{"id":7770,"date":"2022-11-03T08:00:00","date_gmt":"2022-11-03T15:00:00","guid":{"rendered":""},"modified":"2022-11-03T08:00:00","modified_gmt":"2022-11-03T15:00:00","slug":"salesforce-cop27-announcements","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/news\/stories\/salesforce-cop27-announcements\/","title":{"rendered":"At COP27, Salesforce Deepens Climate Commitments with New Initiatives"},"content":{"rendered":"\n

Together with global partners, Salesforce launches first-ever framework to guide the development of a sustainable blue carbon market <\/em><\/p>\n\n\n\n

Salesforce supports alliance to grow and restore 30 million trees in Zambia, helping small-scale farmers thrive and protecting biodiversity<\/em><\/p>\n\n\n\n

Salesforce launches Accelerator for Nature to empower nonprofits to innovate and scale climate solutions<\/em><\/p>\n\n\n\n

At the 2022 United Nations Climate Change Conference (COP27<\/a>) next week in Sharm el-Sheikh, Egypt, Salesforce is launching three new environmental initiatives to bolster world leaders\u2019 efforts to advance climate solutions. <\/p>\n\n\n\n

For over a decade, Salesforce has been committed to climate action and transparent reporting. Salesforce achieved net zero residual emissions<\/a> in 2021, and this year launched a first-of-its-kind carbon credit marketplace<\/a> \u2013 a platform where organizations can find and purchase carbon credits offered by ecopreneurs<\/a>, allowing organizations to accelerate positive climate impact at scale. <\/p>\n\n\n\n

In this critical time for climate action, and as part of its own sustainability journey, Salesforce is committing additional funds and resources to accelerate climate justice and climate action at scale through nature advocacy and policy engagement. <\/p>\n\n\n\n

Salesforce introduces high-quality blue carbon framework <\/strong><\/h2>\n\n\n\n

At COP27, Salesforce and a global coalition of ocean leaders will announce the \u201cHigh Quality Blue Carbon Principles and Guidance<\/a>\u201d \u2013 a framework that provides a consistent approach to ensuring that blue carbon credits optimize outcomes for people, biodiversity, and the climate. The principles also provide guardrails for the development and management of blue carbon projects that are equitable, fair, and credible.<\/p>\n\n\n\n

As organizations race to achieve their net zero commitments, the global voluntary carbon market is estimated to grow to $50 billion USD by 2030<\/a>. Blue carbon \u2013 or the carbon captured and sequestered by coastal and marine ecosystems (such as mangrove forests and seagrass meadows) \u2013 is experiencing a particularly rapid increase in demand. <\/p>\n\n\n\n

This framework is critical to ensure that blue carbon projects truly safeguard biodiversity, protect ecosystems, and improve the livelihoods of millions of people in coastal communities. This is only the beginning of a shared journey to ensure accountability, sustainability, and transparency in the rapidly evolving blue carbon marketplace.<\/p>Dr. Whitney Johnston, Director of Ocean Sustainability, Salesforce<\/cite><\/blockquote>\n\n\n\n

The development of the framework was made possible through a collaborative effort between Salesforce and leading environmental groups including Conservation International<\/a>, The Nature Conservancy<\/a>, Ocean Risk and Resilience Action Alliance<\/a>, World Economic Forum’s Friends of Ocean Action<\/a>, and the Meridian Institute<\/a>. The framework also includes public input of best practices from a wide range of stakeholders.<\/p>\n\n\n\n