WINTER ’21 RELEASE

Preview the Latest Products and Features

Dive into new innovations from Customer 360 Audiences, Work.com customer apps, and more!

Start here

7 Steps To Unify Data and Create Connected Experiences Customers Expect

7 steps to create connected customer experiences

Digital Transformation

7 Steps To Unify Your Data

Here's how to create the experiences customers expect.

Learn more

8 Sales Cloud Productivity Tips To Drive Growth

Sales Cloud

Pro Tips To Drive Growth

Our community offers sound advice for today's remote sellers.

Grow revenue

How To Create the Ultimate NBA Fan Experience When the Stands Are Empty

Moment Makers: creating the ultimate NBA fan experience

Sports Marketing

Focusing on (Virtual) Fans

Take a look at this NBA team's digital-first engagement strategy.

Start here

Sep 18, 2020 By Marie Rosecrans

4 Surprising Small Business Tips From SPANX Founder Sara Blakely

Sara Blakely discusses how she built SPANX by using humor, solving challenges, and embracing technology as she grew ... Read More

Customer Engagement, Small Business

Sep 18, 2020 By Peter Schwartz

Betting on a Vaccine Soon? Consider These 3 Potential Outcomes

As business leaders consider how the availability of a COVID–19 vaccine will affect their organizations, how can they look at such a complex problem and make choices with confidence? ... Read More

Future of Work, Salesforce Ohana

Sep 18, 2020 By Nathan Malone

Doing Good Is Good for Business: How KEEN Turned a Commerce Platform Into a Philanthropy Platform

For KEEN, doing good in the world is just as important as doing well financially. Here's how how they use their commerce stack to engage and support their community during a pandemic... Read More

Digital Transformation, Commerce, Customer Story, Retail

Sep 17, 2020 By Luke Ball

Why Your OMS Needs UX To Be the Focus FTW

Order management is how brands stay agile, extend new capabilities, and fulfillment all while meeting market dynamics. It all hinges on great UX... Read More

Digital Transformation, Commerce, Commerce Cloud, Ecommerce, Retail

Sep 16, 2020 By Karen Solomon

Siemens’ New Deputy CEO on Solving Problems and Seeing Opportunity

Deputy CEO Roland Busch discusses Siemens’ global management of the pandemic and the potential for automation to bring people back to work... Read More

Future of Work, CEO, Leading Through Change

How CA Students Are Angling For Customer Service Jobs

Sep 16, 2020 By Nicole Granucci

Why Colleges Are Now Teaching Customer Service Skills

Here's how Salesforce with UCLA Extension and Santa Monica College (SMC), helps prepare students for the new reality in customer service careers.... Read More

Future of Work, Customer Service, Careers

Sep 15, 2020 By Karen Solomon

Banking on Relationships, Building Africa’s Economy

Standard Bank Group CEO Sim Tshabalala speaks with us about development, values, disruption in financial services, and digital leadership... Read More

Digital Transformation, CEO, Financial Services, Leading Through Change

Sep 15, 2020 By Rob Garf

Becoming Retail: Mentorship and Community Play Key Role in Success of Retail Leaders

Rob Garf discusses why mentors are so important in the retail industry — that's because it's a lifelong career commitment... Read More

Future of Work, Commerce, Retail

Sep 15, 2020 By Rohit Mahna

What’s the Outlook for Financial Services in the Next Normal?

A global survey of financial services institutions (FSI) and fintech and industry consultants reveals how the pandemic has affected their businesses and outlooks for the future... Read More

Customer Engagement, CEO, Financial Services, Leading Through Change