The number of businesses using AI technology to enhance employee experiences is on the rise. With the guiding hand of IT teams, businesses hope to increase employee satisfaction and maintain high levels of employee retention by giving them predictive insights, automated actions, and reliable recommendations on what they should do next in order to achieve the best possible outcome.
Employees, like customers, have sophisticated expectations. As employees become accustomed to higher levels of engagement in their personal lives, they come to expect the same type of technological flexibility, interactivity, and productivity in the workplace. If you fail to meet up to their technological expectations, they might go elsewhere.
Application of AI in your apps for employees just like you would for your customers - by understanding and anticipating their needs, can provide organizations with significant competitive advantage. Not only can you increase employee retention and productivity, but also shift your company’s culture to ‘think’ in different terms. Once you get your hand on the first few algorithmic models, get an understanding of what it takes to teach the models and how to make their predictions and recommendations available to users, its application across employee apps can proliferate. But where do you start?
For many businesses, the challenge in implementing AI is how to collect, aggregate, and interpret data to glean useful insights. Most businesses find it near impossible to accomplish these tasks for various reasons, including cost, the scarcity of skilled data scientists, and the difficulty of keeping up with rapidly-changing technological developments.
With the Salesforce Platform, you can have access to the most sophisticated AI — using your current IT staff to drive the change. In fact, your existing Salesforce developers, and even admins can build predictive fields and capabilities into apps using simple point and click tools.
As this new approach to AI evolves, so will IT's role, shifting from working in the background to coaching and supporting non-tech staff in using AI.
Ask any IT department about their backlog and you'll know they're swamped with work. Thanks to AI, IT no longer has to shoulder every request from non-tech departments, such as sales and marketing. Non-tech staff are free to experiment with their own visions of AI, which can range from creating an accounts-receivable app to predict late payments, to building a supply-chain app to manage stock levels based on predicted demand. Salesforce Einstein's simple, point-and-click app creation empowers both IT and employees to leverage the power of AI.
This not only makes AI scalable, it also frees up the IT department so they can focus on higher-level tasks. And it gives IT the bandwidth to move into a more proactive coaching role within the organization, making them the primary drivers of change.
Data is the fuel that drives AI. Without it, AI is simply unable to calibrate, calculate, and predict. Every business sits on a wealth of customer and employee data that is spread across multiple apps in different departments. With Salesforce Einstein, data is centralized in one location. Salesforce Einstein is an easy-to-use platform that is not only ideal for managing customer relationships and building apps, but also for creating unforgettable employee experiences.
AI enhances all facets of business, from creating highly-personalized customer experiences, to giving C-Suite an in-depth look at businesses trends and optimizing employee experiences. With IT in the driver's seat of this next wave technology, they can scale across the whole organization and empower employees to make the most of Salesforce Einstein.
Would you like to learn more about Salesforce Einstein? Download this whitepaper by the MIT Technology Review.