Growth
Plus
Advanced
Growth
billed annually
Plus
billed annually
Advanced
billed annually
Growth
Plus
Advanced
Growth
billed annually
$ Additional Cost
Email Marketing
50 Forms
50 Landing Pages
Fully Customisable URLs
$ Multivariate Landing Page Testing
Tracked Social Posts
$ Email Rendering & Preview Analysis
$ Advanced Dynamic Content
50 Automation Rules
Variable Tags
Engagement Programs
Lead Nurturing
In-depth Prospect Tracking
Lead Deduplication
Lead Scoring & Grading
$ Social Profiling & Lookups
$ Advanced Email Analytics
ROI Reporting
10 Competitor Monitoring
100 SEO Keyword Monitoring
Custom Fields
100 MB File Hosting
User Forum
On-demand Training Videos
Live, Weekly Training
User Management
bit.ly Pro Connector
EventBrite Integration
$ Google AdWords Integration
Native CRM Integration
Olark Chat Integration
Webinar Integration
$ Salesforce Engage
Plus
billed annually
$ Additional Cost
Email Marketing
Forms
Landing Pages
Fully Customisable URLs
Integrated Marketing Calendar
$ Dedicated IP Address
Multivariate Landing Page Testing
Tracked Social Posts
Email Rendering & Preview Analysis
Advanced Dynamic Content
100 Automation Rules
Variable Tags
Engagement Programs
Lead Nurturing
In-depth Prospect Tracking
Lead Deduplication
Lead Scoring & Grading
Multiple scoring categories
Social Profiling & Lookups
Advanced Email Analytics
ROI Reporting
25 Competitor Monitoring
250 SEO Keyword Monitoring
25K API Access — Calls per day
Custom Fields
$ Custom Object Integration
500 MB File Hosting
User Forum
On-demand Training Videos
Live, Weekly Training
User Management
$ Custom user roles and permissions
bit.ly Pro Connector
EventBrite Integration
Google AdWords Integration
Native CRM Integration
Olark Chat Integration
Webinar Integration
$ B2B Marketing Analytics
$ Salesforce Engage
Advanced
billed annually
$ Additional Cost
Email Marketing
Forms
Landing Pages
Fully Customisable URLs
Integrated Marketing Calendar
Dedicated IP Address
Multivariate Landing Page Testing
Tracked Social Posts
Email Rendering & Preview Analysis
Advanced Dynamic Content
150 Automation Rules
Variable Tags
Engagement Programs
Lead Nurturing
In-depth Prospect Tracking
Lead Deduplication
Lead Scoring & Grading
Multiple scoring categories
Social Profiling & Lookups
Advanced Email Analytics
ROI Reporting
100 Competitor Monitoring
1000 SEO Keyword Monitoring
100K API Access — Calls per day
Custom Fields
Custom Object Integration
10 GB File Hosting
User Forum
On-demand Training Videos
Live, Weekly Training
User Management
Custom user roles and permissions
bit.ly Pro Connector
EventBrite Integration
Google AdWords Integration
Native CRM Integration
Olark Chat Integration
Webinar Integration
$ B2B Marketing Analytics
$ Salesforce Engage
* All per user products require an annual contract.
This page is provided for information purposes only and is not warranted to be error-free, nor is it subject to any other warranties.
* All per user products require an annual contract.
This page is provided for information purposes only and is not warranted to be error-free, nor is it subject to any other warranties.
Wave
- Includes the following features:
- Customisable dashboards
- Connect to third party data sources
- Share insights from any device
Bundle
- Includes the following features:
- Engage Alerts
- Engage Reports
- Engage Campaigns
- Engage for Gmail
CRM lead scoring is one of the most important Pardot marketing automation features, enabling you to prioritize and qualify leads for further marketing or sales based on user behavior.
All marketing automation plans include CRM integration, in-depth prospect tracking, lead nurturing, email marketing, CRM lead scoring & grading, and ROI reporting. The Standard Edition of Salesforce marketing automation CRM gets your small business up and running quickly. The Pro Edition adds tools to help you tune and integrate Pardot. The Ultimate Edition allows more customization and support.