It's the most wonderful time of the year! And no, we're not talking about the holidays yet. (Don't worry, you still have time to get your shopping done!)


We're talking about Dreamforce '18, the most innovative conference in the world, featuring four days of inspiration, giving back, and mingling with fellow Trailblazers — and it's right around the corner! Taking place in San Francisco from September 25-28, Dreamforce is only a couple months away. 


Because we are already counting down the days and getting ready for the best event of the year, we're excited to announce that our weekly live broadcast, The Road to Dreamforce is returning for a sixth season. The fun starts July 10 at 11 a.m. PDT with all episodes airing on Salesforce Live


What is The Road to Dreamforce?


The Road to Dreamforce is your go-to show for all things Dreamforce (and more!). Each of the 11 episodes will provide a deep dive into topics like: Dreamforce programs, top sessions, newbie tips, and where to eat at the conference. In short, the kind of stuff we know you'll love and actually find useful. Additionally, we'll be putting together featured weekly content segments and special guest interviews. Get breaking news, including Dreamforrest Bands, Keynote speakers, logistical information, and more. And you never know...there might even be a few unexpected Astro sightings along the way! 

In true Salesforce style, The Road to Dreamforce is going bigger and better this year — with more guests, more features, and more varied content than ever before. This includes live-streamed conversations with Salesforce executives, behind-the-scenes footage, and a few insider tips for attendees on navigating their trip to San Francisco.


As we get closer to the event, viewers will also be able to ask the Dreamforce team and our guests questions to get answers in real-time during the show. Just use #RoadToDF18 or @mention the presenters themselves when sending us your questions. So, be sure to check out the Dreamforce Facebook and Twitter pages, along with the Dreamforce groups on the Trailblazer Community, where we’ll be sourcing questions and interesting quotes for future episodes. Keep your eyes and ears open for some big time shout outs, too!


Did Someone Say “Free Dreamforce Passes”?


Not that we needed to give you more of an incentive to tune in, but we’re also putting together a weekly giveaway with prizes ranging from FREE DREAMFORCE PASSES to speaker meet-n-greets, for starters.


Here's a look at our upcoming The Road to Dreamforce schedule:


The Road to Dreamforce Schedule

Episode 1: July 10

Your Road to Dreamforce Starts Here
Learn about the must-attend sessions, keynotes, events, parties, and more to make this your best Dreamforce yet (whether it's your first or your thirteenth).

Episode 2: July 17
Dreamforce for Sales: Win Every Deal
Dreamforce is a perfect place to network, learn, and, of course, lock in more business. Our sales experts will talk about how to make the most out of Dreamforce, so you don’t miss a single opportunity.

Episode 3: July 24
Dreamforce for IT: Drive Your Business Faster
If you're interested in building apps that drive your business faster, Dreamforce is the place for you. Get the scoop on all the IT learning and networking opportunities available at Dreamforce.

Episode 4: July 31
Dreamforce for Service: Make Your Customers Love You
For the service professionals out there – want to make your customers happier and more successful than ever? Learn about the products and opportunities at Dreamforce that can help you do just that.

Episode 5: August 7
Dreamforce for Marketing: Create Deeper Customer Connections
A marketer's job is to make every customer experience unforgettable. Our team of experts will get you Dreamforce-ready, sharing their must-attend sessions and events tailored just for you!

Episode 6: August 14
Dreamforce for Admin/Devs: Find Your Future
Find out what’s being built at Dreamforce to help developers and admins sprint ahead in both their skills and careers.

Episode 7: August 21
The Business of Business is to Make the World a Better Place
Dreamforce is about seeing Salesforce's Ohana culture in action. Learn how key values like trust, equality, and giving back are making an impact on the end-to-end Dreamforce experience.

Episode 8: August 28
Dreamforce for Every Industry: Part 1
Salesforce is reimagining the way companies connect with customers in every industry. Find out how this laser-focused approach drives customer happiness like never before.

Episode 9: September 4
Dreamforce for Every Industry: Part 2
We know you didn't get enough of our industry-specific experiences at Dreamforce in episode 8, so we're giving you even more this week! 

Episode 10: September 11
Navigating Dreamforce
Get the most out of your Dreamforce experience. Find out the best ways to get ready for the conference, learn the ins and outs of the campus, and get a hands-on tour of the Dreamforce app.

Episode 11: September 18
Connecting at Dreamforce
Find out how social media can make your Dreamforce experience even more amazing while keeping you in the loop on everything from partner parties to awesome swag (and so much more!).


If you can’t get to your computer to watch it live, don’t fret. All episodes will be archived for on-demand viewing within 48 hours of the live-stream. And to stay up-to-date on all the latest The Road to Dreamforce content, subscribe today for reminders, highlights, and so much more. Oh, and did we mention that your subscription will automatically enter you into a drawing to win a free Dreamforce pass? Here we go again with those amazing incentives! (Terms & Conditions apply *)


Seriously, what's not to love? We're really so excited to share this journey with you leading up to, during, and even after the big event in September. We hope you'll join us every step of the way.


* No purchase necessary. Void where prohibited. Sweepstakes runs 6/25/18 at 12:00 p.m. PT to 9/18/18 at 9:00 a.m. PT. Open to legal residents of the U.S. (incl. D.C.) and Canada (excl. Quebec). Must be 18+. See Official Rules.