It might be my eighth Dreamforce, but each year seems to bring more and more excitement to the experience. For example, I’ll sit next to someone I don’t know at a session and find tons in common. I’ll go to App Bash for the first time. I’ll meet up for happy hour with friends I haven't seen since the last Dreamforce. I’ll meet a partner and learn all about their technology in a Demo Jam. These end up being some of the best moments of any Dreamforce experience — moments that I like to refer to as "appyness," or pure joy.

And if you’re an app fan (like me), then we’ve got thousands of reasons to experience appyness at Dreamforce, including 25+ AppExchange sessions, 8+ Demo Jams, 20,000+ AppExchange swag giveaways, $10,000 in prizes, 20+ Appyness Street Team members, an exciting keynote, and one huge party.

Here's a quick list of where you can find your own appyness at this year's Dreamforce:



Appyness is Trailblazin’ hot sauce

Just as you look for a bottle of hot sauce to give your food a lift, you head to AppExchange to give your business a boost. AppExchange is the Salesforce Store, the smarter way to extend the world’s #1 CRM. We’re bringing the store to life at Dreamforce in the AppExchange Den. You can shop around and check out everything the AppExchange Den has to offer:

  • Extend Salesforce with AppExchange solutions in the AppExchange theater
  • Explore thousands of apps, Lightning Components, Bolt solutions, Lightning Data, and more
  • Discover 70,000+ peer reviews and integrated content
  • Get started with free apps and Salesforce Labs
  • Check out Appy’s Advisors, where experts provide 1:1 recommendations and answer all of your questions, including industry expertise
  • Experience personalized discovery and Trailhead learning

Come to the AppExchange Den for your Trailblazin' hot sauce. It's pure appyness, one saucy serving at a time. 


Appyness is prizes

It's time for some quick questions and big money — $10,000 in prizes, to be exact. The Appyness Street Team of customers and partners will be all over campus, as well as stationed at lodges (such at the AppExchange Den) to give out $100 to those who answer short, fun questions. To join in:

  1. Get spotted by the street team or find them in a lodge
  2. Answer a quick question such as “what’s your favorite app?”
  3. Give a great answer and win a $100 AMEX gift card on the spot

AppExchange is also tweeting the questions each day of Dreamforce, so those watching online can experience the #appyness, too. (See the full contest rules for details.*)

If you love a challenge (and prizes) then you’ll love Dreamforce Quest. While details are still being finalized, come by the AppExchange Den and you could unlock an Appy plush doll and t-shirt!**



Appyness is giving Appy a new look

If you're lucky enough to get your hands on an Appy doll, be sure to give her a shirt she can call her own. Our featured partners are giving away shirts for Appy in the Expo Hall. Head to their booth and ask to find out how to get one. Here are the partners giving away Appy shirts at their booths:



Appyness is learning

With over 20 AppExchange sessions ranging from must-have apps to industry solutions, there are topics for everyone to learn and grow. Check out the sessions and search for AppExchange or find it under the Product menu. If you're able to attend an AppExchange session, be prepared to learn helpful tips about:

  • How to find and use apps from AppExchange to streamline your current business processes
  • How Trailblazers are successfully using apps to transform their business and learn how to replicate that experience
  • Trailblazers’ app stacks from around the globe
  • How to use apps to build your Dream Org
  • All of the cool apps you've never heard of



You can also learn about building your own app through one-to-one technical consultations. Get a personal deep dive with a Salesforce AppExchange expert in a hands-on workshop. Sign up here.


Appyness is Demo Jam

You're invited to an epic, action-packed Demo Jam taking place across the Dreamforce campus. Watch as app partners will have just three minutes to showcase the best of their app with a real-time demo. The winner of the best demo is chosen by you, the audience. Demo Jams are happening at all of the major lodges covering topics for:

The winners of these Demo Jams will compete for the grand prize in the Mega Demo Jam on Thursday, September 27 in the afternoon. That event is full of fun and surprises, so join us for these fast-paced, highly-anticipated game shows.



Appyness is startups

Salesforce Accelerate companies and Salesforce Ventures startups are pushing the boundaries and innovating in our ecosystem. Meet and chat with them so you can: 

  • Learn how to build the next generation of apps on the Salesforce Platform
  • Leverage the power of Einstein and the AppExchange to make apps more intelligent and grow your business
  • See startups demo their products, talk about projects and explain how they work with Salesforce

Appyness is the network effect

Network effects are the number one way to create differentiation in today's digital world. AppExchange exemplifies network effects within the entire Salesforce ecosystem of partners and customers and their own ecosystems. The AppExchange keynote will showcase the network effect of using the latest Platform technology, which continues to deliver business growth for Salesforce partners and customers.

Today, over 87% of Salesforce customers use AppExchange solutions to extend their success with their customers. This speaks to the impact of companies with the strongest types of network effects winning and winning big. Let’s win big together.



Appyness is the road to Dreamforce

Watch Leyla Seka talk about all of the app-tastic things coming to Dreamforce in this Road to Dreamforce segment:



Appyness stems from Appy, your guide to AppExchange and the partner ecosystem. Over the past year and a half, Appy has brought to life the experience of the Salesforce ecosystem and the solutions that work together. So, get ready to discover, have fun, and take home the Trailblazin’ hot sauce — all while learning how AppExchange solutions can help you extend Salesforce to every department. We are excited for you to experience that and more at Dreamforce 2018. There’s more to come from AppExchange, so join the conversation by using the hashtag #appyness on Twitter. 


*No purchase necessary to enter or win. Void where prohibited. Contest runs 9/25/18 at 7:00 a.m. PT through 9/29/18 at 2:00 p.m. Must be 18+. Country of residence and other restrictions apply. See Official Rules for details.

**Must be present to win. While supplies last. Stay tuned for details.