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Most sales professionals would probably agree: selling is getting harder as customer expectations have gone through the roof. In fact, according to the latest State of Sales report, meeting customer expectations is listed as the top overarching challenge to a sales organization’s process. Technology-empowered customers with a flood of information at their fingertips expect sales reps to be knowledgeable, intuitive, personal, and fast. That’s a tall order to fulfill, so companies are changing how they sell: goodbye generic product pitches and traditional success metrics; hello tailored customer solutions and innovative technology adoptions.

Putting a customer at the center of your business pays dividends by building stronger relationships, but it also keeps a sales rep on their toes throughout the entire sales cycle and beyond. Whether you’re new to sales or a seasoned veteran, it’s always useful to have tips on hand to keep up with best practices and trends. We asked our community of sales experts to share their best tips to help you achieve your goals this year. In our e-book 100 Sales Tips for 2017, you’ll get all of their collective expertise that spans the sales cycle from snagging a meeting with a prospect, to building long-lasting customer loyalty in one handy download.

Here are a few tips to get you started and to share with your own network:

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Want to know how to use content to sell? Interested in getting a customer onboarded quickly? How do you leverage events to your advantage? We’ve got it all covered.

For more tips, read our latest e-book 100 Sales Tips for 2017 to supercharge your sales this year and beyond