The advantages of a channel partnership are plentiful: shared pipeline and leads, new geographical markets, and increased value proposition. But when it comes to managing these partner relationships, fragmented systems can make collaboration and innovation difficult and conflicts arise.
A partner community gives you the tools you need to leverage these partnerships more effectively than ever before. From recruiting and onboarding to lead management and deal registration, a community makes your channel partnership run like a well-oiled machine.
What the E-Book is About
We've created the e-book Partner Community 101: 5 Big Benefits For Your Channel Partnership to illustrate how you can collaborate with the help of Community Cloud, designed for the connected world. Available today.
The Structure of the E-Book
The e-book is divided into five parts that address the benefits a partner community can bring to your channel partnership:
Reduce Deal Friction
Good communication is essential to creating a channel partnership that is mutually beneficial, but siloed systems and fragmented channels makes communicating effectively and in real-time a challenge. When communication breaks down, neither side has the resources and information they need to close deals.
Boost Your ROI
By combining forces with a channel partner you open your business up to gain further geographic reach and share funds for co-marketing activities. The entire co-marketing lifecycle is managed within the community, streamlining your business process which leads to a faster time to market.
Improve Reporting and Forecasting
With greater visibility into your partner's data, you have a larger, more thorough view of your pipeline than ever. You can view the pipeline by sales team, deal timeline, size, or numerous other filters, which means you can manage your forecasts and edit in real-time.
Arm Your Partners With the Latest Content
In today's fast-paced landscape, business is changing on a daily basis. In order to keep up, your team and your partners need to be armed with the latest content and information they need to close the deal. A partner community ensures that your partners always have the latest information at their fingertips.
Stay Ahead of the Mobile Curve
A partner community gives your partners and employees everything they need to get the job done, but business is no longer conducted within the four walls of an office. Your employees are on the go, and they need the same information that they can access on their desktop in the palm of their hand on their smartphone so they can close deals from anywhere.
Get the E-Book
You can now download this e-book at no cost. Click the button below to read Partner Community 101: 5 Big Benefits for Your Channel Partnership.