{"id":5842,"date":"2023-01-12T07:00:00","date_gmt":"2023-01-12T15:00:00","guid":{"rendered":""},"modified":"2023-01-12T07:00:00","modified_gmt":"2023-01-12T15:00:00","slug":"retail-announcements-nrf-2023","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/au\/news\/press-releases\/2023\/01\/12\/retail-announcements-nrf-2023\/","title":{"rendered":"New Salesforce for Retail Innovations Help Personalize Every Shopping Moment"},"content":{"rendered":"\n<p><em>Casey\u2019s and Duluth Trading Co. are using Salesforce to connect to their customers in a whole new way<\/em><\/p>\n\n\n\n<p><em>New research shows 65% of consumers will remain loyal to companies if they offer more personalized experiences<\/em><\/p>\n\n\n\n<p><strong>San Francisco \u2014 January 12, 2023<\/strong> \u2014 Salesforce [NYSE: CRM], the global leader in CRM, today announced a series of new innovations to help retailers grow and optimize advertising sales, gain a single view of transactions across digital and physical stores, and unlock value from their customer data.<\/p>\n\n\n\n<p>New Salesforce data* shows that a disconnected experience is the top frustration customers have with retailers. What\u2019s more, 79% of consumers surveyed plan to reassess their retail spending over the next 12 months. However, 65% will remain loyal to companies that offer a more personalized experience.<\/p>\n\n\n<div class=\"wp-block-image__wrapper\">\n<figure class=\"wp-block-image size-large\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"61999-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2023\/12\/Real-Time-Connected-Customer.png?w=1024\" alt=\"79% of consumers plan to reassess their retail spending over the next 12 months. 65% of consumers will remain loyal to companies in the next year if they offer a more personalized experience.\" class=\"wp-image-61999\"\/><\/a><\/figure>\n<div id=\"61999-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2023\/12\/Real-Time-Connected-Customer.png?w=1024\" alt=\"79% of consumers plan to reassess their retail spending over the next 12 months. 65% of consumers will remain loyal to companies in the next year if they offer a more personalized experience.\" class=\"wp-image-61999\"\/><\/figure>\n<\/div><\/div><\/div>\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Consumers today expect every moment to be connected, personalized, and seamless, and to succeed now, retailers must deliver on those expectations.<\/p><cite>Jujhar Singh, EVP and GM of Salesforce Industries<\/cite><\/blockquote>\n\n\n\n<p>\u201cSalesforce for Retail brings together the power and flexibility of Salesforce\u2019s platform with an expansive ecosystem so retailers can leverage real-time data to acquire new customers, deliver personalized experiences, generate advertising revenue, increase margins, and drive efficiency,\u201d Singh continued.<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"13204\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/au\/news\/stories\/agentforce-for-communications-announcement\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2026\/02\/Salesforce-Launches-Telco-Specific-Agents-to-Improve-Customer-Service-and-Maximize-Revenue.png?w=1024\" class=\"content-card__image\" alt=\"A screenshot of the Quadstar COMS Sales Console showing an SD-WAN quote interface\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2026\/02\/Salesforce-Launches-Telco-Specific-Agents-to-Improve-Customer-Service-and-Maximize-Revenue.png 1200w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2026\/02\/Salesforce-Launches-Telco-Specific-Agents-to-Improve-Customer-Service-and-Maximize-Revenue.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2026\/02\/Salesforce-Launches-Telco-Specific-Agents-to-Improve-Customer-Service-and-Maximize-Revenue.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2026\/02\/Salesforce-Launches-Telco-Specific-Agents-to-Improve-Customer-Service-and-Maximize-Revenue.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2026\/02\/Salesforce-Launches-Telco-Specific-Agents-to-Improve-Customer-Service-and-Maximize-Revenue.png?w=264&amp;h=149 264w, 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\/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/au\/news\/stories\/agentforce-for-communications-announcement\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce Launches Agentforce for Communications to Turn Every Customer Interaction into a Growth Opportunity for Telcos\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t6 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"13114\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/au\/news\/stories\/state-of-sales-report-2026\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/12\/Lets-Talk_-How-Conversation-Design-Enables-the-Agentic-Enterprise.png?w=1024\" class=\"content-card__image\" alt=\"How Conversation Design Enables Agentic AI\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/12\/Lets-Talk_-How-Conversation-Design-Enables-the-Agentic-Enterprise.png 1200w, https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2025\/12\/Lets-Talk_-How-Conversation-Design-Enables-the-Agentic-Enterprise.png?w=300&amp;h=169 300w, 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Productivity Gap: New Survey Shows ANZ Sales Teams Are Betting On AI Agents To Help\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t6 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/au\/news\/wp-json\/wp\/v2\/sf_press_release\/5842\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-salesforce-for-retail-media-helps-retailers-grow-and-optimize-advertising-revenue\">Salesforce for Retail Media helps retailers grow and optimize advertising revenue<\/h2>\n\n\n\n<p>Retailers navigating recent data privacy changes are looking for new ways to leverage shoppers\u2019 first-party data. New <a href=\"https:\/\/www.salesforce.com\/solutions\/industries\/retail\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce for Retail Media<\/a> innovations help them activate that first-party data, giving them new audience insights, targeting abilities, and the resources to grow advertising revenues. With Salesforce for Retail Media, organizations can:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Harmonize first-party data<\/strong> to provide ad buyers with direct access to target audiences.<\/li><li><strong>Use automation and workflows <\/strong>to streamline advertiser relationships, drive operational efficiencies, and accelerate sales cycles.<\/li><li><strong>Optimize campaign performance <\/strong>with actionable insights and timely reporting.<\/li><\/ul>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-large\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"62000-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2023\/12\/analytics.png?w=1024\" alt=\"Salesforce for Retail Media gives retailers the ability to efficiently scale advertising sales and  operations based on a single source of truth\" class=\"wp-image-62000\"\/><\/a><figcaption>Salesforce for Retail Media gives retailers the ability to efficiently scale advertising sales and  operations based on a single source of truth<\/figcaption><\/figure>\n<div id=\"62000-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/uploads\/sites\/19\/2023\/12\/analytics.png?w=1024\" alt=\"Salesforce for Retail Media gives retailers the ability to efficiently scale advertising sales and  operations based on a single source of truth\" class=\"wp-image-62000\"\/><figcaption>Salesforce for Retail Media gives retailers the ability to efficiently scale advertising sales and  operations based on a single source of truth<\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\">Commerce Cloud innovations and partnerships create seamless shopping experiences<\/h2>\n\n\n\n<p>Retailers need to find new ways to grow revenue and margins while driving efficiency and cutting costs. New Commerce Cloud innovations create frictionless experiences to accelerate time to value, streamline operations, and keep shoppers coming back to retailers\u2019 digital stores. With Commerce Cloud, retailers can:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Achieve a single view of transactions across digital and physical stores <\/strong>with a new partnership between Mad Mobile, Stripe, and Salesforce.<strong> <\/strong>Merchants can now use <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/solutions\/payments\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Payments<\/a> as their payment service provider in physical stores in conjunction with <a href=\"https:\/\/madmobile.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mad Mobile<\/a> as the POS and <a href=\"https:\/\/stripe.com\/terminal\" target=\"_blank\" rel=\"noreferrer noopener\">Stripe Terminal <\/a>for payment services and hardware.\u00a0<\/li><li><strong>Accelerate time to value and increase conversion rates with <\/strong><a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/headless-commerce\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Composable Storefront <\/strong><\/a><strong>enhancements<\/strong> including a new shopper context API, out-of-the-box analytics and dashboards, and new implementation accelerators and integrations.<\/li><li><strong>Streamline operations, automate payments, expand fulfillment capabilities<\/strong>, and more with the help of hundreds of <a href=\"https:\/\/www.salesforce.com\/news\/stories\/link-appexchange-migration\/\" target=\"_blank\" rel=\"noreferrer noopener\">Commerce Cloud partners<\/a> that will soon be available on <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a>.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Genie\u2019s unified data drives efficiency for brands and personalization for shoppers<\/h2>\n\n\n\n<p>Retailers confronting economic certainty and tighter budgets must make every dollar count. With new innovations powered by <a href=\"https:\/\/www.salesforce.com\/products\/genie\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Genie Customer Data Cloud<\/a>, retailers can unlock value from their existing customer data, drive efficiency by reducing integration costs, break down data silos, and manage data quality. It will help them:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Enrich customer profiles with data stored in Azure Data Lake Storage and drive personalization across channels<\/strong> with the new CDP Azure Storage Connector. The Salesforce developed connector allows retailers to easily ingest data stored in Azure into <a href=\"https:\/\/www.salesforce.com\/products\/genie\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Genie Customer Data Cloud<\/a>.<\/li><li><strong>Ensure performance and reporting data is reliable and trustworthy through automated data management <\/strong>with the new <a href=\"https:\/\/www.salesforce.com\/products\/marketing-cloud\/marketing-intelligence\/\" target=\"_blank\" rel=\"noreferrer noopener\">Marketing Cloud Intelligence<\/a> Data Control Center.<\/li><li><strong>Synchronize customer, sales order, product, and inventory data across systems <\/strong>to create a single shopper view, personalize marketing interactions, and view real-time inventory with the <a href=\"https:\/\/www.mulesoft.com\/exchange\/org.mule.examples\/mulesoft-accelerator-for-retail\/\" target=\"_blank\" rel=\"noreferrer noopener\">MuleSoft Accelerator for Retail<\/a>.<\/li><\/ul>\n\n\n\n<p>And, with <a href=\"https:\/\/www.salesforce.com\/products\/loyalty-management\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Loyalty Management<\/a>, retailers can better retain their customers, improve member engagement, and drive greater program ROI. Now, companies can rapidly deploy new promotions and personalize loyalty rewards programs, review promotion-predicted revenue, and take corrective actions to achieve promotion goals, all while delivering exceptional service experiences and better agent productivity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Dynamic connected experiences help Salesforce customers drive success now<\/h2>\n\n\n\n<p><strong>Casey\u2019s Delivers More Personalized Customer Experiences with Salesforce<\/strong><\/p>\n\n\n\n<p>\u201cBefore Salesforce, we had multiple fragmented marketing systems that did not talk to one another, and had no commonality,\u201d&nbsp; said Art Sebastian, Vice President of Digital Experience, Casey\u2019s. \u201cWhen we selected Salesforce, we had the ability to easily organize and unify all of our customer data to communicate in a consistent way, leading to an increase in customer loyalty and less work for our marketers.\u201d<\/p>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tHow Casey\u2019s Found the Secret Sauce to Increase Customer Loyalty and Revenue\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/news\/stories\/caseys-customer-loyalty\/\" target=\"_blank\">\n\t\t\t\t<span>READ THE STORY<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/au\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p><strong>Duluth Trading Co. Creates Fast, Flexible, and Convenient Shopping Experiences with Salesforce<\/strong><\/p>\n\n\n\n<p>&#8220;In today&#8217;s environment, it&#8217;s important to keep a close ear and eye on what the customer is doing and be able to quickly pivot to meet their shifting needs,\u201d said Beth Heeney, Director of eCommerce, Duluth Trading Co. \u201cSalesforce gives us the insights, flexibility, and efficiency needed to make that pivot while continuing to craft the exact experience our customers are looking for.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">More information:<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>To learn more about Salesforce for Retail, go <a href=\"https:\/\/www.salesforce.com\/solutions\/industries\/retail\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/li><li>Dive into the State of Commerce <a href=\"https:\/\/www.salesforce.com\/form\/commerce\/state-of-commerce\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/li><li>Learn more about the Composable Storefront enhancements <a href=\"https:\/\/www.salesforce.com\/blog\/composable-storefront\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/li><li>Read how Salesforce Payments, Mad Mobile, and Stripe are helping retailers achieve a single view of transactions <a href=\"https:\/\/www.salesforce.com\/blog\/ecommerce-payment\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/li><li>Salesforce for Retail Media is generally available now. Learn more <a href=\"https:\/\/www.salesforce.com\/solutions\/industries\/retail\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/li><li>Learn more about Salesforce Loyalty Management <a href=\"https:\/\/www.salesforce.com\/products\/loyalty-management\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/li><li>The new Composable Storefront Enhancements are generally available now.<\/li><li>The Marketing Cloud Intelligence Data Control Center is generally available now.<\/li><li>The Mulesoft Accelerator for Retail is generally available now.<\/li><li>The Salesforce Payments, Stripe, and Mad Mobile integration will be generally available in February 2023.<\/li><li>The AppExchange Expanded Commerce Portfolio will be generally available in February 2023.<\/li><li>The Azure CDP Connector will generally be available in H2 2023.<\/li><\/ul>\n\n\n\n<p><em>*Real-Time Connected Customer Research: This research is from a double-blind study of over 5,000 consumers across the US, UK, Australia, Canada and Singapore. Data was collected between December 14 and December 19, 2022. All respondents are third-party panelists. Data is representative of census age and gender. Cultural bias impacts survey results. Survey results will be published on the Salesforce Newsroom on January 19, 2023.&nbsp;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Casey\u2019s and Duluth Trading Co. are using Salesforce to connect to their customers in a whole new way New research shows 65% of consumers will remain loyal to companies if they offer more personalized experiences San Francisco \u2014 January 12, 2023 \u2014 Salesforce [NYSE: CRM], the global leader in CRM, today announced a series of [&hellip;]<\/p>\n","protected":false},"author":128,"featured_media":5843,"template":"","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"sf_content_type":[1112],"sf_theme":[1115],"sf_topic":[1127],"sf_product":[1128],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1094],"sf_collection":[],"sf_visibility":[],"coauthors":[1173],"class_list":["post-5842","sf_press_release","type-sf_press_release","status-publish","has-post-thumbnail","hentry","sf_content_type-press-releases-product","sf_theme-digital-transformation","sf_topic-commerce","sf_product-commerce-cloud","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - 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