AppExchange commerce apps and experts help retailers become customer companies by better understanding shoppers&#8217; needs, while maximizing time to value&nbsp; Today, Salesforce announced it will bring more than 250 commerce partner apps to AppExchange \u2013 the leading enterprise cloud marketplace \u2013 to help reduce costs, increase efficiencies, and drive customer success on Commerce Cloud. 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