Marketing Cloud, Trailhead...
SOLUTION: ACTIVATE CUSTOMER RELATIONSHIPS
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51%
of consumers feel their bank doesn’t understand their specific needs, goals, and preferences*
62%
of baby boomers use payment services provided by fintech companies*
42%
of consumers would share transaction data with trusted third parties in exchange for more personalised service**
** Mulesoft’s Consumer Connectivity Insights Report
Explore the advantages of Salesforce for Retail Banking.

E-book
The Trailblazer’s Guide to Financial Services Cloud

Customer Film
Citi Connects Banking Everywhere

Solutions Sheet
Financial Services Cloud for Retail Banking

Keynote
Be the Bank Your Customers Love with Salesforce Financial Services Cloud

Blog Post
Marketing for the Savvier Banking Customer
