Start Selling Online with Storefronts: Webinar Takeaways

Are you considering launching an ecommerce store or a new digital shop but don’t know where to start? Then make sure not to miss our latest Small Business and Growth webinar where we guide you through the setup and management of the digital storefront using Salesforce Starter, Pro, and Foundations — at no extra charge.

And, check out the demo on how to enhance your customer interactions by integrating commerce with built-in sales, service, and marketing tools.

Start selling online with storefronts

This session is packed with valuable information for businesses eager to launch or enhance their online sales platforms using Salesforce’s new digital storefront. Here’s a little about your hosts:

With over a decade of experience as a marketer, Zia Hasheem helps businesses of all sizes grow using tech. He’s passionate about showing companies how the right tech can unlock new opportunities. 

Alana Cutler has been with Salesforce for over 12 years and has watched the Salesforce Clouds grow from data to AI. She is a powerhouse of expertise on all things growth products here at Salesforce.

And, here are your key takeaways:

1. Set up your online storefront with a built-in assistant

We show you how to set up your online storefront and really make it yours. Salesforce makes setting up an online storefront straightforward and user-friendly. The process involves personalizing your home page, product pages, order page, and more – with unique branding elements such as logos, colors, and styles. 

Adding products is a breeze, and you can even run test transactions to ensure everything is set up correctly. The payment provider configuration, along with the necessary tax and shipping settings, ensures that your storefront is appealing and fully functional — ready for business.

2. Manage and optimize your commerce efforts with merchandising tools 

We explain how Starter, Pro, and Foundations — come equipped with powerful merchandising tools that allow you to manage your online store efficiently. 

These tools facilitate adding new products, configuring payment options, and setting up taxes and shipping, ensuring a seamless transaction process. Businesses can even create promotions from scratch or utilize the built-in templates. Storefronts make it super easy for your customers to search your store for exactly what they’re looking for. The data-rich insights help businesses optimize their sales strategies and drive more revenue, making informed decisions based on customer data and sales trends.

3. Utilize built-in tools for sales, service, and marketing 

And, we save the best for last, where you get to see it all come together across your teams. Salesforce doesn’t just stop at providing a platform for selling; it integrates tools for sales, service, and marketing across Starter, Pro, and Foundations.

Let’s say one of your customers opens a service case, your team can easily see what was ordered, share a knowledge article with the customer, and resolve the case in a matter of minutes. This unified CRM experience is designed to simplify online merchandising and selling, optimize revenue with AI-powered insights, and enhance the overall customer experience. 

And be sure to stick around for the storefront demo where they show you how to add your branding and your first product, and how to set up checkout. Whether you are a small business or a large enterprise, Salesforce offers tailored solutions to meet your needs.

Small business commerce awaits

What are you waiting for? Start selling online today. Anyone looking to use the power of Salesforce to boost their online sales should catch this webinar. Whether you’re setting up a new online store or optimizing an existing one, Salesforce provides the tools and insights needed to succeed in the digital marketplace. Thanks for tuning in and we will see you the next one.