Digital Transformation

Salesforce Scheduler and Action Plans, and Salesforce Surveys empower employees by leveraging process automation, analytics, and AI to strengthen the customer experience.

Here's how Big Brothers Big Sisters of America launched a digital transformation to better serve children across the country.

For finance departments, focusing on the customer experience is essential, especially when it comes to revenue operations and contributing to those recurring customer relationships. We talked to PagerDuty's CFO to find out why.

High-performing organizations need to implement Fourth Industrial Revolution technologies to continue to aid sales reps and customers. Here are eight tips to help with your digital sales transformation.

To capture the attention of consumers, companies need to not only understand consumer demographics but also their preferences and the reasons behind them.

Marketing platforms aren’t one-size-fits-all, and it’s important to choose one that fits the needs of your company and customers alike. Here are some considerations to keep in mind.

We sat down with SVP & CIO of Hitachi Vantara Renée Lahti McKaskle to learn more about her vision, the innovative ways her team has leveraged the Salesforce Customer Success Platform, and how success for the project extends beyond increasing profitability.

Like many other industries, the healthcare industry is experiencing a digital transformation. Here's how the pharma r&d sector can speed up clinical innovations.

What does customer engagement really mean for modern businesses? A new global study from Salesforce Research reveals some surprising answers.

Use this e-book as a guide to look at your IT teams, support infrastructure, and sales teams, and identify KPIs you can measure and improve.