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Feras Alhlou

Feras Alhlou

Feras is the Chief Technology Officer for Cardinal Path, the world's largest reseller and services provider of Google Analytics 360. He helps brands and public sector organizations deliver data-driven marketing value. A recognized thought leader on the Google Marketing tech stack, he’s also co-author of Google Analytics Breakthrough: From Zero to Business Impact. He is a Certified Web Analyst, Board Member for Red Cross Northern California, and a 3rd-degree black belt in Aikido.

Leading Through Change

May 15, 2020 By

How to Adjust Your Marketing Cloud and Google Analytics 360 Integration to Keep Your Data Accurate

Digital Transformation, Marketing, Marketing Cloud, Data Management, Leading Through Change