{"id":9622,"date":"2024-04-29T05:00:00","date_gmt":"2024-04-29T12:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=9622"},"modified":"2024-04-30T03:46:50","modified_gmt":"2024-04-29T17:46:50","slug":"smb-ai-trends-stats","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/au\/news\/stories\/smb-ai-trends-stats\/","title":{"rendered":"Survey: SMBs &#8216;More Confident&#8217; in AI Skills Than Enterprises"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Enterprise teams are 5x more likely to struggle with implementing new technology&nbsp;<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>A recent survey of 600 IT professionals reveals that small and midsize businesses (SMBs) are more confident about AI and its benefits than their enterprise counterparts. In fact, the vast majority (95%) of IT pros working in SMBs feel confident about using <a href=\"https:\/\/www.salesforce.com\/au\/news\/stories\/what-is-generative-ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">generative AI<\/a> in their jobs, and see more opportunity for revenue growth from the technology.&nbsp;<\/p>\n\n\n\n<p><strong>Why it matters: <\/strong>The rise of new generative AI technology is democratizing innovation and allowing SMBs to <a href=\"https:\/\/hbr.org\/2024\/02\/genai-can-help-small-companies-level-the-playing-field\" target=\"_blank\" rel=\"noreferrer noopener\">compete on a more level playing field<\/a>. By embracing AI, the research shows that SMBs are already gleaning deeper business insights, increasing revenue, and improving customer experiences.<\/p>\n\n\n\n<p><strong>The Salesforce research found:<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-smbs-are-more-confident-in-their-ai-skills-than-their-enterprise-counterparts\"><strong>SMBs are more confident in their AI skills than their enterprise counterparts<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"1-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/TwGoLRVcExxjsBJ43avRt2vSMh0wEXDoDbkdd5IU0A8YT1PP5veQ009GrB5Jg4HOLYUGvFdDZA4U1Iu1g9_VdEjaJ7Sm9TqczvnACqEyAXDq1t2MCpE-HXy0Mo6bkcxD-iJgzRHZaBHMGikv50GHGlI\" alt=\"\"\/><\/a><\/figure>\n<div id=\"1-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/TwGoLRVcExxjsBJ43avRt2vSMh0wEXDoDbkdd5IU0A8YT1PP5veQ009GrB5Jg4HOLYUGvFdDZA4U1Iu1g9_VdEjaJ7Sm9TqczvnACqEyAXDq1t2MCpE-HXy0Mo6bkcxD-iJgzRHZaBHMGikv50GHGlI\" alt=\"\"\/><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-smbs-are-driving-growth-with-ai-while-enterprises-focus-on-operational-efficiencies\"><strong>SMBs are driving growth with AI while enterprises focus on operational efficiencies<\/strong><\/h2>\n\n\n\n<p>Top 3 benefits of AI for SMBs:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Improved business insights<\/li>\n\n\n\n<li>Increased revenue<\/li>\n\n\n\n<li>Improved customer experience<\/li>\n<\/ol>\n\n\n\n<p>Top 3 benefits of AI for enterprises:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Automating routine tasks<\/li>\n\n\n\n<li>Increased efficiency<\/li>\n\n\n\n<li>Improved customer experience<\/li>\n<\/ol>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tSMBs like BACA Systems, CREXi, and Beyond Better Foods are adopting AI fast with Salesforce.\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/news\/stories\/small-business-ai-success\" target=\"_blank\">\n\t\t\t\t<span>READ HOW<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-enterprises-struggle-with-new-technology-implementations-like-ai-more-often-than-smbs\"><strong>Enterprises struggle with new technology implementations like AI more often than SMBs<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Enterprise IT teams are<strong> 5x more likely<\/strong> than SMB IT teams to struggle with balancing speed, business value, and security when implementing new technologies like AI.<\/li>\n\n\n\n<li>Enterprise IT teams are over <strong>2x more likely <\/strong>than SMB IT teams to worry their organization\u2019s data management infrastructure can\u2019t keep up with demand for innovation.<\/li>\n\n\n\n<li>Enterprise IT teams are <strong>2x more likely <\/strong>than SMB IT teams to worry their organization\u2019s security infrastructure can\u2019t keep up with demand for innovation.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>SMB teams suddenly have more time for more strategic and high-value work like connecting with prospects and customers.<\/p>\n<cite>Kristopher Billmaier, GM of Starter Suite<\/cite><\/blockquote>\n\n\n\n<p><strong>Salesforce perspective: <\/strong>\u201cAI is really leveling the playing field for SMBs. With generative AI taking on much of their repetitive and sometimes menial tasks across a fully connected suite of products, SMB teams suddenly have more time for more strategic and high-value work like connecting with prospects and customers. As a result, they can move as fast \u2014 or faster than \u2014 larger companies while dramatically improving customer experience.\u201d \u2013<strong> <\/strong>Kristopher Billmaier, GM of <a href=\"https:\/\/www.salesforce.com\/au\/products\/salesforce-starter\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Starter Suite<\/a><\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"12282\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/au\/news\/stories\/daily-ai-workforce-use-growth\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=1024\" class=\"content-card__image\" alt=\"New Slack Workforce Index Reveals Higher Daily AI Use\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png 1200w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/06\/New-Slack-Research_-Daily-AI-Usage-Among-Workers-Surges-233.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/au\/news\/stories\/daily-ai-workforce-use-growth\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tNew Slack Research: Daily AI Usage Among Australian Workers Surges 190%\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" 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srcset=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/05\/New-Research-Finds-Data-Foundation-and-Governance-Key-to-Securing-Agentic-AI-in-the-Enterprise.png 1200w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/05\/New-Research-Finds-Data-Foundation-and-Governance-Key-to-Securing-Agentic-AI-in-the-Enterprise.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/05\/New-Research-Finds-Data-Foundation-and-Governance-Key-to-Securing-Agentic-AI-in-the-Enterprise.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/05\/New-Research-Finds-Data-Foundation-and-Governance-Key-to-Securing-Agentic-AI-in-the-Enterprise.png?w=1024&amp;h=576 1024w, 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https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/05\/New-Research-Finds-Data-Foundation-and-Governance-Key-to-Securing-Agentic-AI-in-the-Enterprise.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/05\/New-Research-Finds-Data-Foundation-and-Governance-Key-to-Securing-Agentic-AI-in-the-Enterprise.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/au\/news\/stories\/it-security-stats-2025\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tNew Research Shows ANZ Security Leaders Are Optimistic about AI Agents, But Trust and Compliance Are Key\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/au\/news\/wp-json\/wp\/v2\/posts\/9622\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-more-information\"><strong>More information:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.salesforce.com\/news\/stories\/small-business-ai-success\" target=\"_blank\" rel=\"noreferrer noopener\">Read<\/a> how SMBs are adopting AI with Salesforce<\/li>\n\n\n\n<li>Get started with Salesforce Starter Suite for free for 30 days <a href=\"https:\/\/www.salesforce.com\/au\/products\/salesforce-starter\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li>\n\n\n\n<li>Find out why U.S. small business owners say 2024 is a <a href=\"https:\/\/www.salesforce.com\/news\/stories\/small-business-technology-trends-2024\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u2018make or break\u2019 year<\/a><\/li>\n\n\n\n<li>Learn about the disconnect between executives\u2019 AI expectations and IT teams\u2019 ability to meet them in this <a href=\"https:\/\/www.salesforce.com\/au\/news\/stories\/ai-it-demand-gap\/\" target=\"_blank\" rel=\"noreferrer noopener\">recent survey<\/a><\/li>\n<\/ul>\n\n\n\n<p><em>Methodology: In partnership with Vanson Bourne, Salesforce conducted a double-anonymous survey of 600 IT professionals (200 IT leaders and 400 IT individual contributors) in Australia, France, Germany, the United Kingdom, and the United States. The survey was fielded between December 2023 and January 2024.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Enterprise teams are 5x more likely to struggle with implementing new technology&nbsp; A recent survey of 600 IT professionals reveals that small and midsize businesses (SMBs) are more confident about AI and its benefits than their enterprise counterparts. In fact, the vast majority (95%) of IT pros working in SMBs feel confident about using generative [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":9621,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[1146],"sf_theme":[1115],"sf_topic":[1092,1093,1250],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1094],"sf_collection":[],"sf_visibility":[],"coauthors":[],"class_list":["post-9622","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_content_type-snapshot-research","sf_theme-digital-transformation","sf_topic-artificial-intelligence","sf_topic-digital-transformation","sf_topic-small-business","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Survey: SMBs &#039;More Confident&#039; in AI Skills Than Enterprises - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/au\/news\/stories\/smb-ai-trends-stats\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Survey: SMBs &#039;More Confident&#039; in AI Skills Than Enterprises\" \/>\n<meta property=\"og:description\" content=\"Enterprise teams are 5x more likely to struggle with implementing new technology&nbsp; A recent survey of 600 IT professionals reveals that small and midsize businesses (SMBs) are more confident about AI and its benefits than their enterprise counterparts. 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