We all know what happens to that network marketing evangelist at the party who sees every guest as a sales opportunity and pounces to sign them up for some or other scheme within minutes of ‘hello’.
They stop getting invited.
Few people like to be sales prospects or consider meeting someone as...
Would you go to a business lunch and stand alone in the corner? I imagine not. Yet many professionals sign up to LinkedIn and then do nothing on the platform, which is pretty much the same thing.
Used well, LinkedIn can help you expand existing networks.
But before you reach you, you need to...
Although social media statistics are staggering—almost 2 billion people use it, and that number is still growing at double-digit rates—the real story is simple: the billion consumers about to enter the market have never lived in a world without it.
They are a social-first generation and...
Managers of business functions repeatedly ask how to persuade decision makers who dismiss social media of its importance for business.
Yet when I ask these same managers:
What social technologies could derail your business?
What research published in the last month have you socialized up...
Investors are influenced by research they find in social media—and companies that reach out can create relationships and a competitive advantage.
Moreover, this strategy is likely to become more, not less, important as younger digital natives become wealthier, because they rely on and are...
Nearly 2 billion people use social media; evidence shows online engagement converts to sales; yet up at the top, leaders are still lagging when it comes to using or resourcing it. Only 15-30 percent of CEOs have a presence, but most just sign up and don’t use it, a bit like going to a business...
Relationships can be tricky at times, but the methods for building them and keeping them from being damaged could not be easier. However, sometimes, we choose to ignore them in favor of one of the nine ways to damage relationships below:
If someone does 100 good things in a day, point out the one...
In today’s relentlessly
competitive world, you need to be on your mental game. You probably have tips and tactics to stay motivated, but are they hurting you more than helping? Let’s look at a common
myth about what keeps you motivated – positive thinking - and an alternative...