Survey Says: SMB Customers Want Safety in the New Normal
Insights from our consumer survey on how they feel about small businesses in the wake of the COVID-19 pandemic.
The 6th State of Marketing Report Uncovers Trends to Navigate Change
Nearly 7,000 marketing leaders across the globe share their insights.
New Data on the Remote Employee Experience, and How to Improve It
Employers may not know how to best engage and support their new work from home employees. So, we surveyed thousands of remote workers around the globe on their experience and offer tips.
Q1 Shopping Index: As Retailers Open Doors, Is Contactless Commerce Here to Stay?
Brands and retailers offering buy online pick up in-store (BOPIS) achieved some of the greatest revenue gains amidst the COVID-19 pandemic. See the data.
Q1 Shopping Index: 3 New Benchmarks for Brands and Retailers to Succeed in This New Normal
All aspects of the global economy are upended, so it is necessary to benchmark metrics against your industry peers today, in real-time if possible.
Shopping Index Revenues Grow 20% in Q1 Amidst Shelter-in-Place
Retail is being impacted dramatically around the globe — read our detailed analysis regarding digital commerce in Q1 2020.
8 Retailers Reimagining the Role of the Store: NYC Edition
In Salesforce’s survey, The Connected Shoppers Report, we asked 10,000 global shoppers about where, how, and why they like to shop. Here are some brick-and-mortar-related findings.
3 Insights to Help You Understand the Growth Marketing Mandate
Armed with data, all marketers are expected to operationalize growth objectives and prove the value of every marketing investment. Here's how to do that.
Podcast: Congrats, You Survived the Holidays — Now What?
In this episode of the Marketing Cloudcast, we’ll share the insights we learned this past holiday season from industry thought leaders and marketing experts to help you make your next move.
Is CRM the Secret to Connecting Your Business Silos?
Salesforce partnered with Forrester Consulting to evaluate the use of CRM systems across a wide range of industries. The findings show the core challenges facing business leaders today and how they’re investing in customer-centricity for tomorrow.