{"id":4377,"date":"2016-02-29T16:56:00","date_gmt":"2023-10-18T16:56:03","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=4377"},"modified":"2023-10-18T17:35:59","modified_gmt":"2023-10-18T17:35:59","slug":"social-platform-to-grow-sales","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ca\/blog\/social-platform-to-grow-sales\/","title":{"rendered":"How to Pick the Right Social Platform to Grow Your Sales"},"content":{"rendered":"\n<p><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/perfect-social-platform-header.jpg?strip=all&#038;quality=95\"><\/img><\/p>\n<p>Your salespeople are online, and so are their prospects and customers. They make up the millions of people who are on social media on a daily basis. How can your sales team reach out to people in their pipeline? This infographic breaks down 12 different popular social media sites, including Facebook, Instagram, and LinkedIn, as well as sites you may not be as familiar with, like Meerkat and Vimeo. For example, Facebook is ideal for building a community around your brand, and the majority of its users are college graduates or people who have some college education. And a site some salespeople may neglect is YouTube. It has over 1 billion users, and the site\u2014even just the mobile site\u2014reaches more 18-34 and 18-49 year-olds than any cable network. YouTube and Facebook each offer unique ways to connect with prospects and customers online, and with stats on those two sites, as well as information on ten more sites, your salespeople can reach out more effectively. Check out the infographic below to learn more on how social media can help drive sales.<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/ca\/form\/marketingcloud\/business-leaders-guide.jsp?d=70130000000NOW6\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/business-leader-social-business.jpg?strip=all&#038;quality=95\"><\/img><\/a><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/perfect-social-platform-final.jpg?strip=all&#038;quality=95\"><\/img><\/p>\n<h3><a href=\"https:\/\/www.salesforce.com\/ca\/form\/marketingcloud\/business-leaders-guide.jsp?d=70130000000NOW6\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/business-leader-social-business.jpg?strip=all&#038;quality=95\"><\/img><\/a><\/h3>\n<h3>Share &#8220;How to Pick the Right Social Platform to Grow Your Sales&#8221; On Your Site<\/h3>\n<p><textarea aria-label=\"Share How to Pick the Right Social Platform to Grow Your Sales\" onclick=\"this.focus();this.select()\">&lt;p&gt;&lt;strong&gt;Click To Enlarge&lt;\/strong&gt;&lt;br \/&gt;&lt;br \/&gt; &lt;a href=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/2016\/02\/social-platform-to-grow-sales.html&#8221; _rte_href=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/2016\/02\/social-platform-to-grow-sales.html&#8221; target=&#8221;_blank&#8221;&gt; &lt;img src=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/perfect-social-platform-final.jpg&#8221; _rte_src=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/perfect-social-platform-final.jpg&#8221; alt=&#8221;How to Pick the Right Social Platform to Grow Your Sales&#8221; width=&#8221;600px&#8221; border=&#8221;0&#8243; \/&gt; &lt;\/a&gt; &lt;\/p&gt; &lt;p&gt;Via &lt;a href=&#8221;https:\/\/www.salesforce.com\/ca\/&#8221; _rte_href=&#8221;https:\/\/www.salesforce.com\/ca\/&#8221; target=&#8221;_blank&#8221;&gt;Salesforce&lt;\/a&gt; &lt;\/p&gt; <\/textarea><\/p>\n<p> <span id=\"authorRoot\" path=\"\/content\/blogs\/ca\/en\/authors\/\"><\/span> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your salespeople know they need to be on social media. Help them use each site more wisely with the tips and data in this infographic.<\/p>\n","protected":false},"author":1,"featured_media":4379,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[124],"sf_content_type":[],"coauthors":[2],"class_list":["post-4377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-social"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Pick the Right Social Platform to Grow Your Sales - Salesforce<\/title>\n<meta name=\"description\" content=\"Your salespeople know they need to be on social media. 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