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Build Your 2023 Dreamforce Agenda

Three people standing at the entrance to the Dreamforce campground
Dreamforce is almost here. Sign up for more than 1,500 sessions to learn, have fun, and network. [Jakub Mosur Photography]

With access to more than 1,500 sessions and workshops at the world’s largest AI event, you’re in for fun, learning, and inspiration.

Dreamforce is almost here! And this year will be the largest AI event in the world. For our 21st annual event, Salesforce customers, partners, and employees will gather for learning, fun, community building, and philanthropy. It’s time to connect over this technological advancement that is touching all aspects of business. And with so many amazing things happening, now is the time to start planning your Dreamforce agenda.

Dreamforce ‘23 takes place Sept. 12-14 at Moscone Center in San Francisco, and will also be brought to you via Salesforce+, our free streaming service. If you can’t attend in person, you can still catch all the action wherever you are, on the channel that’s right for you.

This year’s event includes: 

  • More than 1,500 sessions and workshops featuring product experts and global leaders — from OpenAI’s Sam Altman and entertainer and tech entrepreneur to Salesforce AI CEO Clara Shih and Thrive Global Founder Arianna Huffington — to see how AI is powering the future. You’ll also hear from innovative minds about using technology to solve business challenges and climate change, plus luminary sessions about diversity, equity, and inclusion.
  • Salesforce+ will have 72 hours of live broadcast, global takeovers, 120+ on-demand sessions, and so much more. This year, the virtual schedule is packed with exclusive content and moments, so we also encourage all on-site attendees to also register for the Salesforce+ Dreamforce experience.
  • Opportunities to connect with tens of thousands of Trailblazers from around the world. 
  • Impact opportunities where attendees will help build diversity, inclusion, equality, and sustainability with action and volunteerism. 
  • A celebration headlined by multi-Grammy Award-winning artist Foo Fighters

Get the most out of your experience with Trail Maps personalized for every role, industry, and topic

Highlights from the Dreamforce 2023 agenda

Here are some can’t-miss sessions to inspire your Dreamforce agenda. Remember to register for Salesforce+ even if you’re attending in-person so you can catch sessions you may have missed and access exclusive, digital-only moments. Note: all times below in PST.

Tuesday Sept. 12

Dreamforce Main Keynote

Join CEO Marc Benioff and some special guests to kick off your Dreamforce experience. You’ll learn about our vision for the future of Salesforce, hear success stories from Salesforce customers using our technology, and see live demos of our latest innovations.
When: 10 a.m. to 12 p.m.

ESG Reporting for the Supply Chain

For companies with massive supply chains, accounting for and reporting on ESG metrics is a huge data challenge. Three large Salesforce customers — Clif Bar, Morningstar, and Werner Enterprises — share how they’re doing it efficiently and at scale.
When: 9 a.m. to 9:40 a.m.

Is Your Customer Service Data Strategy Ready for AI?

Good AI starts with data. Learn about our latest Data Cloud for service innovation and see a demo of how it can power your service business. Plus, hear how Formula 1 powers its fan experience.
When: 9 a.m. to 9:40 a.m. 

Tableau Keynote: Reimagining Analytics for the AI Era

Put yourself in the driver’s seat of the AI revolution and experience the next generation of analytics, powered by connected data and trusted AI, to truly democratize data for better business decisions.
When: 12:30 p.m. to 1:20 p.m.

Unleash Developer Productivity with Einstein

Explore how Einstein for developers, powered by Salesforce’s generative AI, boosts developer productivity, expertise, and ability to implement CRM faster.
When: 1 p.m. to 1:40 p.m. (again on Sept. 14)

How to Use AI to Automate Faster with Flow (Roadmap)

Learn how Flow empowers teams to build intelligent, data-driven processes and easily integrate with any GPT connector to unlock new levels of productivity.
When: 1 p.m. to 1:40 p.m. (again on Sept. 13 at 9 a.m. to 9:40 a.m.)

How AI Will Reshape Your Contact Center

Learn how Generative AI will transform the Contact Center, and get actionable tips on how to take advantage of AI to reduce costs, drive value, and satisfy customers.
When: 1:30 p.m. to 2:10 p.m.

Tech & Media Keynote: How Data + AI Are Reshaping the Future

The lines between tech and media continue to blur. Join industry leaders to learn how harnessing the explosion of data and activating it at scale with AI creates deeper connections with customers.
When: 1 p.m. to 1:50 p.m.

Empower Everyone with Generative AI and Automation in Slack (Breakout Session)

Learn how IT teams can empower individuals to drive their own productivity. We’ll demo AI-powered workflows and our latest innovations in no-code automation and generative AI.
When: 2 p.m. to 2:40 p.m. (again on Sept. 14 at 3 p.m. to 3:40 p.m.)

IT Keynote: Build Your Customer 360 with Trusted AI

Learn how to solve your toughest IT challenges with AI, data, and CRM. Hear how Trailblazers use the latest Platform, Data Cloud, and MuleSoft innovations to build next-generation IT environments.
When: 2:30 p.m. to 3:30 p.m.

Manufacturing Service Innovations Fueled by AI + Data + CRM

AI + Data + CRM lets manufacturers target customers, provide personalized services, and predict demand — to help maintain profitable sales, increase customer satisfaction, and support profitability.
When: 2:30 p.m. to 2:50 p.m.

Retail’s AI Revolution: How Generative AI Transforms Shopping

Discover the game-changing influence of generative AI on shopping and retail. Join leaders from Salesforce, The RealReal, and Ahold Delhaize to explore the technology’s impact on productivity, consumer experiences, and more in marketing, commerce, service, and stores.
When: 3:30 p.m. to 4:10 p.m.

5 Steps to Trusted Generative AI (Breakout Session)

Create a trusted foundation for responsible, sustainable, and ethical generative AI practices with Shield, Security Center, and more.
When: 4 p.m. to 4:40 p.m.

Customer Success Keynote: Maximize ROI in the AI Era

Ready to get the most value from Salesforce? Eager to unlock the power of AI for your business? No matter what your goal is, Salesforce and our partner ecosystem will give you a trusted path to ROI.
When: 4:15 p.m. to 5:05 p.m.

Wednesday Sept. 13

Sales Keynote: Accelerate Sales with Trusted AI for Everyone

AI is ready for you, Salesblazers. Now let’s get you ready for AI. Learn how your entire sales organization can boost productivity, harness data, and grow revenue with the #1 AI CRM for sales. Hear from sales leaders at Salesforce, Spotify, and Grubhub.
When: 9 a.m. to 9:50 a.m.

The (Email) Future is Now: Prepare for 2024 with Data Cloud

What awaits email marketers in 2024? Discover how Data Cloud harnesses the power of streamlined workflows, enhances CX, and provides actionable insights to wow your customers and meet business goals.
When: 9 a.m. to 9:20 a.m.

Commerce Keynote: Automate Growth with the #1 AI Platform

Learn how companies drive growth with commerce innovations that elevate merchant productivity, unlock service center revenue, automate sales reordering, and redefine business purchasing with AI.
When: 9:30 a.m. to 10:20 a.m.

How to Prepare for the AI-First Future (Breakout Session)

In the coming years, AI is expected to have a profound impact on how government works. Hear from leaders that are using smart data strategies and enhanced security measures to prepare for what’s next.
When: 10 a.m. to 10:40 a.m.

Carbon Accounting for Subsidiaries and Portfolios

Hear from a panel of customers, including Starwood Capital, World Kinect Corporation, and Solutions Will, on how they’re using Net Zero Cloud to account for carbon in multi-level organizations, including franchises, investment companies, subsidiaries, and even customers.
When: 10 a.m. to 10:40 a.m. 

Building Stronger, More Equitable Communities

Join Deloitte Chief Purpose and DEI Officer Kwasi Mitchell and cross-industry corporate and nonprofit leaders as they discuss the role of business in making a sustained change in local communities.
When: 10:30 a.m. to 11:15 a.m.

Health Cloud Roadmap

See how the latest Health Cloud innovations help organizations personalize experiences, automate processes, and drive better health outcomes with real-time data and AI-powered flows.
When: 10:30 a.m. to 11:10 a.m.

Admin Keynote: Deliver the Future of Business

AI + Data + CRM are rapidly changing the future of business and the skills of #AwesomeAdmins are at the center. Join product leaders and Salesforce admins to dive into live demos and product roadmaps.
When: 11 a.m. to 11:50 a.m.

Driving Digital Transformation for the Greater Good

Join Sarah Franklin, Salesforce president and chair of the advisory board, and Teresa Barreira, CMO Publicis Sapient, to explore digital transformation’s human side. Experience our short film, in partnership with an Academy Award-winning director, followed by a discussion on bringing together technology & human impact.
When: 12:30 p.m. to 1:15 p.m.

Financial Services Keynote: Empower Your Customer’s Success

Representatives from Salesforce, Truist Bank, The Toronto-Dominion Bank, and The Travelers Indemnity Company will help you learn how to leverage AI and real-time data to unlock financial insights to deliver better outcomes responsibly for your clients, members, and policyholders with Salesforce for Financial Services.
When: 12:30 p.m. to 1:20 p.m.

Marketing Keynote: Marketing in Generation AI

Generative AI is disrupting marketing everywhere. To drive growth, marketers must innovate across the campaign lifecycle. Learn how Trailblazers are transforming their business with AI + Data + CRM.
When: 12:45 p.m. to 1:35 p.m.

Streamline Buying for Every Customer with AI + Data + CRM (Breakout Session)

Looking to improve efficiency & decrease selling costs? Learn how customers are using B2B & D2C Commerce on the Salesforce Platform to streamline buying for every customer with AI + Data + CRM.
When: 1 p.m. to 1:40 p.m.

The Human-AI Symbiosis: Empower Business, Amplify People

At the convergence of technology and human potential, this theme examines how AI can not only refine business operations, but elevate the human workforce through insightful, compassionate practices.
When: 1:30 p.m. to 2:15 p.m.

Preparing for AI: A Data Leader’s Perspective

Engage with global data leaders from Salesforce, Live Nation, and RBC Wealth Management as they shed light on the evolution of their data programs to thrive in the AI era. Uncover their strategies, challenges, and future plans for AI integration.
When: 2 p.m. to 2:40 p.m.

Healthcare & Life Sciences Keynote: A New Day for Health

The keynote will showcase our latest AI innovations across healthcare & life sciences. We’ll have leaders from the Emily Whitehead Foundation, Northwell Health, and AstraZeneca share their success stories and advice for making the most of the Salesforce platform. Learn to modernize patient, member, and provider experiences; reduce costs with automation; and help teams deliver life-saving devices and therapies, faster with Salesforce.
When: 2 p.m. to 2:50 p.m.

Breaking Through Generative AI Uncertainty & Driving Results

Generative AI has inspired awe but also trepidation. Hear from IBM leaders, experts, and clients about how organizations are exploring how to ethically adopt generative AI for business.
When: 3 p.m. to 3:45 p.m.

Power the Future of Field Service with AI + Data + CRM

Experience the future of field service powered by AI + Data + CRM. See how the number one AI platform for field service empowers your team, streamlines operations, and delivers service excellence.
When: 3:30 p.m. to 4:10 p.m.

Communications Industry Keynote: Unlock Efficiencies with AI

See the latest innovations in Salesforce for Communications and hear from leading communications providers about how AI + Data + CRM have powered growth and boosted business efficiencies.
When: 3:30 p.m. to 4:10 p.m.

Transform CX in Financial Services with AI + Data + CRM

Learn how banks, wealth, and insurance firms are transforming their customer experiences with automation and intelligence from Einstein GPT, Data Cloud, Marketing Cloud, and Financial Services Cloud. This session features leaders from American Family Insurance, Standard Bank, Canadian Imperial Bank of Commerce, and Salesforce.
When: 3:30 p.m. to 4:10 p.m.

Dreamfest, the Concert for UCSF Benioff Children’s Hospitals

Get ready for an unforgettable night at the Chase Center with Foo Fighters.
When: 6 p.m. to 9:30 p.m.

Thursday Sept. 14

AI and Data Keynote: Invest in Your AI Future

Unified data powers trusted AI. See how your teams can deliver AI-native customer experiences grounded in your CRM data and safeguarded with enterprise-leading trust controls.
When: 9 a.m. to 9:50 a.m.

​​Evolving Your Data Strategy in the Era of AI

Want to leverage AI for better business outcomes? Learn how you can prepare your data foundation with Salesforce and Tableau.
When: 9:30 a.m. to 10:10 a.m.

Consumer Goods Keynote: Deliver Profitable Growth

Hear the latest innovations from Salesforce and a leading global consumer goods company on how they leverage AI, data, and CRM to deliver profitable growth.
When: 9:30 a.m. to 10:20 a.m. 

Manufacturing Keynote: The Future of Customer Operations

Join industry Trailblazers to see Salesforce’s newest innovations that drive the future of manufacturing customer operations powered by AI + Data + CRM.
When: 9:30 a.m. to 10:20 a.m.

Retail: How to Start Your Generative AI Journey

Accelerate your generative AI efforts. Discover our game-changing, trust-based program, designed for swift implementation and expedited success.
When: 9:30 a.m. to 9:50 a.m.

Drive Personalized Service Powered by Automation and AI

Learn how communications service providers are personalizing experiences and reducing cost-to-serve with innovations that transform contact centers and improve field service.
When: 10 a.m. to 10:20 a.m.

Surprise and Delight with Commerce AI and Social Channels

Meet your customers where they are and delight them. Learn more about how brands can deliver personalized experiences and sell more in social channels with connected data and AI-powered tools.
When: 10 a.m. to 10:20 a.m.

Net Zero Roadmap: AI and Efficient Reporting for ESG

We discuss the Net Zero Cloud roadmap in detail. We’re adding generative AI to automate ESG reports. Soon all large companies that do business in Europe will have to comply with reporting mandates.
When: 11:30 a.m. to 11:50 a.m. 

Dreampitch: Calling AI Heroes

If business is the greatest platform for change, how can businesses use AI to make an impact? Watch as some of today’s brightest entrepreneurs pitch their AI solutions for building a better world. Pitch your best ideas to the likes of San Francisco Mayor London Breed and founder Richard Socher.
When: 1 p.m. to 2 p.m.

Generative AI 101 for Retail

Join industry Trailblazers as we discuss how generative AI will revolutionize retail operations, scale real-time personalization, and unlock the ability to connect with shoppers in a whole new way.
When: 1 p.m. to 1:40 p.m.

Plan your Dreamforce experience today

With more than 1,500 sessions over three days, maximize your time by creating a schedule that suits your needs.

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