Partners drive a tremendous amount of growth for many companies. According to Accenture, up to 80% of sales revenue is driven through indirect sales in some industries. That's why we launched Lightning Partner Community with Einstein last November. Lightning Partner Community enables companies to turn partners into an extension of their own direct sales team by giving them a single place to register deals, manage leads, track progress and close deals.

Today, we are excited to announce the general availability of Salesforce CPQ and Salesforce Wave Analytics for Lightning Partner Community, helping your partners sell even faster. Salesforce CPQ helps partners automate quotes to accelerate deals from lead to close. With Salesforce Wave Analytics, partners get deep analytics into their sales cycle to drive insights so partners can sell more effectively.

In addition, Lightning Partner Communities help companies tailor content to each audience, targeting them based on their function, location and beyond.

Power Partners From Quote to Close with Salesforce CPQ

Salesforce CPQ for Lightning Partner Community significantly reduces channel friction over the last mile of the channel sales process. Instead of wrangling dispersed information and complicated quoting procedures, with Salesforce CPQ built into Lightning Partner Community, partners can effortlessly generate a valid, accurate and co-branded quote using self-service quoting with fast, automated approvals. The addition of Salesforce CPQ for Lightning Partner Community includes:

  • Streamlined Product Configuration - Deliver quick access to product catalogs and price books, personalized by partner tier or partner type, to help partners push deals forward, faster.
  • Accelerated Quoting - Automate quoting approvals and contract assembly, effortlessly bringing together the correct legal terms and conditions, product information, and cover letters to help partners deliver fast and accurate proposals.
  • Real-time Pricing Visibility - Equip channel account managers with reports tailored to optimize partner pricing, discounts and promotions, delivering a complete view of sales.

Drive Channel Sales with Key Insights from Salesforce Wave Analytics

Wave Analytics for Lightning Partner Community provides the deep analytics and business intelligence partners need to sell more effectively and grow their business faster than ever before. The addition of Wave Analytics for Lightning Partner Community includes:

  • Complete Business Insights - Connect data from Salesforce with various external sources, including AWS Redshift, to give partners the insights they need to sell the right products at the right time.
  • Rich Channel Analytics - Arm partners with historical trends, forecast projections, and pipeline visibility so they can quickly identify and focus on the regions, states, and products with the largest opportunities.
  • Self-Service Data Exploration - Transform the way partners explore data anywhere with a modern mobile interface. It's never been easier to find whitespace for new, cross-sell and up-sell opportunities, and take action, on any device.

Accelerate Partner Productivity with Audience Targeting

Audience Targeting for Lightning Partner Community helps companies easily personalize each partner's experience so they can quickly find the regionally relevant content, resources, and offers they need to sell your products. The addition of Audience Targeting for Lightning Partner Community includes:

  • Audience Level Targeting - Target partners by tier, type, or function with a personalized experience in your community to help them find the relevant information needed to advance deals, fast.
  • Geography Level Targeting - Bridge the content needs of your global partnerships by customizing the community for each region, state, or city so partners have quick and easy access to the resources they need to sell locally.

Come learn more about how every Lightning Partner Community customer can best use the new Salesforce CPQ and Salesforce Wave Analytics features next week at CeBIT in the Salesforce Campground Theater Tuesday, March 21st at 14:00.