Tony Rodoni is an Executive Vice President for the Commercial Business Unit at Salesforce. Tony plays a significant role in the company’s overall vision, direction, and go-to-market strategy in the small and medium business market. Tony was a repeat customer of Salesforce in prior roles, including as VP of Sales and Marketing at Itemfield, a data integration company, and VP of Marketing and VP of EMEA Sales at Support.com, a customer service and support technology vendor. Tony holds a B.S. in Computer Science from the University of California, Santa Barbara and a MBA from Santa Clara University.
Jan 04, 2018 By Tony Rodoni
A few years ago, I met a CEO who shared his company’s unique approach to performance reviews. When managers sit down with employees, they only ask two questions: Did you get your job done? Did you do it right? I think this concept translates beautifully to sales, because it can really help... Read More
Dec 28, 2017 By Tony Rodoni
A brand is not what a company says about itself. A brand is what the market says about the company. A good brand can take years to create and be lost in a second. Similarly, you have a personal brand: “That person is a team player,” or “They can sell,” or “They really deliver.” And just like with a... Read More
Feb 01, 2016 By Tony Rodoni
A customer relationship management (CRM) system can give you insights about your business you never imagined. It can help you forecast more accurately and earlier than ever before — and scale tall buildings in a single bound. You get my point. CRM has the potential to be an organizational game... Read More