Make critical insights available to every business user in every role.
ANALYST
Get the most relevant and reliable insights by connecting all your data.
Provide real-time, actionable insights and become a business partner to your organisation’s decision makers
Connect and analyse millions of data combinations all in one place
Make the right decisions with AI-driven predictions and next-step recommendations
ADMIN
Create analytics apps that give every employee the right tool for the job.
Drive adoption and increase the ROI of your core CRM implementation
Clean, optimise, and connect all your data sources with comprehensive data management tools
Extend functionality with custom apps: build your own, use prebuilt templates, or try third party apps
CUSTOMER SUCCESS SPOTLIGHT
“We now operate more efficiently and provide a better experience to a large number of customers. Partnering with Salesforce has given us an advantage from day one.”
SALES
Sell smarter with a complete view of your pipeline.
Help sales reps manage their entire workflow, from new leads and opportunities to close
Give managers more accurate sales predictions and forecasts to create winning strategies for their team
Boost productivity with prebuilt or custom performance-tracking dashboards for sales ops
CUSTOMER SUCCESS SPOTLIGHT
“I think the future success of any company, including Telstra, is to be ahead of the game and serve our customers brilliantly. Partnering with Salesforce helps us achieve these goals.”

SERVICE
Boost agent and customer satisfaction with streamlined support operations.
Resolve problems faster when agents can spot trends and get AI-generated next steps
Boost CSAT scores and contact center productivity when managers get a complete view of operations
Improve field service: view KPIs, check work order status, and complete more tasks on the first visit
CUSTOMER SUCCESS SPOTLIGHT
“There’s so much innovation around the platform and, as a Salesforce admin, it's important for me to be proactive and know what’s coming next. It supports our passion for quality and service, and helps us stay ahead of the curve.”
MARKETING
Turn complicated marketing data into easy marketing wins.
Swap outdated, stale spreadsheets for simple, clear dashboards for your campaigns, audiences, and more
Easily track marketing spend, campaign results, audience engagement, and ROI
Optimise and personalise outreach over your customers’ preferred channel, content, and device
CUSTOMER SUCCESS SPOTLIGHT
“To create lifetime owners and advocates for our products, we need to be there for customers at the right time with the right information. Salesforce helps us seamlessly deliver the experience our customers expect.”