Starting and growing a business can be equal parts
exhilarating and stressful. On the one hand, there is no feeling like being
your own boss, but on the other, there is no bigger stresser than knowing that
failure has a considerable personal cost.
In order to give you a hand in this journey,
three successful entrepreneurs agreed to share their advice for boosting small business
growth and measuring success. All three of them have been through the thrill of
founding a new company from the ground up and are constantly challenged to
innovate in order to succeed.
Download the Secrets
to Business Growth: Advice from 3 Successful Entrepreneurs eBook to read
their stories and insights:
Or here is a sneak peek into some of small business advice they shared:
- Surround yourself with a great team: Hiring
the right people and creating a great company culture is essential if you want
your business to succeed. Team members who believe in your values are more
likely to go out of their way to provide better experience for your customers
and generate more value for the company. Always nurture and build up team members
that are not top-notch, but have potential. Fire fast the ones that are
dragging the company down.
- Choose the right technology to power your
business: Picking the right software to power your business is essential
for your company’s productivity. The right tools can automate the best
behaviors of your employees and make their work more transparent and efficient.
Specific technology ideas can be found in the ebook!
- Location, location, location: When
growing your company think twice about its location. Make sure that you plant
roots in a place that has top-notch talent in your field and well as a lot of
potential customers. If that’s not the case, it’s never too late to move.
- Market your company in low-cost and
creative ways: As a small business or a start-up, you often don’t have a marketing and advertising budget. Get creative! Formulate your brand story and
get news publications and blogs to share it for you. Always keep an eye out for
events and trade shows where you can speak and get exposure,
- Hire amazing sales leaders: Sales leaders
are essential for any company, because they are compensated based on how their
sales quotas impact the business. They have obvious motivation to sell more and
boost your business, so the better sales leaders you get, the better off you will be.