Megan Yu

Interaction Studio Product Manager

Megan is a Product Manager on Salesforce's Personalization team, passionate about educating the public on ethical technology. She is concentrated on bringing relevant and meaningful campaign experiences to life in order to create holistic customer profiles, as well as establishing ethical design practices within her engineering teams.

The average customer wants you to treat them like your number one. But, they also want you to protect the data they give you. [Visual Generation / Getty]

Marketing

Personalization Is Powerful — Here’s How To Make It Ethical, Too

Megan Yu

July 29, 2022

Your customers trust you with their data. Make sure you have an ethical personalization strategy as data grows ever more central to customer relationships.

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