Half Price Books is the largest family-owned new and used bookstore chain in the country, with more than 110 retail locations in 16 states. In February 2013, the retailer launched their Booklover's Weekend campaign to drive customers in store and build their community of devoted readers. ...
As we gear up for Dreamforce and make plans to spend quality time with customers, industry analysts, prospects and investors, it’s easy to forget that prior to the 2011 Dreamforce Hackathon, RingDNA wasn’t yet a product - it was just a vision.
I dreamed of transforming business...
Customer loyalty is the key to
profitability. The reason is simple. It costs more–geometrically more–to
acquire a new customer than to keep a current one.
Without customer loyalty,
customers leave. Then you can end up sacrificing as much as a third of your
sales year just to get your numbers back...
I was amazed at how salesforce.com allowed someone like me, with no experience in coding, to create complicated and robust business processes. After going through an administrator training class, it really clicked with me. Not only could this great tool be used to make my employees' lives...
What do diamonds, energy and electronics have in common? They are at the center of the business models of three Salesforce.com customers that use our products and platform to connect their customers, employees, partners, and even products in revolutionary ways.
Over the past few months, our film...
When Salesforce's Customer Company video explained that customers shouldn’t "suffer bad service, broken products, long waits, or endless phone trees,” I was immediately reminded of past interactions with government service agencies. Nevertheless, since joining Code for America, I'm...
Cloud computing and 311 solutions free government agencies to
handle citizen complaints with better, faster results. And with their age-old reputation for long lines and red tape, who's complaining?
Find out how government organizations are
taking advantage of Salesforce Mobile Tools in an...
At Dreamforce'12, Groupon.com and K12.com joined me on stage to share how they've transformed their telesales** operations. The two operations could not be further apart. Groupon.com does automated outbound B2B dialing to merchants around the globe to enroll them for their daily deals business....
As a salesforce.com employee, some of the most exciting moments at Dreamforce for me were when I heard how other companies use our products to succeed.
Here is a selection of some of the most remarkable and inspiring stories of innovation we heard this year:
Virgin America makes your flight more...