Automation

Customer experience is everything in the consumer goods industry. Our research explains how the rules are changing from soup to sports cars.

Business, government and academic leaders continue to sound the alarm about responsible AI, but important progress is being made. Here’s the latest.

Companies that prioritize employee experience are better positioned to to pull ahead and build competitive advantages.

Imagine being a doctor with a precocious resident permanently by your side, helping you to identify the best treatment path for your patients. That reality may close at hand.

Hear why a panel of experts thinks digital transformation safety is paramount for the future of work.

Going direct-to-consumer (D2C) comes with a lot of questions as you shift focus away from a strictly B2B model. Read on for tips and get a more in-depth look at what goes into establishing a D2C ecommerce site.

See how adidas uses personalized email marketing to help millions of global customers receive content and offers that match their interests.

Being open and clear about how you developed AI models and giving customers control over their data are two ways to embed ethics in your marketing automation.

Our most popular customer blogs had much to say about using AI to navigate business in an unusual year.

AI doesn’t take away from artistry — it pulls that creativity forward. Here's how.